Brand Analyst Salary in Rochester, New York

How much does a Brand Analyst make in Rochester, NY?

As of April 01, 2025, the average annual salary for a Brand Analyst in Rochester, NY is $71,402. Salary.com reports that pay typically ranges from $63,826 to $80,151, with most professionals earning between $56,928 and $88,116.

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Salary range for a Brand Analyst

$63,826 to $80,151

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Brand Analyst

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Job Openings for Brand Analyst in Rochester, NY

What does a Brand Analyst do?

Common responsibilities of a Brand Analyst

Assists in the tracking of unresolved cases to ensure their successful completion or escalation to the appropriate individuals or organizations based on established guidelines and procedures.

December 15, 2022

Provide comprehensive financial analysis and models for various requests including new items, product development, customer analyses, competitive analyses, pricing/promotional spending, capital spending, etc.

December 18, 2022

Lead the generation of monthly Actuals and Forecast reports for departmental managers and Brands & Marketing leaders, in accordance with Global Brands and Commercial Services (GBCS) reporting calendar.

January 24, 2023

Demonstrated financial acumen and/or analytical experience including familiarity with concepts of forecasting, budgeting, and variance analysis, and/or data interpretation and analysis.

February 08, 2023

Prepare variance analysis for the monthly forecast package and compare actual results vs.

February 22, 2023

Monitors brand contribution monthly and makes appropriate changes to ensure consistency to plan.

March 05, 2023

Manage media agency to develop consumer-centric omnichannel media plans that deliver on brand objectives, are inclusive of prior media performance and are measurable and optimizable.

April 08, 2023

Understands different components of Cost of Sales and uses concepts in the appropriate business context.

April 08, 2023

Develops deep understanding and continued learning of competitive landscape, target customer and end-user, consumer positioning, and marketplace trends to advance the position of Private Brands in the market placeOrganizes, implements, and maintains the tactical day-to-day product and brand activities needed to increase sales, traffic, customer satisfaction, and brand equity.

April 12, 2023

Participate actively in monthly consensus meeting on items such as volume, trade, cost of goods sold, and advertising and promotional spending.

May 10, 2023

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Brand Analyst Salary By Experience Levels in Rochester, NY

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Brand Analyst Salary By Level of Education in Rochester, NY

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Brand Analyst in Rochester, NY

Average Base Salary

Core compensation

63826

80151

71402

Average Total Cash Compensation

Includes base and annual incentives

66076

83460

74622

What is the average salary for Brand Analyst in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Brand Analyst in Rochester, NY. The base salary for Brand Analyst ranges from $63,826 to $80,151 with the average base salary of $71,402. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $66,076 to $83,460 with the average total cash compensation of $74,622.

View Average Salary for Brand Analyst as table

	Average Salary	Average Salary Range
Base Salary	$71,402	$63,826 - $80,151
Bonus	$3,220	$2,250 - $3,309
Total Pay	$74,622	$66,076 - $83,460

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Brand Analyst Salary Near Rochester, NY

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Rochester, NY
CITY, STATE Henrietta, NY	AVERAGE SALARY RANGE $63,826 - $80,151	COMPARE TO Rochester, NY 0%
CITY, STATE Buffalo, NY	AVERAGE SALARY RANGE $62,928 - $79,023	COMPARE TO Rochester, NY
CITY, STATE Niagara Falls, NY	AVERAGE SALARY RANGE $62,798 - $78,860	COMPARE TO Rochester, NY
CITY, STATE Clay, NY	AVERAGE SALARY RANGE $64,912 - $81,515	COMPARE TO Rochester, NY
CITY, STATE Syracuse, NY	AVERAGE SALARY RANGE $64,912 - $81,515	COMPARE TO Rochester, NY
CITY, STATE Jamestown, NY	AVERAGE SALARY RANGE $61,757 - $77,552	COMPARE TO Rochester, NY

See salaries for Brand Analyst in locations close to Rochester, NY. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Rochester, New York

Rochester is at 43°9′56″N 77°36′41″W / 43.16556°N 77.61139°W / 43.16556; -77.61139 (43.165496, −77.611504). The city is about 73 miles (120 km) east-northeast of Buffalo and about 87 miles (140 km) west of Syracuse and Albany, the state capital is 226 miles (360 km) to the east ; it sits on Lake Ontario's southern shore. The Genesee River bisects the city. Toronto, Canada is northwest 168 miles (270 km) and New York City is about 350 miles (560 km) to the southeast. According to the United States Census Bureau, the city has a total area of 37.1 square miles (96 km2), of which 35.8 square m...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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The Brand Analyst job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Rochester, NY that might be a good fit for the type of job and salary you are looking for.

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