How much does an SVP of Product/Brand Marketing make in Madison, WI? The average SVP of Product/Brand Marketing salary in Madison, WI is $272,027 as of May 28, 2024, but the range typically falls between $243,461 and $307,009. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

SVP of Product/Brand Marketing Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile SVP of Product/Brand Marketing Salary $217,454 Madison,WI May 28, 2024
25th Percentile SVP of Product/Brand Marketing Salary $243,461 Madison,WI May 28, 2024
50th Percentile SVP of Product/Brand Marketing Salary $272,027 Madison,WI May 28, 2024
75th Percentile SVP of Product/Brand Marketing Salary $307,009 Madison,WI May 28, 2024
90th Percentile SVP of Product/Brand Marketing Salary $338,858 Madison,WI May 28, 2024
25% $243,461 10% $217,454 90% $338,858 75% $307,009 $272,027 50%(Median) Didn’t find job title? Click
Change Search Criteria

Job Description for SVP of Product/Brand Marketing

SVP of Product/Brand Marketing oversees the long-term marketing direction for an organization's products or brand. Leads the strategic planning and development of marketing activities to align with organizational goals and objectives. Being an SVP of Product/Brand Marketing develops and approves the policies and procedures utilized in the design and implementation of marketing activities. Reviews internal metrics to understand market demands, technology trends, and the competitive field and develops an effective marketing strategy. Additionally, SVP of Product/Brand Marketing develops budget, resources, and teams to execute short-term and long-term objectives. Requires a bachelor's degree. Typically reports to Chief Executive Officer (CEO). The SVP of Product/Brand Marketing manages a business unit, division, or corporate function with major organizational impact. Establishes overall direction and strategic initiatives for the given major function or line of business. Has acquired the business acumen and leadership experience to become a top function or division head. (Copyright 2024 Salary.com)... View full job description

Employers: Job Description Management Tool

See user submitted job responsibilities for SVP of Product/Brand Marketing.

Salary.com job board provides millions of SVP of Product/Brand Marketing information for you to search for. Click on search button below to see SVP of Product/Brand Marketing job openings or enter a new job title here.

Job Openings for SVP of Product/Brand Marketing in Madison, WI
  • Be Here. Be Great. Working for a leader in the insurance industry means opportunity for you. Great American Insurance Group's member companies are subsidia...
    - -179 Days Ago
  • Overview. MUST HAVE ELECTRONIC DATA INTERCHANGE (EDI) EXPERIENCE. The Systems Analyst, Sales & Marketing is an Information Technology (IT) professional who...
    - 5 Days Ago
  • Director of Marketing/ Admissions. Do you have a background in health care sales and marketing. If you enjoy working with seniors and their families to sec...
    - 3 Days Ago
  • Benefits. Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off. Variable compensation plans. Inclusive workplace with DEI committee. DE...
    - 3 Days Ago
  • Benefits. Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off. Variable compensation plans. Inclusive workplace with DEI committee. DE...
    - 3 Days Ago
Not the job you're looking for? Search more salaries here:

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst

SVP of Product/Brand Marketing salary varies from city to city. Compared with national average salary of SVP of Product/Brand Marketing, the highest SVP of Product/Brand Marketing salary is in San Francisco, CA, where the SVP of Product/Brand Marketing salary is 25.0% above. The lowest SVP of Product/Brand Marketing salary is in Miami, FL, where the SVP of Product/Brand Marketing salary is 3.5% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-3.5%
City, State Chicago, IL Compared to national average
+ 4.9%
City, State Boston, MA Compared to national average
+ 12.1%
City, State New York, NY Compared to national average
+ 16.8%
City, State Dallas, TX Compared to national average
-1.3%

Take just three simple steps below to generate your own personalized salary report

Step 1 of 3

Understand the total compensation opportunity for an SVP of Product/Brand Marketing, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
243461
307009
272027

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
302617
418325
350685
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of SVP of Product/Brand Marketing in Madison, WI. The base salary for SVP of Product/Brand Marketing ranges from $243,461 to $307,009 with the average base salary of $272,027. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $302,617 to $418,325 with the average total cash compensation of $350,685.
Step 2 of 3

Discover how your pay is adjusted for skills, experience, and other factors

How much should you be paid?

For a real-time salary target, tell us more about your role in the four categories below.

243461
307009

 

Step 3 of 3

How much should you be paid?

About Madison, Wisconsin    Madison is located in the center of Dane County in south-central Wisconsin, 77 miles (124 km) west of Milwaukee and 122 miles (196 km) northwest of Ch....More

Madison, Wisconsin  area prices were up 1.3% from a year ago    View the Cost of Living in Madison, Wisconsin

SVP of Product/Brand Marketing Salary in popular cities: MilwaukeeGreen BayKenosha

Skills associated with SVP of Product/Brand Marketing: Marketing Metrics, Strategy Management, Marketing Analytics, Customer Insights ...More