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Thunder Road Harley-Davidson Salary

Thunder Road Harley-Davidson Salary

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As of September 2026, the average annual salary for employees at Thunder Road Harley-Davidson in the United States is $84,764. This translates to an approximate hourly wage of $41. Salaries at Thunder Road Harley-Davidson typically range from $74,545 to $95,856 annually, reflecting the diverse roles and experience levels within the company.

How Much Does Thunder Road Harley-Davidson Pay for Different Roles?

Explore detailed salary information for specific jobs at Thunder Road Harley-Davidson. Based on our data, the highest paying job is the General Manager, with an annual salary of $114,877. The table below outlines the annual salary ranges for most popular roles within the company.
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Is Thunder Road Harley-Davidson’s Pay Competitive? Salary Benchmarking Analysis

How does Thunder Road Harley-Davidson's compensation stack up against the industry and its key competitors? Our salary benchmarking analysis provides a clear comparison. The chart below visualizes this comparison alongside select peer companies.
Competitor / Benchmark Avg. Salary Variance Primary Market Influence Factor & Explanation
Ace Motorworks $91,135
+7.5%
Supported by Ace Motorworks's high-margin contracts allowing higher overhead.
Computer International LLC $86,103
+1.6%
Aligns perfectly with prevailing regional benchmarks for this specific job family.
Norfield Development Partners $104,161
+22.9%
Data suggests Norfield Development Partners's workforce skews heavily towards veteran, high-tenure roles.
Global Caps Inc $88,772
+4.7%
Influenced by prevailing union wage agreements specific to Global Caps Inc's sector.
Retail & Wholesale Industry $123,318
+45.5%
Pay variances are driven by organizational scale, specialized skill requirements, or geographic cost-of-living factors.
Need More Granular Data? The analysis above provides a high-level market overview. To benchmark specific job codes, adjust for real-time cost-of-living changes, or access verified HR-reported datasets, upgrade to Salary.com for Business. Precision matters when building your compensation strategy.

How Thunder Road Harley-Davidson's Salaries Compare to Similar Companies?

Explore companies in the same industry to compare average salaries, benefits, and career opportunities with those at Thunder Road Harley-Davidson. Click a company name to learn more.

Employee Reviews: Working at Thunder Road Harley-Davidson

Considering a career at Thunder Road Harley-Davidson? Explore authentic employee reviews to learn about the work environment, career growth opportunities, pay transparency and benefits. These first-hand insights can help you set realistic compensation expectations and make informed career decisions.
I’m proud to be part of this organization. The workplace is steady, with a professional atmosphere. The pay and bonuses are competitive, and there’s a strong focus on work-life balance. I’ve had a positive experience and would recommend it to others in the industry.
Commented in February 19, 2025
15
1
Leadership communicates well, making employees feel valued. Benefits are competitive, and the workload is manageable. The company follows industry standards, and shifts are predictable. The company provides decent benefits.
Commented in November 05, 2024
29
2
Training is available for new processes, and the benefits package meets basic needs. The company maintains a professional work setting. The company provides necessary support, and the workload is reasonable. Great teamwork and a positive work environment. Coworkers are collaborative, making it a pleasant workplace. Employees are given the freedom to innovate, which keeps the work engaging. The com...
Commented in September 27, 2024
43
2

Thunder Road Harley-Davidson Overview

Website
www.thunderroadhd.com
Founded In
2008
Employees
<25 employees
Industry
Retail & Wholesale
Headquarter Address
4870 Riverside Dr Danville Virginia VA 24541
Revenue
<$5 Million
Phone Number
+1 4348222453
Social Media
About Thunder Road Harley-Davidson
Thunder Road Harley-Davidson® has been owned and operated by Pierce Wellons Motorsports, LLC of Oak Ridge, NC since September of 2008. We also have a sister store, CrossRoads H-D® in Wilkesboro, NC. We feel your journey starts here! It may be your life long dream to own a Harley-Davidson® motorcycle and we are here to help fulfill this dream. We have the best selection of H-D® motorcycles, parts,

What Benefits Does Thunder Road Harley-Davidson Offer Beyond Salary?

A competitive compensation package is more than just a salary. Thunder Road Harley-Davidson offers a comprehensive benefits package designed to support your health, financial future, and overall well-being. Below are the most common key benefits:
Social Security
401(K)
Disability
Healthcare
Pension
Time Off (days)
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What Is the Cost of Living Near Richmond?

Understanding the cost of living near Richmond is key to truly evaluating a salary offer or your current compensation at Thunder Road Harley-Davidson.
Richmond's Cost of Living Index is approximately 95.8 (4.2% less expensive than US average; 8.0% less than VA average). State capital, historic, arts/food scene, affordable housing. GRTC bus. When planning your budget based on a salary from Thunder Road Harley-Davidson, consider these typical monthly expenses:
Expense Category Estimated Monthly Cost Key Considerations / Notes
Housing (1-BR Apt Rent) $1,100 - $1,600+ A significant portion of Thunder Road Harley-Davidson salary. Location choices impact this heavily.
Utilities (Basic) $130 - $220 Electricity, Heating, Cooling, Water etc.
Public Transportation $60 (GRTC monthly pass) Essential for most commuters; car ownership is costly.
Groceries (Single Person) $400 - $580 Can be higher with more dining out or specialty stores.
Personal & Leisure $380 - $700+ Dining out, entertainment, shopping. Highly variable.
Healthcare (Individual) $370 - $690+ Varies significantly by plan & employer contribution.
Subtotal (Excluding Taxes) $2,440 - $3,790+ This subtotal does not include income taxes (federal, state, local), which can significantly impact your take-home pay.

FAQs of Thunder Road Harley-Davidson

1. How much does Thunder Road Harley-Davidson in the United States pay?

Thunder Road Harley-Davidson pays its employees an average of $84,764 per year. The average salary at Thunder Road Harley-Davidson range from $74,545 to $95,856 per year. It's important to remember that these are overall averages, actual salaries vary significantly based on specific job titles, years of experience, skills and location.

2. Do Thunder Road Harley-Davidson employees get a higher salary than its peer company?

The salary at Thunder Road Harley-Davidson is lesser than its peer company. The average annual salary at Thunder Road Harley-Davidson is $84,764, or an hourly wage of $41, in comparison to Ace Motorworks which pays $91,135 per year or $44 per hour.

3. What are the highest paying jobs at Thunder Road Harley-Davidson?

The higher-paying job at Thunder Road Harley-Davidson, according to our data, include General Manager (avg. $114,877 per year), Manager, Business (avg. $106,278 per year), and Sales Associate (avg. $79,351 per year). Pay for these roles reflects significant responsibility, specialized skills and experience.

4. How much does salary increase with years of experience at Thunder Road Harley-Davidson?

Salary progression with years of experience at Thunder Road Harley-Davidson is typical. Generally, as employees gain more relevant experience, develop more skills, and take on greater responsibilities, their earning potential increases. For example, a role with 5-7 years of experience will usually pay more than the same role requiring 0-2 years.

5. Do salaries at Thunder Road Harley-Davidson vary by office location?

Yes, it's very likely that salaries at Thunder Road Harley-Davidson vary by office location. Companies often adjust pay based on local market rates, cost of living, and talent competition in different geographic areas. For instance, a role in a high-cost city like New York City may offer a higher nominal salary than the same role in a lower-cost city like Omaha, NE. Our Cost of Living Insights for Richmond section provides more context.

6. Does Thunder Road Harley-Davidson offer good benefits?

Thunder Road Harley-Davidson typically offers a comprehensive benefits package that adds significant value to an employee's total compensation. Common benefits include health, dental, and vision insurance, a 401(k) plan often with a company match, paid time off. For example, a strong 401(k) match or excellent, low-cost health insurance can be worth thousands of dollars annually, effectively increasing your overall earnings beyond your base salary. For a more detailed list of benefits, please see our "Employee Benefits at Thunder Road Harley-Davidson" section on this page.

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