What are the main factors that influence a Digital Merchandising Manager's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

How does experience change A Digital Merchandising Manager's salary?

A Digital Merchandising Manager's salary grows with experience: a Digital Merchandiser -Entry (0-2 years)earns $42,851, a Digital Merchandiser -Intermediate (2-4 years)earns $69,027, a Digital Merchandiser -Senior (4-7 years)earns $81,033, a Digital Merchandising Manager (7+ years)earns $106,770,

What are the highest paying states for a Digital Merchandising Manager?

Digital Merchandising Manager salary varies significantly by state. The top 3 highest paying states for Digital Merchandising Manager roles are District of Columbia $118,300, California $117,800, Massachusetts $116,200. These tech hubs typically pay 10-15% above the national average.

How much do different types of Digital Merchandising Manager roles make?

Salaries for Digital Merchandising Manager level roles vary by specialization: Merchandising Senior Manager: $159,487; Retail Merchandising Manager: $121,160; Merchandising Manager: $121,153; Assistant Manager of Digital Merchandising: $111,802; Web Merchandising Manager: $106,790.

How do different companies affect a Digital Merchandising Manager's salary?

Company size, industry, and compensation structure create significant salary variations for Digital Merchandising Manager roles. Large, established industry leaders like C R Bard Inc ($128,509) and Henry Schein Canada ($124,697) offer base salaries 35-40% above the national average. In contrast, smaller firms or startups may offer closer to $82,041.

Digital Merchandising Manager Salary in the United States

How much does a Digital Merchandising Manager make in the United States?

As of September 01, 2026, the average salary for a Digital Merchandising Manager in the United States is $106,800 per year, which breaks down to an hourly rate of $51.

However, a Digital Merchandising Manager's salary can vary significantly. Here’s a look at the typical salary range:

Top Earners (90th percentile): $123,421
Majority Range (25th-75th percentile): $92,900 to $115,500
Entry-Level (10th percentile): $80,245

10% $80,245

50% (Median) $106,800

90% $123,421

Digital Merchandising Manager Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$115,500	$9,625	$2,221	$56
Average	$106,800	$8,900	$2,054	$51
25th Percentile	$92,900	$7,742	$1,787	$45

Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

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Key Factors That Influence Digital Merchandising Manager Salaries

A Digital Merchandising Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how geographic location, education and company size can directly affect your earning potential.

How Do Digital Merchandising Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Digital Merchandising Managers. For example, consider the average annual salaries in these key locations:

District of Columbia: $118,300.
California: $117,800.
Massachusetts: $116,200.

District of Columbia $118,300 California $117,800 Massachusetts $116,200 Washington $115,800 New Jersey $115,800 Alaska $115,600 Connecticut $114,200 New York $113,600

Hawaii $111,600 Rhode Island $110,700 Maryland $110,100 Minnesota $109,300 Colorado $109,000 Illinois $108,900 Oregon $108,500 Delaware $108,200

New Hampshire $108,000 Virginia $107,600 Pennsylvania $106,300 Nevada $105,700 North Dakota $105,500 Michigan $105,200 Wisconsin $105,100 Vermont $104,800

Maine $104,200 Texas $104,200 Arizona $104,100 Ohio $104,000 Georgia $103,000 Indiana $102,500 Wyoming $102,400 Utah $102,300

Iowa $102,200 Kansas $101,700 Louisiana $101,600 Missouri $101,500 North Carolina $101,500 Florida $101,100 Montana $100,900 Nebraska $100,600

Kentucky $100,500 South Carolina $100,100 Tennessee $99,800 Idaho $99,700 New Mexico $98,900 Oklahoma $98,800 Alabama $98,100 South Dakota $97,100

Arkansas $96,500 West Virginia $96,200 Mississippi $95,300

Top Paying Cities for Digital Merchandising Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

San Jose: $134,700
San Francisco: $133,200
Oakland: $130,400

San Jose, CA $134,700

San Francisco, CA $133,200

Oakland, CA $130,400

New York, NY $123,000

Paramus, NJ $121,500

Queens Village, NY $121,500

Passaic, NJ $121,400

Bergenfield, NJ $121,400

Huntington, NY $121,100

Stamford, CT $121,100

Newark, NJ $120,300

Bridgeport, CT $120,100

Vallejo, CA $119,900

New Brunswick, NJ $119,800

Petaluma, CA $119,800

Middlesex, NJ $119,600

Somerset, NJ $119,500

Santa Cruz, CA $119,300

Boston, MA $118,700

Monterey, CA $118,300

Seattle, WA $118,100

Santa Rosa, CA $118,100

Los Angeles, CA $118,000

Juneau, AK $117,700

Washington, DC $117,600

Orange, CA $117,200

Santa Ana, CA $117,000

Long Beach, CA $116,900

Anchorage, AK $116,800

Anaheim, CA $116,800

Santa Maria, CA $116,500

Everett, WA $116,400

Danbury, CT $116,100

Bremerton, WA $115,900

Tacoma, WA $115,500

New Suffolk, NY $115,500

Sacramento, CA $115,500

Santa Barbara, CA $115,400

Trenton, NJ $115,300

San Diego, CA $115,300

Brockton, MA $115,100

Fairbanks, AK $114,900

Lompoc, CA $114,600

Lowell, MA $114,500

Ventura, CA $114,500

Nashua, NH $114,500

Stockton, CA $114,500

Modesto, CA $113,700

Poughkeepsie, NY $113,500

Kennewick, WA $113,300

Olympia, WA $113,300

New Haven, CT $113,200

Lawrence, MA $112,800

Hartford, CT $112,700

Riverside, CA $112,700

New Bedford, MA $112,600

Richland, WA $112,600

San Bernardino, CA $112,400

New London, CT $112,400

Atlantic City, NJ $112,400

Bakersfield, CA $112,400

New Britain, CT $112,400

Norwich, CT $112,300

Portsmouth, NH $112,300

Boulder, CO $112,100

Portland, OR $111,900

Worcester, MA $111,900

Minneapolis, MN $111,600

Philadelphia, PA $111,400

Honolulu, HI $111,100

Saint Paul, MN $111,000

Vineland, NJ $111,000

Providence, RI $110,700

Chicago, IL $110,400

Bellingham, WA $110,300

Springfield, MA $110,200

Baltimore, MD $110,100

Chico, CA $109,900

Pittsfield, MA $109,600

Manchester, NH $109,400

Spokane, WA $108,900

Denver, CO $108,900

Albany, NY $108,400

Troy, NY $108,400

Nassau, NY $108,200

Schenectady, NY $108,100

Wilmington, DE $108,000

Burlington, VT $107,900

Salem, OR $107,900

Portland, ME $107,500

Yakima, WA $107,400

Rochester, MN $107,100

Reno, NV $107,000

Fresno, CA $107,000

Milwaukee, WI $106,900

Detroit, MI $106,800

Ann Arbor, MI $106,800

Allentown, PA $106,800

Carson City, NV $106,600

Syracuse, NY $106,600

Colorado Springs, CO $106,600

Houston, TX $106,400

Eugene, OR $106,400

Gary, IN $106,200

Springfield, OR $106,100

Bismarck, ND $106,100

Galveston, TX $106,100

Medford, OR $105,900

Austin, TX $105,800

Concord, NH $105,800

Fort Collins, CO $105,800

Mesa, AZ $105,500

Reading, PA $105,500

Phoenix, AZ $105,500

Dallas, TX $105,500

Saint Cloud, MN $105,400

Madison, WI $105,200

Utica, NY $105,000

Raleigh, NC $104,800

Des Moines, IA $104,800

Rochester, NY $104,800

Atlanta, GA $104,600

Battle Creek, MI $104,600

Salt Lake City, UT $104,500

Lancaster, PA $104,400

Harrisburg, PA $104,200

Columbus, OH $104,100

Champaign, IL $104,100

Fort Worth, TX $104,100

Kansas City, MO $104,100

Kansas City, KS $104,100

Boca Raton, FL $104,000

Pittsburgh, PA $104,000

Richmond, VA $104,000

Indianapolis, IN $103,900

Cleveland, OH $103,900

Cincinnati, OH $103,800

Las Vegas, NV $103,800

Petersburg, VA $103,600

Huntsville, AL $103,500

Lansing, MI $103,400

Lebanon, PA $103,400

Pueblo, CO $103,400

Appleton, WI $103,300

Buffalo, NY $103,300

Dayton, OH $103,300

Racine, WI $103,300

Charlotte, NC $103,200

Saint Louis, MO $103,200

Lorain, OH $103,100

Beaumont, TX $103,100

Billings, MT $103,100

York, PA $103,100

Elkhart, IN $103,100

Gastonia, NC $103,100

Binghamton, NY $103,000

Benton Harbor, MI $103,000

Toledo, OH $103,000

Rockford, IL $102,900

Rock Hill, SC $102,900

Springfield, IL $102,800

Elyria, OH $102,800

Fargo, ND $102,800

Flagstaff, AZ $102,800

Fort Lauderdale, FL $102,700

Duluth, MN $102,600

Miami, FL $102,600

Grand Forks, ND $102,600

Cheyenne, WY $102,600

Bangor, ME $102,300

Cedar Rapids, IA $102,200

Durham, NC $102,200

Louisville, KY $102,200

Grand Rapids, MI $102,100

Hialeah, FL $102,100

Casper, WY $102,000

Scranton, PA $101,800

New Orleans, LA $101,800

Virginia Beach, VA $101,800

Akron, OH $101,700

Peoria, IL $101,600

Sarasota, FL $101,600

Nashville, TN $101,500

Omaha, NE $101,500

Green Bay, WI $101,500

Baton Rouge, LA $101,500

Charleston, SC $101,400

Davenport, IA $101,400

Jamestown, NY $101,400

Saint Petersburg, FL $101,300

Tucson, AZ $101,300

Tampa, FL $101,200

Evansville, IN $101,200

Port Arthur, TX $101,200

Bradenton, FL $101,100

Santa Fe, NM $100,900

Orlando, FL $100,800

Clearwater, FL $100,700

Canton, OH $100,500

La Crosse, WI $100,500

Albuquerque, NM $100,400

Newport News, VA $100,400

High Point, NC $100,400

Ogden, UT $100,300

Corpus Christi, TX $100,300

Norfolk, VA $100,200

Laramie, WY $100,200

Boise, ID $100,100

Salisbury, NC $100,100

Saginaw, MI $100,100

Rock Island, IL $100,100

Jacksonville, FL $100,100

Moline, IL $100,000

Fort Myers, FL $100,000

Memphis, TN $100,000

Tulsa, OK $99,900

Waterloo, IA $99,800

Fort Wayne, IN $99,700

Lincoln, NE $99,700

Spartanburg, SC $99,700

Provo, UT $99,600

Cedar Falls, IA $99,500

San Antonio, TX $99,500

Greensboro, NC $99,400

South Bend, IN $99,400

Savannah, GA $99,300

Muskegon, MI $99,300

Birmingham, AL $99,300

Winston Salem, NC $99,200

Lake Charles, LA $98,900

Anderson, IN $98,900

Lexington, KY $98,900

Augusta, GA $98,900

Greenville, SC $98,900

Lima, OH $98,800

Wichita, KS $98,800

Tuscaloosa, AL $98,800

Columbia, SC $98,700

Springfield, OH $98,600

Asheville, NC $98,500

Bloomington, IN $98,400

Knoxville, TN $98,000

Shreveport, LA $98,000

Wilmington, NC $97,900

Roanoke, VA $97,900

Topeka, KS $97,700

Frankfort, KY $97,700

Oklahoma City, OK $97,600

Melbourne, FL $97,500

Chillicothe, OH $97,500

Longview, TX $97,500

Sioux Falls, SD $97,300

Mobile, AL $97,300

Terre Haute, IN $97,300

Altoona, PA $97,200

Amarillo, TX $97,200

Killeen, TX $97,100

Chattanooga, TN $97,000

Fayetteville, AR $97,000

Sioux City, IA $96,900

Idaho Falls, ID $96,900

Lynchburg, VA $96,800

Gainesville, FL $96,700

Portsmouth, OH $96,600

Little Rock, AR $96,600

Temple, TX $96,500

Pensacola, FL $96,500

Clarksville, TN $96,500

Daytona Beach, FL $96,500

Youngstown, OH $96,500

Lafayette, LA $96,500

Hopkinsville, KY $96,100

Erie, PA $96,100

Florence, SC $96,100

Charleston, WV $95,900

Great Falls, MT $95,900

Waco, TX $95,700

Fayetteville, NC $95,700

Tallahassee, FL $95,700

Macon, GA $95,700

Helena, MT $95,600

Pine Bluff, AR $95,500

Vincennes, IN $95,400

Lubbock, TX $95,400

Alamogordo, NM $95,300

Twin Falls, ID $95,200

Rapid City, SD $95,200

Greenville, MS $95,000

Jackson, MS $95,000

Huntington, WV $95,000

Parkersburg, WV $94,900

Montgomery, AL $94,800

Wichita Falls, TX $94,700

Springfield, MO $94,700

Biloxi, MS $94,700

Monroe, LA $94,600

Sumter, SC $94,500

Johnstown, PA $94,500

Columbus, GA $94,400

Pascagoula, MS $94,200

Abilene, TX $94,200

Kingsport, TN $94,000

Albany, GA $94,000

Gulfport, MS $93,900

Alexandria, LA $93,600

Fort Smith, AR $93,300

El Paso, TX $93,000

Las Cruces, NM $92,500

Harlingen, TX $92,300

Pocatello, ID $92,300

Florence, AL $92,100

Brownsville, TX $92,100

Mcallen, TX $91,900

Dothan, AL $91,700

Columbus, MS $91,100

Altus, OK $90,600

Lawton, OK $90,400

Pierre, SD $90,000

What Skills Can Increase a Digital Merchandising Manager's Salary?

Demanded Skills for the Role:

Insight (Mentioned in 5.7% Job Postings): Insight is the understanding cause and effect based on the identification of relationships and behaviors within a model, context, or scenario.
Web Analytics (Mentioned in 1.9% Job Postings): Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.
Content Management (Mentioned in 0.95% Job Postings): Content management (CM) is a set of processes and technologies that supports the collection, managing, and publishing of information in any form or medium. When stored and accessed via computers, this information may be more specifically referred to as digital content, or simply as content. Digital content may take the form of text (such as electronic documents), multimedia files (such as audio or video files), or any other file type that follows a content lifecycle requiring management.The process is complex enough to manage that several large and small commercial software vendors such as Interwoven and Microsoft offer content management software to control and automate significant aspects of the content lifecycle.

Skills	Demand Percentage
Insight	5.7%
Web Analytics	1.9%
Content Management	0.95%

See More Skills

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Digital Merchandising Manager's salary.

Resilience: Can increase your salary by up to 20%.
Data-Driven Decision-Making: Can increase your salary by up to 18%.
A/B Testing: Can increase your salary by up to 15%.

Skill	Salary	Salary % Increase
Resilience	$128,160	20%
Data-Driven Decision-Making	$126,024	18%
A/B Testing	$122,820	15%

Get Latest Data

Digital Merchandising Manager Salary by Company Size: Startups vs. Enterprise

Digital Merchandising Manager salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $119,353. While startup companies pay approximate $100,961.

Digital Merchandising Manager Salary by Company Size

Company Size	Employees	Average Salary
Startup	1~50	$100,961
Growth Stage	51~500	$106,776
Established	501~5000	$115,251
Enterprise	5000+	$119,353

Digital Merchandising Manager Salary by Industry: Top Paying Sectors

For Digital Merchandising Manager roles, the industry you choose can affect earning potential by as much as 50% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Healthcare sectors offer the strongest compensation, at 30% above the average. In contrast, Digital Merchandising Manager positions in Transportation or Hospitality & Leisure typically offer lower base pay, as these industries often view Digital Merchandising Manager as a support function rather than a direct revenue driver.

The top paying industries for a Digital Merchandising Manager

Industry Sector	Average Annual Salary	Average Hourly Rate	Pay vs.Avg
Software & Networking	$138,840	$67.0	30%
Healthcare	$133,500	$64.0	25%
Energy & Utilities	$122,820	$59.0	15%
Aerospace & Defense	$117,480	$56.0	10%
Internet	$117,480	$56.0	10%

How Education impacts a Digital Merchandising Manager's Salary?

Your level of education can impact your salary potential. While many Digital Merchandising Managers enter the field with a Bachelor's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Digital Merchandising Manager with a Bachelor's Degree is between $109,187 and $119,803).

Digital Merchandising Manager Salaries by Degree Level

$123,300
$121,300
$119,300
$117,200
$115,200
$113,200
$111,200
$109,200

Typical Education for Digital Merchandising Manager
Degree Level	% of user with this level of education
No Diploma	2.0%
High School	4.1%
Associates	4.1%
Bachelors	63.3%
Masters	26.5%
Doctorate	0.0%

View as Graph

Digital Merchandising Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Digital Merchandising Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

$92,900

Average $106,800/year

$115,500

$7,742

Average $8,900/month

$9,625

$1,787

Average $2,054/week

$2,221

$45

Average $51/hour

$56

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$115,500	$9,625	$2,221	$56
Average	$106,800	$8,900	$2,054	$51
25th Percentile	$92,900	$7,742	$1,787	$45

Salary Trends for Digital Merchandising Manager

Salaries for a Digital Merchandising Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $108,117 in 2023 to around $105,571 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Digital Merchandising Manager salary trends, .

Average Annual Salary of Digital Merchandising Manager Over Time

$???
$108,117
$106,376
$105,571
$???
$???

2022
2023
2024
2025
2026
2027

Year	Average Annual Salary
2022	View More
2023	$108,117
2024	$106,376
2025	$105,571
2026	View More
2027	View More

Most common benefits for Digital Merchandising Manager

Social Security
401 (k)
Disability
Healthcare
Pension
Time Off (days)

Common company salaries for Digital Merchandising Manager

Here are companies hiring for Digital Merchandising Manager and their salaries, click below for more details.

C $128,509/per year

C R Bard Inc Biotechnology the United States

H $124,697/per year

Henry Schein Canada Biotechnology the United States

N $123,899/per year

Nordex Inc Biotechnology the United States

N $120,416/per year

Nipro Corp Biotechnology the United States

E $115,870/per year

Enovis Biotechnology the United States

A $114,553/per year

Advanced Research Projects Agency - Energy Biotechnology the United States

M $112,110/per year

MiniMed Inc Biotechnology the United States

L $111,500/per year

Labcorp Drug Development Biotechnology the United States

L $110,229/per year

Life Technologies Corp Biotechnology the United States

Z $106,224/per year

Zimmer Biomet Biotechnology the United States

P $103,077/per year

Promontory Therapeutics Biotechnology the United States

S $102,181/per year

Steris PLC Biotechnology the United States

G $97,274/per year

Gavin Conferences Pty Ltd Biotechnology the United States

E $94,764/per year

Endeavor BioMedicines Biotechnology the United States

R $94,402/per year

Replay Holdings LLC Biotechnology the United States

P $94,235/per year

Pleno Inc Biotechnology the United States

S $93,666/per year

Simulaids Inc Biotechnology the United States

N $88,880/per year

NOIRLab/CAS Biotechnology the United States

O $86,468/per year

Onward Technology Biotechnology the United States

L $84,895/per year

LED Medical Diagnostics Inc Biotechnology the United States

E $84,682/per year

Eyeco Ltd Biotechnology the United States

P $84,523/per year

Paerosol Biotechnology the United States

I $83,525/per year

IONIQ Sciences Inc Biotechnology the United States

S $82,815/per year

Stateside PPE Biotechnology the United States

D $82,041/per year

Digi Bio Biotechnology the United States

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FAQ about Digital Merchandising Manager

1. What industry pays the highest salary for Digital Merchandising Manager?

The Software & Networking industry offers the highest average compensation for Digital Merchandising Manager roles, with salaries approximately 30% above the market median.

2. What is the salary range of merchandising manager?

The salary range for a Digital Merchandising Manager is between $99,700 and $140,800 annually, with a midpoint of $117,800. This reflects the competitive compensation for this role, highlighting the value placed on expertise in digital merchandising.

3. What is the highest paid merchandiser?

The highest paid Digital Merchandising Manager can earn up to $140,800 annually. This role typically offers a salary range starting from a minimum of $99,700, with a mid-level salary around $117,800, reflecting the demand and expertise required in the field.

4. How much does a junior digital merchandiser make?

A junior digital merchandiser can expect a salary range based on the Digital Merchandising Manager data. The minimum salary is approximately £99,700, with a mid-range salary of about £117,800, and a maximum salary reaching £140,800. This indicates that entry-level positions in this field may offer competitive compensation compared to other roles.

5. What is the role of a digital merchandiser?

A Digital Merchandiser is responsible for curating and organizing product listings on digital platforms, optimizing product presentation to maximize visual appeal and customer engagement. They collaborate with e-commerce and marketing teams to align digital merchandising with promotional strategies and analyze online performance. The salary for this role ranges from $99,700 to $140,800, with a midpoint of $117,800.

6. How much do digital sales managers make in New York?

Digital Merchandising Managers in New York typically earn between $99,700 and $140,800 annually. The average salary is around $117,800 per year, reflecting the competitive nature of the digital marketing field in the region.

7. How much do Louis Vuitton visual merchandising managers make?

The salary for a Digital Merchandising Manager at Louis Vuitton in the United States ranges from $99,700 to $140,800, with a midpoint of $117,800. This reflects the competitive compensation for this role within the luxury retail sector.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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