Build a Career You'll Love

Social Marketing Specialist Salary in the United States

How much does a Social Marketing Specialist make in the United States? The salary range for a Social Marketing Specialist job is from $47,042 to $63,553 per year in the United States. Click on the filter to check out Social Marketing Specialist job salaries by hourly, weekly, biweekly, semimonthly, monthly, and yearly.

Average base salary
updated at April 01, 2025
$55,584
Per Year
The average salary for a Social Marketing Specialist is $55,584
per Year in the United States.
Individually reported data submitted by users of our website

HOW SHOULD YOU USE THIS DATA?

Employees: Use this as a guide for salary expectations, but be aware that responsibilities can change across companies for the same job title, so there may be differences between this data, other free site and our subscription products bought by employers.

Employers: This data could be used as reference point in your market pricing, but not the only source, due to differences across jobs locations, and sizes of companies.Consider additional sources like our Employer reported data.

Base Salary
$47,042
$55,584
Medium
$63,553

Highest Paying Cities for Social Marketing Specialist in the United States

Social Marketing Specialist salaries in the United States will pay differently by cities. Below following are the eight cities with the highest income for Social Marketing Specialist jobs in the United States. The city with the highest salary is San Jose. Click on the Social Marketing Specialist salary in cities you are interested in to view detailed job salary information.

States with Higher Salaries for Social Marketing Specialist

The five states where Social Marketing Specialist jobs get higher salaries in the United States are: District of Columbia, California, Massachusetts, Washington, and New Jersey. Compared with the average salary of a Social Marketing Specialist in the United States, the state of District of Columbia with the highest job income for this job. The second and third states are California and Massachusetts respectively. The high or low salary paid to Social Marketing Specialist by the US has a greater relationship with the demand for jobs and the cost of living.

How Much Do Similar Professions Get Paid in the United States?

There are some different titles for Social Marketing Specialist jobs, and the job title of Social Marketing Specialist will vary in different companies. The job title has a lot to do with the department and responsibilities, and the same job title will vary in different departments. The following list is the salary of jobs similar to Social Marketing Specialist, start to view Social Marketing Specialist-related jobs you are interested in.
Social Media Marketing Specialist
Average salary
United States
$77,268
per Year
Marketing And Social Media Specialist
Average salary
United States
$76,117
per Year
Social Media Marketing Specialist I
Average salary
United States
$59,190
per Year
Social Media Marketing Specialist III
Average salary
United States
$91,190
per Year
Social Media Marketing Specialist IV
Average salary
United States
$113,090
per Year
Social Media Marketing Specialist II
Average salary
United States
$67,090
per Year

How Much Should You Be Earning?

Get an estimated calculation of how much you should be earning and insight into your career options.

What Does a Social Marketing Specialist Do?

“This has led to an increase in job openings for social media marketing professionals who are flexible and adaptable in an ever-changing digital landscape.”.

December 20, 2021

Content curation is an important social media marketing skill since they will need to know when to share, what to share and how to share, in addition to being familiar with content sources and audience preferences.

December 15, 2021

A Social Media Specialist may also oversee site metrics, interact with readers, and be responsible for creative design.

November 30, 2021

You must have extensive experience navigating different social media platforms and know how to analyze data to determine popular trends and develop effective marketing campaigns.

December 11, 2021

In order for a business or brand to understand the effectiveness of their social media marketing they need to be able to measure it.”.

December 10, 2021

As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts.

December 09, 2021

Most Common Benefits for Social Marketing Specialist

Social Security
Healthcare
401(k)
Pension
Disability
Time Off (days)

Frequently Asked Questions

Common questions about salaries for a Social Marketing Specialist
Get a personal salary report to know your salary based on location, education, experience, and other influence factors.
Is this information useful?
Thank you!
“This has led to an increase in job openings for social media marketing professionals who are flexible and adaptable in an ever-changing digital landscape.”.
Is this information useful?
Thank you!
Explore our personal salary report to know the Social Marketing Specialist market value in the United States. And find out if any places are having a higher Social Marketing Specialist salary.
Is this information useful?
Thank you!
The highest Social Marketing Specialist salary is $63,553, while the lowest is $47,042 in the United States.
Is this information useful?
Thank you!

Career Insights

What is Pay-for-Performance Compensation?
pay and salary
What is Pay-for-Performance Compensation?
What Is a Salary Grading Scale?
pay and salary
What Is a Salary Grading Scale?
The Gender Pay Gap in America in 2022
pay and salary
Understanding the Gender Pay Gap in America