As of April 01, 2025, the average annual salary for a SVP Marketing in Eugene, OR is $245,601. Salary.com reports that pay typically ranges from $225,001 to $269,501, with most professionals earning between $206,246 and $291,261.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $269,501 | $22,458 | $5,183 | $130 |
| Average | $245,601 | $20,467 | $4,723 | $118 |
| 25th Percentile | $225,001 | $18,750 | $4,327 | $108 |
An entry-level SVP Marketing with under 1 year experience makes about $233,088. With less than 2 years of experience, a mid-level SVP Marketing makes around $234,925. After 2-4 years, the SVP Marketing pay rises to about $237,374. Those senior SVP Marketing with 5-8 years of experience earn roughly $241,048, and those SVP Marketing having 8 years or more experience are expected to earn about $245,640 on average.
| Levels | Salary |
|---|---|
| Entry Level SVP Marketing | $233,088 |
| Intermediate Level SVP Marketing | $234,925 |
| Senior Level SVP Marketing | $237,374 |
| Specialist Level SVP Marketing | $241,048 |
| Expert Level SVP Marketing | $245,640 |
| Entry Level | 5% |
| Mid Level | 4% |
| Senior Level | 3% |
| Top Level | 2% |
| Experienced | 0% |
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Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Leadership: Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
Marketing Strategy: Marketing strategy is a long-term, forward-looking approach to planning with the fundamental goal of achieving a sustainable competitive advantage. Strategic planning involves an analysis of the company's strategic initial situation prior to the formulation, evaluation and selection of market-oriented competitive position that contributes to the company's goals and marketing objectives. Strategic marketing, as a distinct field of study emerged in the 1970s, and built on strategic management that preceded it. Marketing strategy highlights the role of marketing as a link between the organization and its customers.
Sales and Marketing: Marketing consists of the strategies your company employs to generate interest in your business. Sales are the methods by which you convert that interest into a transaction.
| Skill | Salary | Demand |
|---|---|---|
|
Customer Acquisition
|
$272,617 |
11%
|
|
Lead Generation
|
$270,161 |
10%
|
|
Go To Market
|
$265,249 |
8%
|
|
B2B
|
$265,249 |
8%
|
|
Storytelling
|
$262,793 |
7%
|
|
Market Research
|
$262,793 |
7%
|
