Google Ads SEM Specialist Salary in Pennsylvania
How Much Does a Google Ads SEM Specialist make?
Google Ads SEM Specialist made a median salary around $78,742 in April, 2025.
The best-paid 25 percent made $86,999 probably that year, while the lowest-paid 25 percent made around $71,910.
Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession.
With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Check out
Google Ads SEM Specialist
jobs in
Pennsylvania
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Best-Paying Cities for Google Ads SEM Specialist
The metropolitan areas that pay the highest salary in the Google Ads SEM Specialist profession are Matamoras
, Newtown
, Fairless Hills
, Langhorne
, Washington Crossing
.
| Matamoras, PA | $88,930 |
| Newtown, PA | $85,687 |
| Fairless Hills, PA | $85,687 |
| Langhorne, PA | $85,687 |
| Washington Crossing, PA | $85,687 |
Best-Paying States for Google Ads SEM Specialist
The states and districts that pay Google Ads SEM Specialist the highest salary are District of Columbia (around $87,577)
, California (around $87,245)
, Massachusetts (around $86,082)
, Washington (around $85,766)
, and New Jersey (around $85,734)
.
| District of Columbia | $87,577 |
| California | $87,245 |
| Massachusetts | $86,082 |
| Washington | $85,766 |
| New Jersey | $85,734 |
What is the Career Path of Google Ads SEM Specialist?
A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.
For Google Ads SEM Specialist, the upper level is
Search Engine Optimization Specialist II
, and then progresses to Search Engine Optimization Specialist III
Besides, Google Ads SEM Specialist can also turn to other related jobs, including
Google Ads Specialist
,
Account Manager Google Ads
,
Google Ads Account Strategist
and
Sem Specialist
.
Frequently Asked Questions for Google Ads SEM Specialist
Q:
What is the salary range of Google Ads SEM Specialist in Pennsylvania?
A:
In 2025
, the lowest-paid Google Ads SEM Specialist in Pennsylvania earned an average annual salary of $71,910
, while the highest-paid made $86,999.
Q:
What is the salary for a Google Ads SEM Specialist in California?
A:
Google Ads SEM Specialist employed in California earned an average salary of $87,245 in 2025.
Average Google Ads SEM Specialist Pay vs. Other Jobs
Google Ads SEM Specialist earned an average salary of $78,742 in 2025.
Other jobs related to Google Ads SEM Specialist earned the following average salary in April, 2025.
Google Ads Specialist
made $120,052
,
Account Manager Google Ads
made $69,656
,
Google Ads Account Strategist
and
Sem Specialist
made $117,623
and $77,624 respectively
.
Relevant Jobs of Google Ads SEM Specialist
There is currently no job description for Google Ads Specialist, be the first to
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the job responsibilities for Google Ads Specialist.
There is currently no job description for Account Manager Google Ads, be the first to
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the job responsibilities for Account Manager Google Ads.
There is currently no job description for Google Ads Account Strategist, be the first to
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the job responsibilities for Google Ads Account Strategist.
There is currently no job description for Sem Specialist, be the first to
submit
the job responsibilities for Sem Specialist.
The Marketing PPC/SEM Specialist analyzes data and runs testing to identify trends and create a more optimized campaign. Designs, iterates on, and administers search engine marketing campaigns to promote a product or brand and ensure an efficient, effective campaign. Being a Marketing PPC/SEM Specialist uses search engine platforms' advertising analytics functions to gather useful information and run AB testing. Researches new techniques, trends, and technologies to drive search engine marketing strategy and decision-making. In addition, Marketing PPC/SEM Specialist typically requires a bachelor's degree. Typically reports to a manager. Being a Marketing PPC/SEM Specialist occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Working as a Marketing PPC/SEM Specialist typically requires 2-4 years of related experience.