Ad Operations Specialist Salary in Roanoke, Virginia

How much does an Ad Operations Specialist make in Roanoke, VA?

As of April 01, 2025, the average annual salary for an Ad Operations Specialist in Roanoke, VA is $70,019. Salary.com reports that pay typically ranges from $65,460 to $74,910, with most professionals earning between $61,309 and $79,363.

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Salary range for an Ad Operations Specialist

$65,460 to $74,910

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Ad Operations Specialist

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Job Openings for Ad Operations Specialist in Roanoke, VA

What does an Ad Operations Specialist do?

Common responsibilities of an Ad Operations Specialist

Implement display ad campaigns on client properties using DoubleClick for Publishers (DFP).

January 13, 2023

Manage workflow, monitor patterns, support efficiency and business performance,â”¬Ã¡ process innovation, internet technology, advertising and analytics, customer/client-facing environment.

March 10, 2023

Monitor the latest trends in digital media, including advertising formats, channels and emerging technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services.

December 27, 2022

Provide campaign performance and trafficking updates to the broader Advanced TV team during weekly team meetings, daily campaign status emails and dashboards and as needed to other departments, clients, etc.

February 16, 2023

Understand client goals and how to maximize those measures of success through tactical/data-oriented strategies and technologies to deliver of effective media plans for paid social across various platforms in context to wider media efforts.

February 17, 2023

Investigating and troubleshooting any issues with ad tag implementation, impression or click discrepancies, or other ad serving items.

April 15, 2023

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Ad Operations Specialist Salary By Experience Levels in Roanoke, VA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Ad Operations Specialist Salary By Level of Education in Roanoke, VA

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LEVEL OF EDUCATION

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Average Salary Range for Ad Operations Specialist in Roanoke, VA

Average Base Salary

Core compensation

65460

74910

70019

Average Total Cash Compensation

Includes base and annual incentives

68277

78658

73291

What is the average salary for Ad Operations Specialist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Ad Operations Specialist in Roanoke, VA. The base salary for Ad Operations Specialist ranges from $65,460 to $74,910 with the average base salary of $70,019. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $68,277 to $78,658 with the average total cash compensation of $73,291.

View Average Salary for Ad Operations Specialist as table

	Average Salary	Average Salary Range
Base Salary	$70,019	$65,460 - $74,910
Bonus	$3,273	$2,817 - $3,748
Total Pay	$73,291	$68,277 - $78,658

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Ad Operations Specialist Salary Near Roanoke, VA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Roanoke, VA
CITY, STATE Lynchburg, VA	AVERAGE SALARY RANGE $64,300 - $73,583	COMPARE TO Roanoke, VA
CITY, STATE Beckley, WV	AVERAGE SALARY RANGE $63,426 - $72,582	COMPARE TO Roanoke, VA
CITY, STATE Greensboro, NC	AVERAGE SALARY RANGE $66,192 - $75,748	COMPARE TO Roanoke, VA
CITY, STATE High Point, NC	AVERAGE SALARY RANGE $66,832 - $76,480	COMPARE TO Roanoke, VA
CITY, STATE Winston Salem, NC	AVERAGE SALARY RANGE $66,178 - $75,732	COMPARE TO Roanoke, VA
CITY, STATE Burlington, NC	AVERAGE SALARY RANGE $65,893 - $75,406	COMPARE TO Roanoke, VA

See salaries for Ad Operations Specialist in locations close to Roanoke, VA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Roanoke, Virginia

According to the United States Census Bureau, the city has a total area of 42.9 square miles (111.1 km2), of which 42.5 square miles (110.1 km2) is land and 0.3 square miles (0.8 km2) (0.8%) is water. Roanoke is located in the valley and ridge province of Virginia immediately west of the Blue Ridge Mountains and east of the Allegheny Mountains Within the city limits is Mill Mountain, which stands detached from surrounding ranges. Its summit features the Roanoke Star, Mill Mountain Zoo, the Discovery Center interpretive building, and an overlook of the Roanoke Valley. The Appalachian Trail runs...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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