How Much Does a B2B Demand Gen Director make?

B2B Demand Gen Director made a median salary around $206,227 in April, 2025. The best-paid 25 percent made $231,941 probably that year, while the lowest-paid 25 percent made around $184,414. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
25% $184,414 10% $164,555 90% $255,351 75% $231,941 $206,227 50%(Median)
download asset banner
Facing Salary Structure Challenges? Let Our Expert Guide You
The job market is increasingly challenging. Our whitepaper, Navigating the Challenges of Creating Salary Structures, offers guidance on creating salary structures. Provide your phone number and work email to download the full version.
We will handle your contact details in line with our Privacy Policy. If you prefer not to receive marketing emails from Salary.com, you can opt-out out of marketing communications at any time by clicking unsubscribe.

Best-Paying Cities for B2B Demand Gen Director

The metropolitan areas that pay the highest salary in the B2B Demand Gen Director profession are Sunnyside , Woodside , Long Island City , Astoria , New York .
Sunnyside, NY $224,811
Woodside, NY $224,811
Long Island City, NY $224,811
Astoria, NY $224,811
New York, NY $224,811

Best-Paying States for B2B Demand Gen Director

The states and districts that pay B2B Demand Gen Director the highest salary are District of Columbia (around $214,782) , California (around $213,967) , Massachusetts (around $211,116) , Washington (around $210,340) , and New Jersey (around $210,262) .
District of Columbia $214,782
California $213,967
Massachusetts $211,116
Washington $210,340
New Jersey $210,262

What is the Career Path of B2B Demand Gen Director?

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For B2B Demand Gen Director, the upper level is VP of Marketing , and then progresses to SVP of Marketing
Besides, B2B Demand Gen Director can also turn to other related jobs, including Demand Gen Manager , Project Director Gen Med , Demand Generation Director and Director of Demand Generation .

Frequently Asked Questions for B2B Demand Gen Director

Q: What is the salary range of B2B Demand Gen Director in New York?
A: In 2025 , the lowest-paid B2B Demand Gen Director in New York earned an average annual salary of $184,414 , while the highest-paid made $231,941.
Q: What is the salary for a B2B Demand Gen Director in California?
A: B2B Demand Gen Director employed in California earned an average salary of $213,967 in 2025.

Average B2B Demand Gen Director Pay vs. Other Jobs

B2B Demand Gen Director earned an average salary of $206,227 in 2025. Other jobs related to B2B Demand Gen Director earned the following average salary in April, 2025. Demand Gen Manager made $140,223 , Project Director Gen Med made $221,331 , Demand Generation Director and Director of Demand Generation made $159,917 and $213,015 respectively .

Relevant Jobs of B2B Demand Gen Director

Demand Gen Manager - Average Salary $140,223
There is currently no job description for Demand Gen Manager, be the first to submit the job responsibilities for Demand Gen Manager.
Project Director Gen Med - Average Salary $221,331
There is currently no job description for Project Director Gen Med, be the first to submit the job responsibilities for Project Director Gen Med.
Demand Generation Director - Average Salary $159,917
There is currently no job description for Demand Generation Director, be the first to submit the job responsibilities for Demand Generation Director.
Director of Demand Generation - Average Salary $213,015
There is currently no job description for Director of Demand Generation, be the first to submit the job responsibilities for Director of Demand Generation.
Director Of Demand Planning - Average Salary $220,608
There is currently no job description for Director Of Demand Planning, be the first to submit the job responsibilities for Director Of Demand Planning.