How much does a Public Relations Manager make hourly in the United States? The average hourly wage for a Public Relations Manager in the United States is $59 as of March 26, 2024, but the range typically falls between $51 and $67. Hourly rate can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, helps you determine your exact pay target. 

Public Relations Manager Salaries by Percentile
Percentile Hourly Pay Rate Location Last Updated
10th Percentile Public Relations Manager Salary $45 US March 26, 2024
25th Percentile Public Relations Manager Salary $51 US March 26, 2024
50th Percentile Public Relations Manager Salary $59 US March 26, 2024
75th Percentile Public Relations Manager Salary $67 US March 26, 2024
90th Percentile Public Relations Manager Salary $75 US March 26, 2024
25% $51 10% $45 90% $75 75% $67 $59 50%(Median) Didn’t find job title? Click
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What skills does a Public Relations Manager need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.


Leadership: Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.


Corporate Communications: Corporate communication is a set of activities involved in managing and orchestrating all internal and external communications aimed at creating favourable point of view among stakeholders on which the company depends. It is the messages issued by a corporate organization, body, or institute to its audiences, such as employees, media, channel partners and the general public. Organizations aim to communicate the same message to all its stakeholders, to transmit coherence, credibility and ethics. Corporate communication helps organizations explain their mission, combine its many visions and values into a cohesive message to stakeholders. The concept of corporate communication could be seen as an integrative communication structure linking stakeholders to the organisation.


Artificial Intelligence: Artificial intelligence is the simulation of human intelligence processes by machines, especially computer systems. Specific applications of AI include expert systems, natural language processing, speech recognition and machine vision.

Leadership 7.65%
Corporate Communications 1.59%
Artificial Intelligence 1.21%
Others 89.55%

Job Description for Public Relations Manager

Public Relations Manager develops and implements policies and procedures for the public relations department. Maintains favorable public image for employer or client by communicating programs, accomplishments, and/or points of view. Being a Public Relations Manager evaluates all forms of communications before release to ensure accuracy and appropriateness of message and authorizes release. Prepares and distributes news releases, fact sheets, scripts, etc. to media outlets. Additionally, Public Relations Manager requires a bachelor's degree. Typically reports to a head of a unit/department. The Public Relations Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Public Relations Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 View full job description

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Career Path for Public Relations Manager

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Public Relations Manager, the first career path typically starts with a Community Relations Senior Manager position, and then Community Relations Director.

The second career path typically progresses to Media Relations Manager.

Additionally, the third career path typically starts with a Public Relations Director position, and then progresses to Top Public Relations Executive.

Those that have already made the climb...
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Fiscal Year Ended in 2022
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Public Relations Manager salary varies from city to city. Compared with national average salary of Public Relations Manager, the highest Public Relations Manager salary is in San Francisco, CA, where the Public Relations Manager salary is 25.0% above. The lowest Public Relations Manager salary is in Miami, FL, where the Public Relations Manager salary is 3.5% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
City, State Chicago, IL Compared to national average
+ 4.9%
City, State Boston, MA Compared to national average
+ 12.1%
City, State New York, NY Compared to national average
+ 16.8%
City, State Dallas, TX Compared to national average

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Average Hourly Wage

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Average Total Hourly Cash Compensation

Includes base and short-term incentives

These charts show the average hourly wage (core compensation), as well as the average total hourly cash compensation for the job of Public Relations Manager in the United States. The average hourly rate for Public Relations Manager ranges from $51 to $67 with the average hourly pay of $59. The total hourly cash compensation, which includes base and short-term incentives, can vary anywhere from $54 to $73 with the average total hourly cash compensation of $62.
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Skills associated with Public Relations Manager: Public Relations, Media Relations, Public Relations (PR) Software, Crisis Communications ...More

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Public Relations Manager Salary in United States
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