How much does a Publicist make in Madison, WI?

As of April 01, 2025, the average annual salary for a Publicist in Madison, WI is $56,155. Salary.com reports that pay typically ranges from $52,127 to $63,870, with most professionals earning between $48,460 and $70,893.

Based on HR-reported data: a national average with a geographic differential
Publicist Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Publicist Salary $48,460 Madison,WI April 01, 2025
25th Percentile Publicist Salary $52,127 Madison,WI April 01, 2025
50th Percentile Publicist Salary $56,155 Madison,WI April 01, 2025
75th Percentile Publicist Salary $63,870 Madison,WI April 01, 2025
90th Percentile Publicist Salary $70,893 Madison,WI April 01, 2025
25% $52,127 10% $48,460 90% $70,893 75% $63,870 $56,155 50%(Median) Didn’t find job title? Click
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What is a Publicist ?

A publicist is a person whose job is to generate and manage publicity for a company, a brand, or public figure - especially a celebrity - or for a work such as a book, film, or album. Publicists are public-relations specialists who have the role to maintain and represent the images of individuals, rather than representing an entire corporation or business. Publicists are also hired by public figures who want to maintain or protect their image. Publicists brand their clients by getting magazine, TV, newspaper, and website coverage. Most top-level publicists work in private practice, handling mu...

Source: Wikipedia (as of 04/17/2019). Read more from Wikipedia

See user submitted job responsibilities for Publicist.

Job Openings for Publicist in Madison, WI

Career Path for this job

  1. This Job:

    Publicist

    0 - 2 years experience
    Bachelor's Degree

  2. Up a level:

    Public Relations Specialist II

    2 - 4 years experience
    Bachelor's Degree

Understand the total compensation opportunity for a Publicist, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
52127
63870
56155

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
54253
67393
58627
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Publicist in Madison, WI. The base salary for Publicist ranges from $52,127 to $63,870 with the average base salary of $56,155. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $54,253 to $67,393 with the average total cash compensation of $58,627.

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For a real-time salary target, tell us more about your role in the four categories below.

52127
63870

 

About Madison, Wisconsin    Madison is located in the center of Dane County in south-central Wisconsin, 77 miles (124 km) west of Milwaukee and 122 miles (196 km) northwest of Ch....More

Madison, Wisconsin  area prices were up 1.3% from a year ago

Publicist Salary in popular cities: MilwaukeeGreen BayKenosha

Skills associated with Publicist: Outreach, #develop, Corporate+

Jobs with a similar salary range to Publicist : Pr Intern, Public Relations, Public Relations Intern