Assist the Director of Digital Marketing in search engine optimization (SEO), constituent surveys, environmental scans, general web and video projects, and other duties as assigned.
August 23, 2022
Works with cross-functional Product Managers and up with Sr Managers, Product Management to drive work across other product teams and helps move and prioritize work into other product backlogs.
October 09, 2022
Collaborate with creative, property marketing, digital marketing, social media and public relation teams to insure brand consistency and unified direction as well as suggest innovative solutions to business requirements that leverage digital content providing marketing differentiation, performance improvements and better user experiences.
October 31, 2022
Leads a team of digital marketing strategists in ongoing marketing planning around merchandising, social media, pay-per-click, display, search engine optimization, content marketing, and analytics in cohesive efforts driving channel growth.
December 30, 2022
Demonstrated understanding of current digital and social media best practices and trends, including knowledge of channel optimization for maximum reach and visibility.
January 10, 2023
Maintains website by upgrading content and design, monitoring analytics and testing for improvements/issues.
January 14, 2023
Support change management during implementation of new marketing technology rollouts, including the management of training and adoption of marketing tools and technology.
February 06, 2023
Manage campaign development across all digital advertising tactics, including the overall search strategy, to ensure campaigns are successfully implemented, drive traffic to our website and the individual practice websites.
March 10, 2023
Create appropriate project documentation such as user flows, detailed requirements and JIRA tickets to help our internal teams understand what is expected of them, so that they deliver quality work in an efficient manner.
April 08, 2023
Develops and defends the business case for a new product feature or set of features, works with finance to create detailed financial models and uses business/financial acumen to modify as necessary.
May 17, 2023