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Market and Competitive Intelligence Manager Salary in California

How much does a Market and Competitive Intelligence Manager make in California?

As of August 01, 2026, the average salary for a Market and Competitive Intelligence Manager in California is $138,400 per year, which breaks down to an hourly rate of $67.

However, a Market and Competitive Intelligence Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $163,045
  • Majority Range (25th-75th percentile): $125,000 to $151,300
  • Entry-Level (10th percentile): $112,800
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View as table View as graph 25% $125,000 10% $112,800 90% $163,045 75% $151,300 $138,400 50%(Median) Didn’t find job title? Click

Market and Competitive Intelligence Manager Salaries by Percentile

Annual
Salary		 Monthly
Pay		 Weekly
Pay		 Hourly
Wage
75th Percentile $151,300 $12,608 $2,910 $73
Average $138,400 $11,533 $2,662 $67
25th Percentile $125,000 $10,417 $2,404 $60
Check out Market and Competitive Intelligence Manager Job Openings in California
Senior Manager Market Intelligence

Samsung Semiconductor - San Jose, CA

Head of Competitive Intelligence

OpenAI - San Francisco, CA

Head of Competitive Intelligence

Confidential - San Diego, CA

Chief Competitive Intelligence&amp Strategy

OpenAI - San Francisco, CA

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Key Factors That Influence Market and Competitive Intelligence Manager Salaries

A Market and Competitive Intelligence Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Market and Competitive Intelligence Manager Salaries?

Experience is a primary driver of a Market and Competitive Intelligence Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Market and Competitive Intelligence Analyst IV (7+ years): $148,104
  • Market and Competitive Intelligence Junior Manager (7+ years): $118,761
  • Market and Competitive Intelligence Manager (7+ years): $138,327
  • Market and Competitive Intelligence Director (7+ years): $200,314
  • Vice President of Market Research (7+ years): $245,373
Job Role Years of Experience Average Salary
Market and Competitive Intelligence Analyst IV7+ years$148,104
Market and Competitive Intelligence Junior Manager7+ years$118,761
Market and Competitive Intelligence Manager7+ years$138,327
Market and Competitive Intelligence Director7+ years$200,314
Vice President of Market Research7+ years$245,373
$148,104 Market an...
$118,761 Market an...
$138,327 Market an...
$200,314 Market an...
$245,373 Vice Pres...
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What Am I Worth?

Top Paying Cities for Market and Competitive Intelligence Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • Los Angeles: $138,600
  • West Hollywood: $138,500
  • Dodgertown: $138,600

Market and Competitive Intelligence Manager Salary by Company Size: Startups vs. Enterprise

Market and Competitive Intelligence Manager salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $154,931. While startup companies pay approximate $131,068.

Market and Competitive Intelligence Manager Salary by Company Size

Company Size Employees Average Salary
Startup1~50$131,068
Growth Stage51~500$138,620
Established501~5000$149,613
Enterprise5000+$154,931

Market and Competitive Intelligence Manager Salary by Industry: Top Paying Sectors

For Market and Competitive Intelligence Manager roles, the industry you choose can affect earning potential by as much as 80% (the gap between the highest and lowest paying industries). Data shows that the Financial Services and Biotechnology sectors offer the strongest compensation, at 30% above the average. In contrast, Market and Competitive Intelligence Manager positions in Transportation or Edu., Gov't. & Nonprofit typically offer lower base pay, as these industries often view Market and Competitive Intelligence Manager as a support function rather than a direct revenue driver.

The top paying industries for a Market and Competitive Intelligence Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Financial Services$179,920$86.030%
Biotechnology$173,000$83.025%
Internet$166,080$80.020%
Energy & Utilities$159,160$77.015%
Aerospace & Defense$152,240$73.010%

Market and Competitive Intelligence Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Market and Competitive Intelligence Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Yearly
  • Monthly
  • Weekly
  • Hourly
  • Table View
Last Updated on August 01, 2026
$125,000
Average $138,400/year
$151,300
$10,417
Average $11,533/month
$12,608
$2,404
Average $2,662/week
$2,910
$60
Average $67/hour
$73
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $151,300 $12,608 $2,910 $73
Average $138,400 $11,533 $2,662 $67
25th Percentile $125,000 $10,417 $2,404 $60

Market and Competitive Intelligence Manager Salary Growth & Career Path

Market and Competitive Intelligence Manager
Marketing Data Science Senior Manager
Market and Competitive Intelligence Director
VP of Marketing Data Science
Vice President of Market Research

Promotions are the fastest way to increase your earnings. As a Market and Competitive Intelligence Manager, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Market and Competitive Intelligence Manager Salary Growth and Career Path
Next Step Role Estimate Salary Projected Raise
Marketing Data Science Senior Manager $168,200 22%
Market and Competitive Intelligence Director $200,400 45%

Salaries of jobs related to Market and Competitive Intelligence Manager

Find Your Next Market and Competitive Intelligence Manager Job

Ready to take the next step in your career? Browse thousands of current Market and Competitive Intelligence Manager job openings on our job board. Use the search bar below to find your perfect match.

United States

  • KBC Advisors

    Oakland, CA

    Market Intelligence Analyst

    KBC Advisors | Oakland, CA

    KBC Advisors is seeking a. Market Intelligence Analyst. to support our. Oakland, California. brokerage team. We offer a dynamic, innovative environment wit... more

    3 Days Ago

  • Boldyn Networks

    Irvine, CA

    Market Intelligence

    Boldyn Networks | Irvine, CA

    Market Intelligence Intern (PAID INTERNSHIP)Today's support for tomorrow's success.Passionate about sales markets. Your next opportunity will assist our Co... more

    7 Days Ago

  • Meta

    Menlo Park, CA

    Commercial Sourcing Manager

    Meta | Menlo Park, CA

    Global Technology sourcing team in Infra Supply Chain & Engineering has a mission to deliver world-class technology sourcing to enable accelerated capacity... more

    7 Days Ago

  • Quest International

    Irvine, CA

    B2B Market Intelligence& Outreach Specialist

    Quest International | Irvine, CA

    Job Description. Job Description. 2B Market Intelligence & Outreach Specialist. Location. Irvine, CA | 100% Onsite. Pay. $28.00 per hour. Schedule. Monday–... more

    7 Days Ago

  • Midland States Bank

    SAINT LOUIS, MO

    Small Business Market Manager

    Midland States Bank | SAINT LOUIS, MO

    Small Business Market Manager At Midland States Bank, base salary is one component of our Total Rewards program. Exact compensation is determined by factor... more

    3 Days Ago

  • BNY

    CHURCH STREET, NY

    Vice President Market& Client Intelligence

    BNY | CHURCH STREET, NY

    BNY is seeking a high-impact, strategic leader for the role of Vice President, GP&T Go-to-Market Commercialization. As part of the Commercial organization ... more

    3 Days Ago

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