As of February 01, 2026, the average annual salary for conversion rate optimization in State College, PA is $59,770, equivalent to $29 per hour, $1,149 weekly, or $4,981 monthly. These figures, sourced from Salary.com’s real-time job posting scans, highlight competitive earning potential for conversion rate optimization in cities like Santa Clara, San Jose, and Fremont.

Annually Salaries for conversion rate optimization in State College, PA vary widely, spanning from $49,753 to $71,418. Most professionals fall between the 25th percentile ($54,526) and 75th percentile ($65,867), while top earners (90th percentile) make $71,418 per year. This $11,341 pay gap underscores opportunities for salary growth through certifications, specialized skills like Customer Service or E- Commerce, or targeting high-paying regions like District of Columbia or California.

Location and experience significantly influence earnings. For example, State College conversion rate optimization often earn 9.2% lower than national averages. However, State College currently ranks 722 statewide for conversion rate optimization job salary. Professionals are advised to focus on high-growth sectors like to offset market challenges.

Based on HR-reported data: a national average with a geographic differential
conversion rate optimization Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile conversion rate optimization Salary $49,753 State College, PA February 01, 2026
25th Percentile conversion rate optimization Salary $54,526 State College, PA February 01, 2026
50th Percentile conversion rate optimization Salary $59,770 State College, PA February 01, 2026
75th Percentile conversion rate optimization Salary $65,867 State College, PA February 01, 2026
90th Percentile conversion rate optimization Salary $71,418 State College, PA February 01, 2026
25% $54,526 10% $49,753 90% $71,418 75% $65,867 $59,770 50%(Median) Didn’t find job title? Click
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What is a conversion rate optimization ?

Conversion Rate Optimization (CRO) specialists focus on enhancing website performance to increase the percentage of visitors who complete desired actions, such as making a purchase or signing up for a newsletter. Responsibilities include analyzing user behavior, conducting A/B testing, and implementing design changes to improve user experience. A strong understanding of analytics tools, UX/UI principles, and digital marketing strategies is essential. Salaries for CRO specialists vary based on experience, location, and industry, typically ranging from $50,000 to $100,000 annually. Senior role...

Source: (as of 06/04/2025). Read more from

See user submitted job responsibilities for conversion rate optimization.

Job Openings for conversion rate optimization in State College, PA

Understand the total compensation opportunity for a conversion rate optimization, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
54526
65867
59770

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
58926
75745
66532
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of conversion rate optimization in State College, PA. The base salary for conversion rate optimization ranges from $54,526 to $65,867 with the average base salary of $59,770. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $58,926 to $75,745 with the average total cash compensation of $66,532.

Discover how your pay is adjusted for skills, experience, and other factors

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For a real-time salary target, tell us more about your role in the four categories below.

54526
65867

 

About State College, Pennsylvania    State College is a home rule municipality in Centre County in the Commonwealth of Pennsylvania. It is the largest designated borough in Pennsylvania. ....More

State College, Pennsylvania  area prices were up 1.5% from a year ago

conversion rate optimization Salary in popular cities: PhiladelphiaPittsburghAllentown

Jobs with a similar salary range to conversion rate optimization : Ecommerce Strategist, Marketing Cloud Developer