Director Media Analytics Salary in Lansing, MI

Social Media Analytics Manager - Average Salary $111,921

Manages a team of analysts that collect and analyze data related to social media marketing campaigns. Leads the direction and execution of the social media analytics strategy. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. Creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.

Social Media Data Analytics Senior Manager - Average Salary $143,900

The Social Media Data Analytics Senior Manager develops and maintains a social media analytics strategy that aligns with business goals and objectives. Responsible for developing and implementing strategies to collect, analyze, and report on social media marketing campaigns. Being a Social Media Data Analytics Senior Manager implements and configures social media analytics tools. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. In addition, Social Media Data Analytics Senior Manager creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a director. The Social Media Data Analytics Senior Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Working as a Social Media Data Analytics Senior Manager typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments.

Social Media Data Analytics Manager - Average Salary $111,930

The Social Media Data Analytics Manager leads the direction and execution of the social media analytics strategy. Manages a team of analysts that collect and analyze data related to social media marketing campaigns. Being a Social Media Data Analytics Manager creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. In addition, Social Media Data Analytics Manager requires a bachelor's degree. Typically reports to a director. The Social Media Data Analytics Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Social Media Data Analytics Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.

Social Media Metrics and Performance Analytics Manager - Average Salary $111,990

The Social Media Metrics and Performance Analytics Manager leads the direction and execution of the social media analytics strategy. Manages a team of analysts that collect and analyze data related to social media marketing campaigns. Being a Social Media Metrics and Performance Analytics Manager creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. In addition, Social Media Metrics and Performance Analytics Manager requires a bachelor's degree. Typically reports to a director. The Social Media Metrics and Performance Analytics Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Social Media Metrics and Performance Analytics Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.

Social Media Analytics Senior Manager - Average Salary $143,892

Responsible for developing and implementing strategies to collect, analyze, and report on social media marketing campaigns. Develops and maintains a social media analytics strategy that aligns with business goals and objectives. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. Implements and configures social media analytics tools. Creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments.