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Competitive Pricing Manager manages pricing analysis of revenue, market share, capacity, and competitor activity to provide pricing for products, geographies, and market segments aligned with products and sales strategy. Conducts market research and intelligence gathering and recommends pricing targets. Being a Competitive Pricing Manager maintains competitive pricing databases to monitor changes in the marketplace and their impact on new and existing products. Performs analyses to test customer price sensitivity and elasticity. Additionally, Competitive Pricing Manager typically requires a bachelor's degree in business or related discipline. Typically reports to a director. The Competitive Pricing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Competitive Pricing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.
Competitive Pricing Senior Manager manages pricing analysis of revenue, market share, capacity, and competitor activity to provide pricing for products, geographies, and market segments aligned with products and sales strategy. Conducts market research and intelligence gathering and recommends pricing targets. Being a Competitive Pricing Senior Manager maintains competitive pricing databases to monitor changes in the marketplace and their impact on new and existing products. Performs analyses to test customer price sensitivity and elasticity. Additionally, Competitive Pricing Senior Manager typically requires a bachelor's degree in business or related discipline. Typically reports to a director. The Competitive Pricing Senior Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Competitive Pricing Senior Manager typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments.
The Market Strategy Director leads the design, development, and implementation of an integrated marketing strategy to deliver a strong product value proposition with the end user in mind. Directs and oversees a team responsible for creating and executing comprehensive market access strategies. Being a Market Strategy Director analyzes strategic recommendations for pricing, patient access, reimbursement, and health systems strategy to support expanding the accessibility of the drug/medical device. Oversees the creation of marketing materials that communicate the unique attributes of the drug/medical device to external stakeholders including payer and trade channel recommendations. In addition, Market Strategy Director requires a bachelor's degree. Typically reports to senior management. The Market Strategy Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Working as a Market Strategy Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function.