CRM Associate Salary in Richmond, Virginia

How much does a CRM Associate make in Richmond, VA?

As of March 01, 2025, the average annual salary for a CRM Associate in Richmond, VA is $38,915. According to Salary.com, salaries can range from a low of $31,590 to a high of $48,104, with most professionals earning between $35,081 and $43,725.

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Salary range for a CRM Associate

$35,081 to $43,725

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CRM Associate

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Job Openings for CRM Associate in Richmond, VA

What does a CRM Associate do?

Common responsibilities of a CRM Associate

Provide leadership on team activities related to service analysis initiatives and consider the business implications of technology application to the current and future business environment.

October 14, 2022

Build new campaign workflows for triggered campaigns - including targeting, channel & timing selection, if/then scenarios, and automated tasks.

January 16, 2023

Manage and execute seasonal, lifecycle and behavioral-based retail and loyalty email and app-based digital marketing campaigns from briefing through deployment, ensuring flawless campaign execution and post-campaign analytics.

January 19, 2023

Support the implementation, on-boarding and use of mobile app marketing tech stack tools including deeplinking, attribution, geo-location, customer feedback and analytics tools, in partnership with IT.

February 02, 2023

Assist in driving our consumer acquisition strategy, helping identify new ways to continually bring consumers into the database and guide them through a journey with our brand(s).

February 08, 2023

Create monthly social media briefs and work cross-functionally with internal social media team, 3rd party vendors and Creative Services to manage retail social campaigns to drive retail business objectives.

April 07, 2023

Develop email segmentation and personalization strategies to better engage, retain and reactivate customers.

April 18, 2023

Demonstrated understanding of what makes an optimal user experience regarding email marketing and landing page optimization (including desktop vs mobile device optimizations).

May 01, 2023

Collaborate with other parts of the business including Business Development, Analytics, Ops, Supply Chain, to share progress, learnings and best practices.

May 03, 2023

Lead definition of system requirements, gap analysis, and identification of feasible alternative solutions that meet defined business objectives.

May 07, 2023

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CRM Associate Salary By Experience Levels in Richmond, VA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

CRM Associate Salary By Level of Education in Richmond, VA

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LEVEL OF EDUCATION

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Average Salary Range for CRM Associate in Richmond, VA

Average Base Salary

Core compensation

35081

43725

38915

Average Total Cash Compensation

Includes base and annual incentives

35535

44541

39473

What is the average salary for CRM Associate in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of CRM Associate in Richmond, VA. The base salary for CRM Associate ranges from $35,081 to $43,725 with the average base salary of $38,915. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $35,535 to $44,541 with the average total cash compensation of $39,473.

View Average Salary for CRM Associate as table

	Average Salary	Average Salary Range
Base Salary	$38,915	$35,081 - $43,725
Bonus	$558	$454 - $816
Total Pay	$39,473	$35,535 - $44,541

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

CRM Associate Salary Near Richmond, VA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Richmond, VA
CITY, STATE Petersburg, VA	AVERAGE SALARY RANGE $35,910 - $44,758	COMPARE TO Richmond, VA
CITY, STATE Virginia State University, VA	AVERAGE SALARY RANGE $35,910 - $44,758	COMPARE TO Richmond, VA
CITY, STATE Newport News, VA	AVERAGE SALARY RANGE $34,136 - $42,547	COMPARE TO Richmond, VA
CITY, STATE Hampton, VA	AVERAGE SALARY RANGE $34,136 - $42,547	COMPARE TO Richmond, VA
CITY, STATE Suffolk, VA	AVERAGE SALARY RANGE $33,929 - $42,289	COMPARE TO Richmond, VA
CITY, STATE Portsmouth, VA	AVERAGE SALARY RANGE $33,949 - $42,314	COMPARE TO Richmond, VA

See salaries for CRM Associate in locations close to Richmond, VA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Richmond, Virginia

Richmond (/ˈrɪtʃmənd/) is the capital of the Commonwealth of Virginia in the United States. It is the center of the Richmond Metropolitan Statistical Area (MSA) and the Greater Richmond Region. Richmond was incorporated in 1742 and has been an independent city since 1871. As of the 2010 census, the city's population was 204,214; in 2016, the population was estimated to be 223,170, making Richmond the fourth-most populous city in Virginia. The Richmond Metropolitan Area has a population of 1,260,029, the third-most populous metro in the state. Richmond is located at the fall line of the James R...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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