Know your market value with insights across roles — from individual contributors to executive pay and overall company compensation trends.
Access a suite of powerful calculators to make data-driven career decisions.
Automate pay cycles, manage job architectures, and ensure pay equity with AI-powered compensation platforms.
Access validated salary benchmarks, labor market trends, and minimum wage data to stay competitive.
Participate in and purchase industry-specific salary surveys to obtain the most accurate, peer-reported pay data.
As of August 01, 2026, the average salary for an Area Sales Director in Wisconsin is $190,114 per year, which breaks down to an hourly rate of $91.
However, an Area Sales Director's salary can vary significantly. Here’s a look at the typical salary range:
Compensation Planning
Develop a Job Description
Pay Equity
2026 Compensation Trend
AI-Powered Talent
Smart Recruiting
Area Sales Director Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $214,709 | $17,892 | $4,129 | $103 |
| Average | $190,114 | $15,843 | $3,656 | $91 |
| 25th Percentile | $173,645 | $14,470 | $3,339 | $83 |
Black & Veatch - Milwaukee, WI
GPAC - Oconomowoc, WI
Health Dimensions Group - Beloit, WI
Performance Food Group - Eau Claire, WI
An Area Sales Director's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of an Area Sales Director's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Sales Man... Level Area Sales Director | $122,611 |
| Sales Sen... Level Area Sales Director | $159,918 |
| Area Sale... Level Area Sales Director | $184,990 |
| Vice Pres... Level Area Sales Director | $218,118 |
| Senior Vi... Level Area Sales Director | $265,847 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Area Sales Directors. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Area Sales Director roles, the industry you choose can affect earning potential by as much as 65% (the gap between the highest and lowest paying industries). Data shows that the Biotechnology and Software & Networking sectors offer the strongest compensation, at 25% above the average. In contrast, Area Sales Director positions in Transportation or Hospitality & Leisure typically offer lower base pay, as these industries often view Area Sales Director as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Biotechnology | $237,642 | $114.0 | 25% |
| Software & Networking | $237,642 | $114.0 | 25% |
| Energy & Utilities | $228,137 | $110.0 | 20% |
| Internet | $218,631 | $105.0 | 15% |
| Pharmaceuticals | $218,631 | $105.0 | 15% |
Understanding how an Area Sales Director's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $214,709 | $17,892 | $4,129 | $103 |
| Average | $190,114 | $15,843 | $3,656 | $91 |
| 25th Percentile | $173,645 | $14,470 | $3,339 | $83 |
Ready to take the next step in your career? Browse thousands of current Area Sales Director job openings on our job board. Use the search bar below to find your perfect match.
Cognex
Milwaukee, WI
Cognex | Milwaukee, WI
Job Title. Field Sales Account Manager for Cognex Vision Solutions. Position Overview. This position is responsible for the field sales of Cognex Vision So... more
6 Days Ago
ARKA FIBER
Oshkosh, WI
ARKA FIBER | Oshkosh, WI
Growing Fast with openings in Area Management and Regional Management with pathways to large oversight and quick personal growth.Arka is a Fiber Sales Orga... more
7 Days Ago
Bosch Group
Milwaukee, WI
Bosch Group | Milwaukee, WI
Job Description. Job Description. Company Description. We Are Bosch. At Bosch, we shape the future by inventing high-quality technologies and services that... more
7 Days Ago
Bidadoo Inc
Milwaukee, WI
Bidadoo Inc | Milwaukee, WI
Job Description. Job Description. Description. About the Role. The Area Sales Manager for Wisconsin—ideally based in Milwaukee will play a key role in mana... more
8 Days Ago
A-SAFE
Milwaukee, WI
A-SAFE | Milwaukee, WI
Area Sales Manager. Job title: Area Sales Manager (WI, MN, IA). Location: Upper Midwest. Region: Wisconsin, Minnesota, Iowa & Northern Chicago. Hours: 40+ ... more
8 Days Ago
ProMach
Milwaukee, WI
ProMach | Milwaukee, WI
Aftermarket Label Sales Specialist. Do you thrive on working closely with customers. Customizing solutions. Closing deals. Our sales leaders are self-motiv... more
7 Days Ago
Get a Salary Increase
Analyze the market and your qualifications to negotiate your salary with confidence.
Search Job Openings
Search thousands of open positions to find your next opportunity.
Adjust Employee Salary
Individualize employee pay based on unique job requirements and personal qualifications.
Price My Industry Jobs
Get the latest market price for benchmark jobs and jobs in your industry.
Use Salary.com's Cost of Living Calculator to find out what income you need to maintain your standard of living in a different city and how much more or less money you need to budget for basic expenses.
Explore Cost of Living CalculatorSalary.com experts will help you thrive your workplaces.
Salary.com provides salary survey data for thousands of industry Jobs.
Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Salary.com's CompAnalyst platform offers:
