As of March 01, 2025, the average annual salary for a Product/Brand Marketing Senior Manager in Plano, TX is $181,387. Salary.com reports that pay typically ranges from $163,343 to $201,605, with most professionals earning between $146,915 and $220,012.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $204,260 | $17,022 | $3,928 | $98 |
| Average | $183,776 | $15,315 | $3,534 | $88 |
| 25th Percentile | $165,495 | $13,791 | $3,183 | $80 |
An entry-level Product/Brand Marketing Senior Manager with under 1 year experience makes about $169,844. With less than 2 years of experience, a mid-level Product/Brand Marketing Senior Manager makes around $171,398. After 2-4 years, the Product/Brand Marketing Senior Manager pay rises to about $173,469. Those senior Product/Brand Marketing Senior Manager with 5-8 years of experience earn roughly $176,057, and those Product/Brand Marketing Senior Manager having 8 years or more experience are expected to earn about $178,646 on average.
| Levels | Salary |
|---|---|
| Entry Level Product/Brand Marketing Senior Manager | $169,844 |
| Intermediate Level Product/Brand Marketing Senior Manager | $171,398 |
| Senior Level Product/Brand Marketing Senior Manager | $173,469 |
| Specialist Level Product/Brand Marketing Senior Manager | $176,057 |
| Expert Level Product/Brand Marketing Senior Manager | $178,646 |
| Entry Level | 8% |
| Mid Level | 7% |
| Senior Level | 6% |
| Top Level | 4% |
| Experienced | 3% |
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Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Leadership: Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
Go-to-Market Strategy: A plan that details how an organization can engage with customers to convince them to buy their product or service and to gain a competitive advantage.
Customer Success: Customer success is a method for ensuring customers reach their desired outcomes when using an organization's product or service.
| Skill | Salary | Demand |
|---|---|---|
|
Product Strategy
|
$190,456 |
5%
|
|
Products and Services
|
$188,642 |
4%
|
|
Alignment
|
$186,829 |
3%
|
|
Partnering
|
$186,829 |
3%
|
|
Leadership
|
$186,829 |
3%
|
|
Empathy
|
$186,829 |
3%
|
