As of December 01, 2024, the average annual pay of Product Marketing Manager in Charleston, SC is $136,293. While Salary.com is seeing that Product Marketing Manager salary in Charleston, SC can go up to $167,223 or down to $105,860, but most earn between $120,363 and $152,483. Salary.com shows the average base salary (core compensation), as well as the average total cash compensation for the job of Product Marketing Manager in the United States.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $152,483 | $12,707 | $2,932 | $73 |
| Average | $136,293 | $11,358 | $2,621 | $66 |
| 25th Percentile | $120,363 | $10,030 | $2,315 | $58 |
An entry-level Product Marketing Manager with under 1 year experience makes about $129,665. With less than 2 years of experience, a mid-level Product Marketing Manager makes around $130,374. After 2-4 years, the Product Marketing Manager pay rises to about $132,030. Those senior Product Marketing Manager with 5-8 years of experience earn roughly $133,922, and those Product Marketing Manager having 8 years or more experience are expected to earn about $136,058 on average.
| Levels | Salary |
|---|---|
| Entry Level Product Marketing Manager | $129,665 |
| Intermediate Level Product Marketing Manager | $130,374 |
| Senior Level Product Marketing Manager | $132,030 |
| Specialist Level Product Marketing Manager | $133,922 |
| Expert Level Product Marketing Manager | $136,058 |
| Entry Level | 5% |
| Mid Level | 4% |
| Senior Level | 3% |
| Top Level | 2% |
| Experienced | 0% |
Not the salary data you are looking for? Choose the city salary you want to see.
Salary.com job board provides millions of Product Marketing Manager information for you to search for. Click on search button below to see Product Marketing Manager job openings or enter a new job title here.
Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Initiative: Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Marketing Communications: Marketing communications (MC, marcom(s), marcomm(s)) uses different marketing channels and tools in combination: Marketing communication channels focus on any way a business communicates a message to its desired market, or the market in general. A marketing communication tool can be anything from: advertising, personal selling, direct marketing, sponsorship, communication, and promotion to public relations. MC are made up of the marketing mix which is made up of 4P's: Price, Promotion, Place and Product, for a business selling goods, and made up of 7P's: Price, Promotion, Place, Product, People, Physical evidence and Process, for a service based business.
New Product Development: In business and engineering, new product development (NPD) covers the complete process of bringing a new product to market. A central aspect of NPD is product design, along with various business considerations. New product development is described broadly as the transformation of a market opportunity into a product available for sale. The product can be tangible (something physical which one can touch) or intangible (like a service, experience, or belief), though sometimes services and other processes are distinguished from "products." NPD requires an understanding of customer needs and wants, the competitive environment, and the nature of the market. Cost, time and quality are the main variables that drive customer needs. Aiming at these three variables, innovative companies develop continuous practices and strategies to better satisfy customer requirements and to increase their own market share by a regular development of new products. There are many uncertainties and challenges which companies must face throughout the process. The use of best practices and the elimination of barriers to communication are the main concerns for the management of the NPD .[citation needed]
| Skill | Salary | Demand |
|---|---|---|
|
Agile Methodology
|
$148,559 |
9%
|
|
Product Management
|
$141,745 |
4%
|
|
Go To Market
|
$140,382 |
3%
|
|
Product Marketing
|
$140,382 |
3%
|
|
Product Packaging
|
$139,019 |
2%
|
|
Product Launch
|
$139,019 |
2%
|
