How Much Does a Google Ads Specialist make?

Google Ads Specialist made a median salary around $133,016 in April, 2025. The best-paid 25 percent made $143,233 probably that year, while the lowest-paid 25 percent made around $124,653. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
25% $124,653 10% $117,039 90% $152,535 75% $143,233 $133,016 50%(Median)
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Best-Paying Cities for Google Ads Specialist

The metropolitan areas that pay the highest salary in the Google Ads Specialist profession are San Jose , Santa Clara , Sunnyvale , Los Gatos , Milpitas .
San Jose, CA $152,106
Santa Clara, CA $152,106
Sunnyvale, CA $152,106
Los Gatos, CA $152,106
Milpitas, CA $152,106

Best-Paying States for Google Ads Specialist

The states and districts that pay Google Ads Specialist the highest salary are District of Columbia (around $133,522) , California (around $133,016) , Massachusetts (around $131,243) , Washington (around $130,761) , and New Jersey (around $130,713) .
District of Columbia $133,522
California $133,016
Massachusetts $131,243
Washington $130,761
New Jersey $130,713

What is the Career Path of Google Ads Specialist?

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Google Ads Specialist, the first career path typically starts with an Advertising Coordinator V position , and then progresses to SVP of Advertising.

Additionally, the second career path typically starts with a Media Supervisor position , and then progresses to Media Planning Supervisor.

Besides, Google Ads Specialist can also turn to other related jobs, including Google Ads SEM Specialist , Account Manager Google Ads , Google Ads Account Strategist and Ads Manager .

Frequently Asked Questions for Google Ads Specialist

Q: What is the salary range of Google Ads Specialist in California?
A: In 2025 , the lowest-paid Google Ads Specialist in California earned an average annual salary of $124,653 , while the highest-paid made $143,233.
Q: What is the salary for a Google Ads Specialist in California?
A: Google Ads Specialist employed in California earned an average salary of $133,016 in 2025.

Average Google Ads Specialist Pay vs. Other Jobs

Google Ads Specialist earned an average salary of $133,016 in 2025. Other jobs related to Google Ads Specialist earned the following average salary in April, 2025. Google Ads SEM Specialist made $87,245 , Account Manager Google Ads made $77,177 , Google Ads Account Strategist and Ads Manager made $130,325 and $59,640 respectively .

Relevant Jobs of Google Ads Specialist

Google Ads SEM Specialist - Average Salary $87,245
There is currently no job description for Google Ads SEM Specialist, be the first to submit the job responsibilities for Google Ads SEM Specialist.
Account Manager Google Ads - Average Salary $77,177
There is currently no job description for Account Manager Google Ads, be the first to submit the job responsibilities for Account Manager Google Ads.
Google Ads Account Strategist - Average Salary $130,325
There is currently no job description for Google Ads Account Strategist, be the first to submit the job responsibilities for Google Ads Account Strategist.
Ads Manager - Average Salary $59,640
There is currently no job description for Ads Manager, be the first to submit the job responsibilities for Ads Manager.
ADS Ambassador - Average Salary $42,196
There is currently no job description for ADS Ambassador, be the first to submit the job responsibilities for ADS Ambassador.