As of January 01, 2026, the average salary for a Product Marketing Manager in the United States is $127,163 per year, which breaks down to an hourly rate of $61.
However, a Product Marketing Manager's salary can vary significantly. Here’s a look at the typical salary range:
Compensation Planning
Develop a Job Description
Pay Equity
2025 Compensation Trend
AI-Powered HR
Recruit with AI
A Product Marketing Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Product Marketing Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Job Role | Years of Experience | Average Salary |
|---|---|---|
| Brand Marketing/Research Analyst VI | 10-12 years | $188,343 |
| Brand and Content Marketing Supervisor | 12+ years | $109,659 |
| Product Marketing Manager | 12+ years | $127,143 |
| Brand and Content Marketing Senior Manager | 12+ years | $168,464 |
| Brand and Content Marketing Director | 12+ years | $206,431 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Product Marketing Managers. For example, consider the average annual salaries in these key locations:
Demanded Skills for the Role:
| Skills | Demand Percentage |
|---|---|
| Initiative | 5.12% |
| Public Relations | 4.65% |
| Product Development | 0.93% |
| Skill | Salary | Salary % Increase |
|---|---|---|
|
Agile Methodology
|
$138,608 |
9%
|
|
Product Management
|
$132,250 |
4%
|
|
Go To Market
|
$130,978 |
3%
|
|
Product Marketing
|
$130,978 |
3%
|
|
Product Packaging
|
$129,706 |
2%
|
|
Product Launch
|
$129,706 |
2%
|
Understanding how a Product Marketing Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on January 01, 2026Promotions are the fastest way to increase your earnings. As a Product Marketing Manager, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.
| Next Step Role | Estimate Salary | Projected Raise |
|---|---|---|
| Category Management and Insights Senior Manager | $147,700 | 16% |
| Product Development Media Platforms/Publishing | $107,500 | -15% |
| Brand and Content Marketing Senior Manager | $168,500 | 33% |
Salaries for a Product Marketing Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary increased from $116,338 in 2023 to around $117,296 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Product Marketing Manager salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
View More
|
| 2023 | $116,338 |
| 2024 | $117,864 |
| 2025 | $117,296 |
| 2026 |
View More
|
| 2027 |
View More
|
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.
Compensation PlanningHere are companies hiring for Product Marketing Manager and their salaries, click below for more details.
Ready to take the next step in your career? Browse thousands of current Product Marketing Manager job openings on our job board. Use the search bar below to find your perfect match.
Get a Salary Increase
Analyze the market and your qualifications to negotiate your salary with confidence.
Search Job Openings
Search thousands of open positions to find your next opportunity.
Adjust Employee Salary
Individualize employee pay based on unique job requirements and personal qualifications.
Price My Industry Jobs
Get the latest market price for benchmark jobs and jobs in your industry.
Product Marketing Managers typically earn between $127,173 and $160,093, with a mid-salary of $143,233. While some senior roles like Group Product Manager and Chief Product Officer can exceed $200,000, the average salary for Product Marketing Managers does not reach that level.
Yes, marketing managers can indeed earn six-figure salaries. For instance, the salary data for Product Marketing Managers shows a minimum salary of $127,173, a mid-range salary of $143,233, and a maximum salary of $160,093. This highlights the high earning potential in managerial roles within the marketing field.
The salary for a Product Marketing Manager in the US typically ranges from $127,173 to $160,093, with a median salary of $143,233. This reflects the competitive nature of the role, which is crucial for driving product success and market strategy.
The day-to-day responsibilities of a product marketing manager can be taxing, stressful, and all-consuming. With a salary range from $127,173 to $160,093, the role demands a high level of commitment and expertise, which can contribute to stress levels. Balancing strategic planning and execution is crucial in this competitive field.
The average salary for a Product Marketing Manager ranges from $127,173 to $160,093, with a mid-salary of $143,233. In comparison, program managers generally earn more than project managers. However, product managers typically have higher salaries, making them among the top earners in the field.
In the US, the salary for a Product Marketing Manager typically ranges from $127,173 to $160,093 per year, with a median salary of around $143,233. This reflects the varying levels of experience and responsibility within the role.
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)
With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.
Salary.com's CompAnalyst platform offers:
