ECommerce Site Manager Salary in the United States

How much does an ECommerce Site Manager make in the United States?

As of April 01, 2026, the average salary for an ECommerce Site Manager in the United States is $144,272 per year, which breaks down to an hourly rate of $69.

However, an ECommerce Site Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $176,880
  • Majority Range (25th-75th percentile): $133,803 to $161,340
  • Entry-Level (10th percentile): $124,272
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View as table View as graph 25% $133,803 10% $124,272 90% $176,880 75% $161,340 $144,272 50%(Median) Didn’t find job title? Click

ECommerce Site Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $161,340 $13,445 $3,103 $78
Average $144,272 $12,023 $2,774 $69
25th Percentile $133,803 $11,150 $2,573 $64
Check out ECommerce Site Manager Job Openings in the United States
Estimator - Industrial - On Site Position

New River Electrical Corporation - Granville, OH

Director, Technical Services (On Site Position)

New River Electrical Corporation - Granville, OH

Regional Manager - Distribution (On Site Position)

New River Electrical Corporation - Granville, OH

Site Manager

Oldcastle APG - Cincinnati, OH

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Key Factors That Influence ECommerce Site Manager Salaries

An ECommerce Site Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

Top Paying Cities for ECommerce Site Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $181,970
  • San Francisco: $180,181
  • Oakland: $176,185

What Skills Can Increase an ECommerce Site Manager's Salary?

Demanded Skills for the Role:

  • Customer Service (Mentioned in 10.19% Job Postings): Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
  • B2B (Mentioned in 1.85% Job Postings): B2B (business-to-business), a type of electronic commerce (e-commerce), is the exchange of products, services or information between businesses, rather than between businesses and consumers (B2C).
  • Sales Lead (Mentioned in 1.85% Job Postings): A sales lead is a person or business who may eventually become a client. Sales lead also refers to the data that identifies an entity as a potential buyer of a product or service.
See More Skills
Skills Demand Percentage
Customer Service 10.19%
B2B 1.85%
Sales Lead 1.85%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on an ECommerce Site Manager's salary.
  • Commitment: Can increase your salary by up to 11%.
  • Decision Making: Can increase your salary by up to 10%.
  • Partnering: Can increase your salary by up to 10%.
Skill Salary Salary % Increase
Commitment
$160,142
11%
Decision Making
$158,699
10%
Partnering
$158,699
10%
Storytelling
$155,814
8%
Networking
$154,371
7%
Agile
$154,371
7%
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How Education impacts an ECommerce Site Manager's Salary?

Your level of education can impact your salary potential. While many ECommerce Site Managers enter the field with a Bachelor's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for an ECommerce Site Manager with a Bachelor's Degree is between $132,393 and $142,383).

ECommerce Site Manager Salaries by Degree Level

Typical Education for ECommerce Site Manager
Degree Level % of user with this level of education
No Diploma 0.8%
High School 6.8%
Associates 8.8%
Bachelors 54.6%
Masters 28.3%
Doctorate 0.8%
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ECommerce Site Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an ECommerce Site Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on April 01, 2026

Salary Trends for ECommerce Site Manager

Salaries for an ECommerce Site Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $138,271 in 2023 to around $133,814 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of ECommerce Site Manager salary trends, .

Average Annual Salary of ECommerce Site Manager Over Time

2022
$???
2023
$138,271
2024
$135,599
2025
$133,814
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $138,271
2024 $135,599
2025 $133,814
2026
View More
2027
View More

Most common benefits for ECommerce Site Manager

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for ECommerce Site Manager

Here are companies hiring for ECommerce Site Manager and their salaries, click below for more details.

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Ready to take the next step in your career? Browse thousands of current ECommerce Site Manager job openings on our job board. Use the search bar below to find your perfect match.

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Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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