As of June 01, 2026, the average annual salary for Web Traffic Analyst in the US is $66,017, equivalent to $32 per hour, $1,270 weekly, or $5,501 monthly. These figures, sourced from Salary.com’s real-time job posting scans, highlight competitive earning potential for Web Traffic Analyst in cities like San Jose, Santa Clara, and San Francisco.

Annually Salaries for Web Traffic Analyst in the US vary widely, spanning from $57,504 to $78,969. Most professionals fall between the 25th percentile ($61,561) and 75th percentile ($72,796), while top earners (90th percentile) make $78,969 per year. This $11,235 pay gap underscores opportunities for salary growth through certifications, specialized skills like Analysis or BI, or targeting high-paying regions like District of Columbia or California.

Location and experience significantly influence earnings. For example, District of Columbia Web Traffic Analyst often earn 10.7% above national averages due to demand from Fortune 52 companies and industry startups. Professionals are advised to focus on high-growth sectors like to offset market challenges.

Based on HR-reported data: a national average with a geographic differential
Web Traffic Analyst Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Web Traffic Analyst Salary $57,504 US June 01, 2026
25th Percentile Web Traffic Analyst Salary $61,561 US June 01, 2026
50th Percentile Web Traffic Analyst Salary $66,017 US June 01, 2026
75th Percentile Web Traffic Analyst Salary $72,796 US June 01, 2026
90th Percentile Web Traffic Analyst Salary $78,969 US June 01, 2026
25% $61,561 10% $57,504 90% $78,969 75% $72,796 $66,017 50%(Median) Didn’t find job title? Click
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REGISTERED NURSE (RN) FT NIGHTS

AMG SPECIALTY HOSPITAL ‑ ALBUQUERQUE - ALBUQUERQUE, NM

REGISTERED NURSE (RN) FULL TIME DAYS

AMG SPECIALTY HOSPITAL ‑ ALBUQUERQUE - ALBUQUERQUE, NM

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Web Traffic Analyst

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Career Path for this job

  1. This Job:

    Web Traffic Analyst

    0 - 2 years experience
    Bachelor's Degree

  2. Up a level:

    Business Data Analyst II

    2 - 4 years experience
    Bachelor's Degree

Understand the total compensation opportunity for a Web Traffic Analyst, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
61561
72796
66017

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
63087
79769
70887
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Web Traffic Analyst in the United States. The base salary for Web Traffic Analyst ranges from $61,561 to $72,796 with the average base salary of $66,017. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $63,087 to $79,769 with the average total cash compensation of $70,887.

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61561
72796

 

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