Marketing Lead Salary in Las Cruces, New Mexico

How much does a Marketing Lead make in Las Cruces, NM?

As of March 01, 2025, the average annual salary for a Marketing Lead in Las Cruces, NM is $109,143. Salary.com reports that pay typically ranges from $96,051 to $124,405, with most professionals earning between $84,131 and $138,300.

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Salary range for a Marketing Lead

$96,051 to $124,405

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Marketing Lead

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Job Openings for Marketing Lead in Las Cruces, NM

What does a Marketing Lead do?

Common responsibilities of a Marketing Lead

Build revenue-producing marketing programs in multiple channels, including SEM, email marketing, display and social media advertising, tradeshows, content marketing and affiliate marketing.

February 17, 2023

Demonstrate your expertise with inbound and lead generation tactics including blogging, social media marketing, search engine optimization, e-book/white paper/video content creation, website updates, email marketing, and others.

October 24, 2022

Lead your team with integrity and create an environment where your team members feel included, valued, and supported to do work that energizes them.

January 04, 2023

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Marketing Lead Salary By Experience Levels in Las Cruces, NM

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Marketing Lead Salary By Level of Education in Las Cruces, NM

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Marketing Lead in Las Cruces, NM

Average Base Salary

Core compensation

96051

124405

109143

Average Total Cash Compensation

Includes base and annual incentives

102297

137006

118015

What is the average salary for Marketing Lead in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Lead in Las Cruces, NM. The base salary for Marketing Lead ranges from $96,051 to $124,405 with the average base salary of $109,143. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $102,297 to $137,006 with the average total cash compensation of $118,015.

View Average Salary for Marketing Lead as table

	Average Salary	Average Salary Range
Base Salary	$109,143	$96,051 - $124,405
Bonus	$8,872	$6,246 - $12,601
Total Pay	$118,015	$102,297 - $137,006

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Marketing Lead Salary Near Las Cruces, NM

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Las Cruces, NM
CITY, STATE Sunland Park, NM	AVERAGE SALARY RANGE $97,012 - $125,650	COMPARE TO Las Cruces, NM
CITY, STATE El Paso, TX	AVERAGE SALARY RANGE $97,012 - $125,650	COMPARE TO Las Cruces, NM
CITY, STATE Alamogordo, NM	AVERAGE SALARY RANGE $98,935 - $128,140	COMPARE TO Las Cruces, NM
CITY, STATE Roswell, NM	AVERAGE SALARY RANGE $97,271 - $125,985	COMPARE TO Las Cruces, NM
CITY, STATE Albuquerque, NM	AVERAGE SALARY RANGE $104,285 - $135,070	COMPARE TO Las Cruces, NM
CITY, STATE Rio Rancho, NM	AVERAGE SALARY RANGE $103,952 - $134,639	COMPARE TO Las Cruces, NM

See salaries for Marketing Lead in locations close to Las Cruces, NM. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Las Cruces, New Mexico

Las Cruces is the seat of Doña Ana County, New Mexico, United States. As of the 2010 census the population was 97,618, and in 2017 the estimated population was 101,712, making it the second largest city in the state, after Albuquerque. Las Cruces is the largest city in both Doña Ana County and southern New Mexico. The Las Cruces metropolitan area had an estimated population of 213,849 in 2017. It is the principal city of a metropolitan statistical area which encompasses all of Doña Ana County and is part of the larger El Paso–Las Cruces combined statistical area. Las Cruces is the economic and...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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JOB TITLE	LOCATION	MINIMUM SALARY	MAXIMUM SALARY
JOB TITLE Lead Specialist, Marketing	LOCATION Las Cruces, NM	MINIMUM SALARY $96,051	MAXIMUM SALARY $124,405
JOB TITLE Performance Marketing Lead	LOCATION Las Cruces, NM	MINIMUM SALARY $98,610	MAXIMUM SALARY $128,511
JOB TITLE Growth Marketing Lead	LOCATION Las Cruces, NM	MINIMUM SALARY $94,262	MAXIMUM SALARY $122,359
JOB TITLE Product Marketing Lead	LOCATION Las Cruces, NM	MINIMUM SALARY $102,042	MAXIMUM SALARY $148,626
JOB TITLE Lead, Channel Marketing	LOCATION Las Cruces, NM	MINIMUM SALARY $65,051	MAXIMUM SALARY $85,340
JOB TITLE Marketing Analytics Lead	LOCATION Las Cruces, NM	MINIMUM SALARY $89,039	MAXIMUM SALARY $113,130

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