How much does a Database Marketing Analyst make in the United States? The average Database Marketing Analyst salary in the United States is $62,577 as of April 26, 2022, but the range typically falls between $54,663 and $77,698. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, helps you determine your exact pay target. 

Recently searched related titles: Docket Paralegal

Jobs with a similar salary range to Database Marketing Analyst : Logistics Expert

Based on HR-reported data: a national average with a geographic differential
25% $54,663 10% $47,458 90% $91,466 75% $77,698 $62,577 50%(Median)
Change Search Criteria
Check out Database Marketing Analyst jobs in Virginia

Senior Manager Email Marketing

RCN Telecom Service, LLC - Alexandria, VA

Senior Digital Marketing Analyst

Reingold Inc - Alexandria, VA

Senior Data Analyst - Marketing

Targeted Victory - Arlington, VA

Digital Marketing Analyst, Global Commercial

Hamilton Beach Brands Inc - Glen Allen, VA

Job Description for Database Marketing Analyst

Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2022 View full job description

Employers: Job Description Management Tool

See user submitted job responsibilities for Database Marketing Analyst.

Job Openings for Database Marketing Analyst

Career Path for Database Marketing Analyst

Not the job you're looking for? Search more salaries here:

Are you an HR manager or compensation specialist?'s CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst
City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
City, State Chicago, IL Compared to national average
+ 6.1%
City, State Boston, MA Compared to national average
+ 12.7%
City, State New York, NY Compared to national average
+ 20.3%
City, State Dallas, TX Compared to national average

Take just three simple steps below to generate your own personalized salary report

Step 1 of 3

Understand the total compensation opportunity for a Database Marketing Analyst, base salary plus other pay elements

Average Base Salary

Core compensation


Average Total Cash Compensation

Includes base and annual incentives

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Database Marketing Analyst in the United States. The base salary for Database Marketing Analyst ranges from $54,663 to $77,698 with the average base salary of $62,577. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $56,309 to $79,772 with the average total cash compensation of $65,482.
Step 2 of 3

Discover how your pay is adjusted for skills, experience, and other factors

How much should you be paid?

For a real-time salary target, tell us more about your role in the four categories below.



Step 3 of 3

How much should you be paid?

View the Cost of Living in Major Cities

Skills associated with Database Marketing Analyst: General Data Analysis Software, Marketing Strategy, Business Development, Database Marketing

Salary estimation for Database Marketing Analyst at companies like : NETFLIX INC, SCHOLASTIC CORP