How much does a Database Marketing Analyst make in Bakersfield, CA? The average Database Marketing Analyst salary in Bakersfield, CA is $63,909 as of April 27, 2020, but the range typically falls between $55,819 and $79,324. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2020 Salary.com)... View full job description
Shutterfly, Inc. manufactures and retails personalized products primarily in the United States, Canada, and the European Community. The company operates through three reportable segments: Shutterfly Consumer, Lifetouch, and Shutterfly Business Solutions. The Shutterfly Consumer segment provides products, such as portra... More
Fiscal Year Ended in 2018
What does a Database Marketing Analyst do?
Database Marketing Analyst in Abbott Park, IL
Follow up with Data SMEs to remediate data issues to maintain targeted levels of quality.
September 15, 2019
Prepare and communicate data quality dashboards and KPIs to senior management.
September 27, 2019
Introduce or update compliance documents as necessary with deployments.
Bakersfield is a city in and the county seat of Kern County, California, United States. It covers about 151 sq mi (390 km2) near the southern end of the San Joaquin Valley and the Central Valley region. Bakersfield's population is around 380,000, making it the 9th-most populous city in California and the 52nd-most populous city in the nation. The Bakersfield–Delano Metropolitan Statistical Area, which includes all of Kern County, had a 2010 census population of 839,631, making it the 62nd-largest metropolitan area in the United States. The more built-up urban area that includes Bakersfield and...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
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These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Database Marketing Analyst in Bakersfield, CA. The base salary for Database Marketing Analyst ranges from $55,819 to $79,324 with the average base salary of $63,909. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $57,493 to $81,448 with the average total cash compensation of $66,869.