Initiates, coordinates and/or participates in all efforts to publicize events & develop/oversee fundraising events. Track customers’ preferences and suggest advertising and positioning ideas. Consults with clients and determines the best solution for the identified business problems. view job details

Run requested reports and draw conclusions from data to aid management in determining marketing direction. Support Brand Managers throughout all phases of launching new products to market to ensure the accuracy and timeliness of a successful launch of collections in the marketplace. Works cooperatively with all departments, maintaining a positive work atmosphere by acting and communicating in a manner that promotes cooperation with co-workers, supervisors, and managers. view job details

Determine customer requirements and expectations and recommend specific products and solutions. Drive additional sales opportunities to your Accounts. Demonstrated sales results with 1 to 3 years sales experience preferably involving persuasive interactions that influence and change customer behaviors. view job details

Create engaging promotional content for our consumer-packaged goods (CPG) and media partnerships. Stay up-to-date on client’s business and industry through relevant trade publications, Internet resources, etc. Demonstrate success working cross-functionally to build internal relationships that translate in to meaningful outputs / ability to influence and drive to consensus. view job details

Report on return on investment and key performance metrics. Plan and execute integrated, multi-channel marketing plans with focus on awareness building, lead generation and conversion. Prepare client visit materials that are clear and concise, examples include but not limited to content development, creative presentation, and delivery, as necessary. view job details

How to Brand Yourself in 14 Short Steps Wondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in today's competitive job market is to create a personal brand that helps you stand out in the crowd. According to management expert and author Tom Peters, "We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer of a brand called You." This article explores 14 steps to branding yourself successfully. Step 1: Determine your unique value proposition Spend some time thinking ... view article details

Be Careful with Your Brand Many job seekers attempt to use a functional format to emphasize specific skills or to cover up problems with the resume, such as job gaps, brief employment periods, or multiple jobs in a short time period. Or you may be trying to brand yourself, in modern terms, with the functional approach. Personal branding is a great idea, but be aware, the functional resume is not the way to create your brand. Even though branding is a popular marketing concept for corporations, the transition to personal branding isn’t always as easy to establish. Brainstorm for a minu... view article details

It's Tough to Succeed When You're Sending All the Wrong Messages Your Personal Brand is Critical for Success Donald Trump. Martha Stewart. Mark Zuckerberg. Sarah Palin. Chances are you can think of a few things to say about each of them based on the impressions you’ve gathered about their personal brands -- however unconsciously -- complete with triumphs, missteps, and various forms of public humiliation and scandal. And depending on what those critically managed (not always successfully) impressions are, and by how many they are held, the lives and affairs of the Trumps, Stewarts and Palin... view article details

In the mid 1990’s, people were talking about employment brands (EB). Mark Hornung, now the Director of Employment Branding at Teradata, was arguably the first. Throughout the 1990’s he helped very large organizations focus their recruiting efforts with professionalized messaging and audience targeting. In the past two decades, EB became a standard part of the Recruiting Department’s work. There is a direct relationship between the rise of review sites and the increased emphasis on EB. When Hornung began to evangelize the idea, the company could more or less control the message. Today, employe... view article details

Would you study and memorize all of your friends' contact information even though you had a working smartphone? How about doing the dishes by hand despite an operational dishwasher in your kitchen? Of course you wouldn't, because both of those devices make life exponentially easier and more efficent.Which is why taking a traditional approach to job-hunting when a host of social networking tools are at your fingertips doesn't make any sense.So says Miriam Salpeter -- a career coach, Salary.com blogger, and author of 'Social Networking for Career Success: Using Online Tools to Create a Personal ... view article details

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