How Much Does a Lead Product Marketing Manager make?

Lead Product Marketing Manager made a median salary around $120,864 in March, 2025. The best-paid 25 percent made $137,765 probably that year, while the lowest-paid 25 percent made around $106,366. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
25% $106,366 10% $93,166 90% $153,152 75% $137,765 $120,864 50%(Median)
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Best-Paying Cities for Lead Product Marketing Manager

The metropolitan areas that pay the highest salary in the Lead Product Marketing Manager profession are Jackson , Teton Village , Wilson , Moose , Alta .
Jackson, WY $129,434
Teton Village, WY $129,434
Wilson, WY $129,434
Moose, WY $129,056
Alta, WY $127,669

Best-Paying States for Lead Product Marketing Manager

The states and districts that pay Lead Product Marketing Manager the highest salary are District of Columbia (around $140,272) , California (around $139,012) , New Jersey (around $138,130) , Alaska (around $137,248) , and Massachusetts (around $137,122) .
District of Columbia $140,272
California $139,012
New Jersey $138,130
Alaska $137,248
Massachusetts $137,122

What is the Career Path of Lead Product Marketing Manager?

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Lead Product Marketing Manager, the upper level is Marketing Senior Manager , and then progresses to SVP of Marketing
Besides, Lead Product Marketing Manager can also turn to other related jobs, including Product Marketing Lead , Global Product Marketing Manager , Product/Brand Marketing Analyst IV and Product Marketing Analyst IV .

Frequently Asked Questions for Lead Product Marketing Manager

Q: What is the salary range of Lead Product Marketing Manager in Wyoming?
A: In 2025 , the lowest-paid Lead Product Marketing Manager in Wyoming earned an average annual salary of $106,366 , while the highest-paid made $137,765.
Q: What is the salary for a Lead Product Marketing Manager in California?
A: Lead Product Marketing Manager employed in California earned an average salary of $139,012 in 2025.

Average Lead Product Marketing Manager Pay vs. Other Jobs

Lead Product Marketing Manager earned an average salary of $120,864 in 2025. Other jobs related to Lead Product Marketing Manager earned the following average salary in March, 2025. Product Marketing Lead made $130,358 , Global Product Marketing Manager made $124,470 , Product/Brand Marketing Analyst IV and Product Marketing Analyst IV made $129,155 and $129,190 respectively .

Relevant Jobs of Lead Product Marketing Manager

Product Marketing Lead - Average Salary $130,358
There is currently no job description for Product Marketing Lead, be the first to submit the job responsibilities for Product Marketing Lead.
Global Product Marketing Manager - Average Salary $124,470
The Global Product Marketing Manager stay abreast of changes in assigned marketing environment. Manages, develops, and implements product marketing activities to maximize sales of an assigned product line in international market. Being a Global Product Marketing Manager typically reports to top management. Requires a bachelor's degree in area of specialty. Working as a Global Product Marketing Manager typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group.
Product/Brand Marketing Analyst IV - Average Salary $129,155
Prepares marketing strategies and supports implementation programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Typically requires a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience.
Product Marketing Analyst IV - Average Salary $129,190
The Product Marketing Analyst IV evaluates product performance to help develop and update company goals and objectives. Prepares marketing strategies and programs for a product or product line. Being a Product Marketing Analyst IV recommends changes to current product development procedures based on market research and new trends. Advises sales team on any relevant product concerns. In addition, Product Marketing Analyst IV requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Working as a Product Marketing Analyst IV typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group.
Product Marketing Manager - Average Salary $121,303
The Product Marketing Manager analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for assigned brand based on research and analysis. Manages, develops, and implements marketing activities to maximize sales of an assigned brand. Being a Product Marketing Manager ensures product and brand initiatives support the organization's public image. Works with sales teams to identify and implement appropriate sales strategies. In addition, Product Marketing Manager may require a bachelor's degree. Typically reports to a senior manager. The Product Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Product Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.