As of July 01, 2026, the average salary for a Performance Marketing Associate in the United States is $69,253 per year, which breaks down to an hourly rate of $33.
However, a Performance Marketing Associate's salary can vary significantly. Here’s a look at the typical salary range:
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A Performance Marketing Associate's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Performance Marketing Associate's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Digital M... Level Performance Marketing Associate | $59,910 |
| Performan... Level Performance Marketing Associate | $70,469 |
| Digital M... Level Performance Marketing Associate | $101,169 |
| Digital M... Level Performance Marketing Associate | $119,461 |
| Digital M... Level Performance Marketing Associate | $103,587 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Performance Marketing Associates. For example, consider the average annual salaries in these key locations:
Demanded Skills for the Role:
| Skills | Demand Percentage |
|---|---|
| Insight | 3.49% |
| Marketing Communications | 2.56% |
| HTML | 1.61% |
| Skill | Salary | Salary % Increase |
|---|---|---|
|
Consulting
|
$72,023 |
4%
|
|
Leadership
|
$72,023 |
4%
|
|
Innovation
|
$72,023 |
4%
|
|
Insight
|
$71,331 |
3%
|
|
B2B
|
$71,331 |
3%
|
|
Products and Services
|
$71,331 |
3%
|
For Performance Marketing Associate roles, the industry you choose can affect earning potential by as much as 30% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Chemicals sectors offer the strongest compensation, at 15% above the average. In contrast, Performance Marketing Associate positions in Retail & Wholesale or MFG Durable typically offer lower base pay, as these industries often view Performance Marketing Associate as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Aerospace & Defense | $79,641 | $38.0 | 15% |
| Chemicals | $79,641 | $38.0 | 15% |
| Energy & Utilities | $79,641 | $38.0 | 15% |
| Hospitality & Leisure | $79,641 | $38.0 | 15% |
| Media | $79,641 | $38.0 | 15% |
Understanding how a Performance Marketing Associate's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on July 01, 2026Salaries for a Performance Marketing Associate can change over time, reflecting shifts in market demand and the overall economy. The median salary increased from $71,206 in 2023 to around $71,336 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Performance Marketing Associate salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
View More
|
| 2023 | $71,206 |
| 2024 | $71,693 |
| 2025 | $71,336 |
| 2026 |
View More
|
| 2027 |
View More
|
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