Digital Media Planner Salary at Gtb BETA

How much does a Gtb Digital Media Planner make?

As of April 2025, the average annual salary for a Digital Media Planner at Gtb is $76,325, which translates to approximately $37 per hour. Salaries for Digital Media Planner at Gtb typically range from $65,325 to $85,262, reflecting the diverse roles within the company.

It's essential to understand that salaries can vary significantly based on factors such as geographic location, departmental budget, and individual qualifications. Key determinants include years of experience, specific skill sets, educational background, and relevant certifications. For a more tailored salary estimate, consider these variables when evaluating compensation for this role.

DISCLAIMER: The salary range presented here is an estimation that has been derived from our proprietary algorithm. It should be noted that this range does not originate from the company's factual payroll records or survey data.

Website:
gtb.com
Size:
1,000 - 3,000 Employees
Revenue:
$1B - $3B
Industry:
Business Services

GTB is a precision retail marketing agency that creates ideas that inspire people to act. Founded in 2007 to accelerate performance for some of the worlds most iconic brands, GTB is part of WPPs industry-leading network of companies driving growth for our clients through insights and creativity, the application of data and technology, and relentless curiosity about whats next. Since our founding, GTB has been at the forefront of marketing innovation. As part of WPP, we tap into the tools and talent of the worlds most effective creative transformation company. At GTB, our precision-based approach is modern, human-centric, and designed to drive business outcomes. Today, we have evolved into a precision marketing company, combining audience science, local intelligence, and creativity to deliver the industrys most specialized Precision Retail Marketing offering yet. What brands often forget is that the purpose of data and analytics is to make us more human: to help us understand and relate to each other better. Our teams understand how to translate data and insights into emotion and connection in order to anticipate human behavior, ultimately driving results. At GTB, we believe that data and technology is the most creative and innovative space in modern business and retail marketing.

See similar companies related to Gtb

What Skills Does a person Need at Gtb?

At Gtb, specify the abilities and skills that a person needs in order to carry out the specified job duties. Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

  1. Planning: An act or process of making or carrying out plans. Establishment of goals, policies, and procedures for a social or economic unit city planning business planning.
  2. Digital Media: Digital media are any media that are encoded in machine-readable formats. Digital media can be created, viewed, distributed, modified and preserved on digital electronics devices.
  3. Media Planning: Media planning is generally outsourced to entail sourcing and selecting optimal media platforms for a client's brand or product to use. The job of media planning is to determine the best combination of media to achieve the objectives. In the process of planning, the media planner needs to answer questions such as: How many of the audience can be reached through the various media? On which media (and ad vehicles) should the ads be placed? How frequent should the ads be placed? How much money should be spent in each medium?Choosing which media or type of advertising to use can be challenging for small firms with limited budgets and know-how. Large-market television and newspapers are often too expensive for a company that services only a small area (although local newspapers can be used). Magazines, unless local, usually cover too much territory to be cost-efficient for a small firm, although some national publications offer regional or city editions. Since the advent of social media, small firms with limited budgets may benefit from using social media advertising as it is cost effective, easy to manage, accurate and offers great ROI.
  4. Advertising: Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.:465 Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual.:661,672 Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement, or "ad" or advert for short. Commercial ads often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees or shareholders that a company is viable or successful.
  5. Presentation: Presentation conveys information from a speaker to an audience. Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product.

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Check more jobs information at Gtb

Job Title Average Gtb Salary Hourly Rate
2 Account Executive $84,178 $40
3 Administrative Assistant & Secretary $50,546 $24
4 Associate Design Director $203,743 $98
5 Audit Officer $71,407 $34
6 Casher $38,163 $18
7 Coordinating Producer $78,128 $38
8 Creative Manager $137,449 $66
9 Creative Recruiter $82,995 $40
10 Data Administrator $77,569 $37
11 Digital Account Executive $84,178 $40
12 Digital Planner $84,092 $40

Hourly Pay at Gtb

The average hourly pay at Gtb for a Digital Media Planner is $37 per hour. The location, department, and job description all have an impact on the typical compensation for Gtb positions. The pay range and total remuneration for the job title are shown in the table below. Gtb may pay a varying wage for a given position based on experience, talents, and education.
How accurate does $76,325 look to you?

FAQ about Salary and Jobs at Gtb

1. How much does Gtb pay per hour?
The average hourly pay is $37. The salary for each employee depends on several factors, including the level of experience, work performance, certifications and skills.
2. What is the highest salary at Gtb?
According to the data, the highest approximate salary is about $85,262 per year. Salaries are usually determined by comparing other employees’ salaries in similar positions in the same region and industry.
3. What is the lowest pay at Gtb?
According to the data, the lowest estimated salary is about $65,325 per year. Pay levels are mainly influenced by market forces, supply and demand, and social structures.
4. What steps can an employee take to increase their salary?
There are various ways to increase the wage. Level of education: An employee may receive a higher salary and get a promotion if they obtain advanced degrees. Experience in management: an employee with supervisory experience can increase the likelihood to earn more.