Web Content Specialist Salary in Norfolk, VA

How much does a Web Content Specialist make in Norfolk, VA?

As of April 01, 2025, the average annual salary for a Web Content Specialist in Norfolk, VA is $58,428. Salary.com reports that pay typically ranges from $51,866 to $65,781, with most professionals earning between $45,891 and $72,476.

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Salary range for a Web Content Specialist

$51,866 to $65,781

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Web Content Specialist

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Job Openings for Web Content Specialist in Norfolk, VA

What does a Web Content Specialist do?

Common responsibilities of a Web Content Specialist

Maintains and supports additions, changes and revisions - Assists in analyzing websites to improve the efficiency and effectiveness of all marketing endeavors.

November 21, 2022

Works with various departments to improve the look/feel of websites - Ensures compliance with brand guidelines - Assists in maintaining creative standards through efficient and effective work and careful quality control.

December 03, 2022

Understanding of Google analytics, as well as search engine optimization techniques in researching market trends in higher education.

January 24, 2023

Creates and implements online content, with A/B testing, enhances SEO, tracks google analytics, and aids in launching digital advertisements for marketing initiatives and digital community engagement for internal and external web platforms.

January 31, 2023

Tracks website traffic and user behavior and reports web analytics on a monthly basis, using appropriate analytics to ensure that content is driving traffic and engagement on the website.

February 03, 2023

Support each area's efforts to complete accessibility compliance audits by conducting reviews of websites, web-based applications and digital materials, using various methodologies including automated testing tools, manual assessments, and usability testing.

April 11, 2023

Develops content for the ENC website to ensure a constant stream of timely, relevant, and engaging news that reflects the ENC mission, student experience, and academic programs.

May 03, 2023

Provide web content management support, including updating content as requested by page owners, checking links, adding and deleting files, updating expiring pages, and resolving broken links and analyzing web analytics data available through the client's existing tools.

May 04, 2023

Review website analytics data and trends for insights into website usage and to inform potential optimizations to site architecture.

May 06, 2023

Assist in the procurement process by working collaboratively with potential vendors to review accessibility of products in consideration and current service providers to increase the accessibility of resources that do not meet accessibility standards.

May 19, 2023

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Web Content Specialist Salary By Experience Levels in Norfolk, VA

How much should you be earning in Web Content Specialist in Norfolk, VA based on your current experience?

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Web Content Specialist Salary By Level of Education in Norfolk, VA

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Web Content Specialist in Norfolk, VA

Average Base Salary

Core compensation

51866

65781

58428

Average Total Cash Compensation

Includes base and annual incentives

53251

67652

59392

What is the average salary for Web Content Specialist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Web Content Specialist in Norfolk, VA. The base salary for Web Content Specialist ranges from $51,866 to $65,781 with the average base salary of $58,428. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $53,251 to $67,652 with the average total cash compensation of $59,392.

View Average Salary for Web Content Specialist as table

	Average Salary	Average Salary Range
Base Salary	$58,428	$51,866 - $65,781
Bonus	$964	$1,385 - $1,871
Total Pay	$59,392	$53,251 - $67,652

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Web Content Specialist Salary Near Norfolk, VA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Norfolk, VA
CITY, STATE Portsmouth, VA	AVERAGE SALARY RANGE $51,866 - $65,781	COMPARE TO Norfolk, VA 0%
CITY, STATE Chesapeake, VA	AVERAGE SALARY RANGE $51,799 - $65,697	COMPARE TO Norfolk, VA
CITY, STATE Virginia Beach, VA	AVERAGE SALARY RANGE $52,695 - $66,833	COMPARE TO Norfolk, VA
CITY, STATE Hampton, VA	AVERAGE SALARY RANGE $51,982 - $65,929	COMPARE TO Norfolk, VA
CITY, STATE Suffolk, VA	AVERAGE SALARY RANGE $51,783 - $65,676	COMPARE TO Norfolk, VA
CITY, STATE Newport News, VA	AVERAGE SALARY RANGE $51,982 - $65,929	COMPARE TO Norfolk, VA

See salaries for Web Content Specialist in locations close to Norfolk, VA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Norfolk, Virginia

According to the United States Census Bureau, the city has a total area of 96 square miles (250 km2), of which 54 square miles (140 km2) is land and 42 square miles (110 km2) (43.9%) is water. Norfolk is located at 36°55′N 76°12′W / 36.917°N 76.200°W / 36.917; -76.200 (36.8857° N, 76.2599° W) The city is located at the southeastern corner of Virginia at the junction of the Elizabeth River and the Chesapeake Bay. The Hampton Roads Metropolitan Statistical Area (officially known as the Virginia Beach-Norfolk-Newport News, VA-NC MSA) is the 37th largest in the United States, with an estimated...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

View Salary for Similar Jobs to Web Content Specialist in Norfolk, VA

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JOB TITLE	LOCATION	MINIMUM SALARY	MAXIMUM SALARY
JOB TITLE Web Content Specialist I	LOCATION Norfolk, VA	MINIMUM SALARY $50,639	MAXIMUM SALARY $60,261
JOB TITLE Web Content Specialist IV	LOCATION Norfolk, VA	MINIMUM SALARY $98,263	MAXIMUM SALARY $112,923
JOB TITLE Web Content Specialist II	LOCATION Norfolk, VA	MINIMUM SALARY $58,853	MAXIMUM SALARY $73,583
JOB TITLE Web Content Specialist III	LOCATION Norfolk, VA	MINIMUM SALARY $76,253	MAXIMUM SALARY $94,473
JOB TITLE Web Content Curation - Expert	LOCATION Norfolk, VA	MINIMUM SALARY $98,250	MAXIMUM SALARY $112,910
JOB TITLE Web Content Analyst IV	LOCATION Norfolk, VA	MINIMUM SALARY $98,290	MAXIMUM SALARY $112,990

The Web Content Specialist job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Norfolk, VA that might be a good fit for the type of job and salary you are looking for.

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51866

65781

About Norfolk, Virginia According to the United States Census Bureau, the city has a total area of 96 square miles (250 km2), of which 54 square miles (140 km2) is land and 4....More

Norfolk, Virginia area prices were up 1.2% from a year ago

Web Content Specialist Salary in popular cities: Virginia Beach, Chesapeake, Richmond

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