What are the main factors that influence a Performance Marketing Specialist's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

What industry pays the highest salary for Performance Marketing Specialist?

The Aerospace & Defense industry offers the highest average compensation for Performance Marketing Specialist roles, with salaries approximately 5% above the market median.

How does experience change A Performance Marketing Specialist's salary?

A Performance Marketing Specialist's salary grows with experience: a Marketing Specialist I (0-2 years)earns $57,351, a Performance Marketing Specialist (2-4 years)earns $76,290, a Marketing Specialist III (4-7 years)earns $95,819, a Marketing Specialist IV (7+ years)earns $117,121, a Marketing Specialist V (7-10 years)earns $171,185,

What are the highest paying states for a Performance Marketing Specialist?

Performance Marketing Specialist salary varies significantly by state. The top 3 highest paying states for Performance Marketing Specialist roles are District of Columbia $77,086, California $76,794, Massachusetts $75,770. These tech hubs typically pay 10-15% above the national average.

How much do different types of Performance Marketing Specialist roles make?

Salaries for Performance Marketing Specialist level roles vary by specialization: Head Of Performance Marketing: $308,796; Director Of Performance Marketing: $166,902; Performance Auditor Specialist: $126,631; Performance Marketing Manager: $124,405; Assistant Manager, Performance Marketing: $121,750.

Performance Marketing Specialist Salary in District of Columbia

How much does a Performance Marketing Specialist make in District of Columbia?

As of July 01, 2026, the average salary for a Performance Marketing Specialist in District of Columbia is $77,086 per year, which breaks down to an hourly rate of $37.

However, a Performance Marketing Specialist's salary can vary significantly. Here’s a look at the typical salary range:

Top Earners (90th percentile): $97,756
Majority Range (25th-75th percentile): $71,675 to $87,906
Entry-Level (10th percentile): $66,749

Compensation Planning

Develop a Job Description

Pay Equity

2026 Compensation Trend

AI Onboarding

AI-Powered HR

Salary Salary + Bonus Benefits

View as table

Performance Marketing Specialist Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$87,906	$7,325	$1,690	$42
Average	$77,086	$6,424	$1,482	$37
25th Percentile	$71,675	$5,973	$1,378	$34

You may get higher pay by adjusting the following factors:

Change Search Criteria

Check out Performance Marketing Specialist Job Openings in District of Columbia

Head of Performance Marketing

Confidential - Washington, D.C., DC

Vice President, Performance Marketing

Confidential - Washington, D.C., DC

Head of Performance Marketing

Confidential - Washington, D.C., DC

Vice President, Performance Marketing

Confidential - Washington D.C., DC

Search More Performance Marketing Specialist Jobs in District of Columbia

Key Factors That Influence Performance Marketing Specialist Salaries

A Performance Marketing Specialist's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Performance Marketing Specialist Salaries?

Experience is a primary driver of a Performance Marketing Specialist's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

Entry-Level (less than 1 year): $57,351
Early Career (1-2 years): $76,290
Mid-Level (2-4 years): $95,819
Senior-Level (5-8 years): $117,121
Expert (over 8 years): $171,185

Levels	Salary
Marketing... Level Performance Marketing Specialist	$57,351
Performan... Level Performance Marketing Specialist	$76,290
Marketing... Level Performance Marketing Specialist	$95,819
Marketing... Level Performance Marketing Specialist	$117,121
Marketing... Level Performance Marketing Specialist	$171,185

View as Graph

What Am I Worth?

How Do Performance Marketing Specialist Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Performance Marketing Specialists. For example, consider the average annual salaries in these key locations:

District of Columbia: $77,086.
California: $76,794.
Massachusetts: $75,770.

District of Columbia $77,086 California $76,794 Massachusetts $75,770 Washington $75,492 New Jersey $75,464 Alaska $75,366 Connecticut $74,405 New York $74,016

Hawaii $72,769 Rhode Island $72,185 Maryland $71,788 Minnesota $71,245 Colorado $71,036 Illinois $70,966 Oregon $70,702 Delaware $70,507

New Hampshire $70,384 Virginia $70,110 Pennsylvania $69,309 Nevada $68,905 North Dakota $68,773 Michigan $68,564 Wisconsin $68,488 Vermont $68,334

Texas $67,910 Maine $67,882 Arizona $67,840 Ohio $67,791 Georgia $67,151 Indiana $66,831 Wyoming $66,768 Utah $66,670

Iowa $66,629 Kansas $66,294 Louisiana $66,197 North Carolina $66,162 Missouri $66,148 Florida $65,877 Montana $65,731 Nebraska $65,591

Kentucky $65,515 South Carolina $65,236 Tennessee $65,062 Idaho $64,993 New Mexico $64,484 Oklahoma $64,373 Alabama $63,962 South Dakota $63,273

Arkansas $62,897 West Virginia $62,695 Mississippi $62,089

Top Paying Cities for Performance Marketing Specialists

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

Parcel Return Service: $76,667
Washington: $76,668
Naval Anacost Annex: $76,665

Parcel Return Service, DC $76,667 Washington, DC $76,668 Naval Anacost Annex, DC $76,665 Washington Navy Yard, DC $76,667

Performance Marketing Specialist Salary by Industry: Top Paying Sectors

For Performance Marketing Specialist roles, the industry you choose can affect earning potential by as much as 10% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Biotechnology sectors offer the strongest compensation, at 5% above the average. In contrast, Performance Marketing Specialist positions in Transportation or Telecom typically offer lower base pay, as these industries often view Performance Marketing Specialist as a support function rather than a direct revenue driver.

The top paying industries for a Performance Marketing Specialist

Industry Sector	Average Annual Salary	Average Hourly Rate	Pay vs.Avg
Aerospace & Defense	$80,940	$39.0	5%
Biotechnology	$80,940	$39.0	5%
Business Services	$80,940	$39.0	5%
Chemicals	$80,940	$39.0	5%
Construction	$80,940	$39.0	5%

Performance Marketing Specialist Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Performance Marketing Specialist's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on July 01, 2026

$71,675

Average $77,086/year

$87,906

$5,973

Average $6,424/month

$7,325

$1,378

Average $1,482/week

$1,690

$34

Average $37/hour

$42

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$87,906	$7,325	$1,690	$42
Average	$77,086	$6,424	$1,482	$37
25th Percentile	$71,675	$5,973	$1,378	$34

Salaries of jobs related to Performance Marketing Specialist

Find Your Next Performance Marketing Specialist Job

Ready to take the next step in your career? Browse thousands of current Performance Marketing Specialist job openings on our job board. Use the search bar below to find your perfect match.

For Employees

Get a Salary Increase

Analyze the market and your qualifications to negotiate your salary with confidence.

Search Job Openings

Search thousands of open positions to find your next opportunity.

For Employers

Adjust Employee Salary

Individualize employee pay based on unique job requirements and personal qualifications.

Price My Industry Jobs

Get the latest market price for benchmark jobs and jobs in your industry.

Cost of Living In District of Columbia

Cost of Living in District of Columbia is

10.7% Higher

than the National Average

Use Salary.com's Cost of Living Calculator to find out what income you need to maintain your standard of living in a different city and how much more or less money you need to budget for basic expenses.

Explore Cost of Living Calculator

Empower Your Team

Salary.com experts will help you thrive your workplaces.

Find Salary.com Comp Consulting

See Salary Trends in 2025

Salary.com provides salary survey data for thousands of industry Jobs.

Price Your Company Jobs and Make Pay Fair

Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

Detailed skills and competency reports for specific positions
Job and employee pricing reports
Compensation data tools, salary structures, surveys and benchmarks.

Learn about