CRM Associate Salary in Worcester, Massachusetts

How much does a CRM Associate make in Worcester, MA?

As of March 01, 2025, the average annual salary for a CRM Associate in Worcester, MA is $42,195. According to Salary.com, salaries can range from a low of $34,252 to a high of $52,158, with most professionals earning between $38,037 and $47,410.

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Salary range for a CRM Associate

$38,037 to $47,410

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CRM Associate

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Job Openings for CRM Associate in Worcester, MA

What does a CRM Associate do?

Common responsibilities of a CRM Associate

Provide leadership on team activities related to service analysis initiatives and consider the business implications of technology application to the current and future business environment.

October 14, 2022

Build new campaign workflows for triggered campaigns - including targeting, channel & timing selection, if/then scenarios, and automated tasks.

January 16, 2023

Manage and execute seasonal, lifecycle and behavioral-based retail and loyalty email and app-based digital marketing campaigns from briefing through deployment, ensuring flawless campaign execution and post-campaign analytics.

January 19, 2023

Support the implementation, on-boarding and use of mobile app marketing tech stack tools including deeplinking, attribution, geo-location, customer feedback and analytics tools, in partnership with IT.

February 02, 2023

Assist in driving our consumer acquisition strategy, helping identify new ways to continually bring consumers into the database and guide them through a journey with our brand(s).

February 08, 2023

Create monthly social media briefs and work cross-functionally with internal social media team, 3rd party vendors and Creative Services to manage retail social campaigns to drive retail business objectives.

April 07, 2023

Develop email segmentation and personalization strategies to better engage, retain and reactivate customers.

April 18, 2023

Demonstrated understanding of what makes an optimal user experience regarding email marketing and landing page optimization (including desktop vs mobile device optimizations).

May 01, 2023

Collaborate with other parts of the business including Business Development, Analytics, Ops, Supply Chain, to share progress, learnings and best practices.

May 03, 2023

Lead definition of system requirements, gap analysis, and identification of feasible alternative solutions that meet defined business objectives.

May 07, 2023

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CRM Associate Salary By Experience Levels in Worcester, MA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

CRM Associate Salary By Level of Education in Worcester, MA

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LEVEL OF EDUCATION

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Average Salary Range for CRM Associate in Worcester, MA

Average Base Salary

Core compensation

38037

47410

42195

Average Total Cash Compensation

Includes base and annual incentives

38530

48295

42800

What is the average salary for CRM Associate in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of CRM Associate in Worcester, MA. The base salary for CRM Associate ranges from $38,037 to $47,410 with the average base salary of $42,195. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $38,530 to $48,295 with the average total cash compensation of $42,800.

View Average Salary for CRM Associate as table

	Average Salary	Average Salary Range
Base Salary	$42,195	$38,037 - $47,410
Bonus	$605	$493 - $885
Total Pay	$42,800	$38,530 - $48,295

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

CRM Associate Salary Near Worcester, MA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Worcester, MA
CITY, STATE Leominster, MA	AVERAGE SALARY RANGE $37,964 - $47,318	COMPARE TO Worcester, MA
CITY, STATE Fitchburg, MA	AVERAGE SALARY RANGE $38,439 - $47,911	COMPARE TO Worcester, MA
CITY, STATE Framingham, MA	AVERAGE SALARY RANGE $39,227 - $48,893	COMPARE TO Worcester, MA
CITY, STATE Newton, MA	AVERAGE SALARY RANGE $40,622 - $50,632	COMPARE TO Worcester, MA
CITY, STATE Woonsocket, RI	AVERAGE SALARY RANGE $37,929 - $47,274	COMPARE TO Worcester, MA
CITY, STATE Medford, MA	AVERAGE SALARY RANGE $40,622 - $50,632	COMPARE TO Worcester, MA

See salaries for CRM Associate in locations close to Worcester, MA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Worcester, Massachusetts

Worcester has a total area of 38.6 square miles (100 km2), 37.6 square miles (97 km2) of land and 1.0 square mile (2.6 km2) (roughly 2.59%) of water. Worcester is bordered by the towns of Auburn, Grafton, Holden, Leicester, Millbury, Paxton, Shrewsbury, and West Boylston. Worcester is known as the Heart of the Commonwealth, because of its proximity to the center of Massachusetts. The city is about 40 miles (64 km) west of Boston, 50 miles (80 km) east of Springfield, and 38 miles (61 km) northwest of Providence, Rhode Island. The Blackstone River forms in the center of Worcester by the conflue...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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