Collaborate with leadership to identify thought-leadership topics to own, develop the strategy to get there, and create the required content to engage our audiences around these topics.
December 06, 2022
Assists in developing A/B or multivariate test and monitors the ongoing site performance to identify key strengths, gaps, and opportunities for content and user experience enhancements.
December 31, 2022
Understandbusiness objectives and develop content + editorial calendars in collaborationwith Marketing, Design, Retail and Wholesale teams.
January 08, 2023
Create static and animated graphics, infographics, digital advertising media content, photography, packaging imagery, and other digital assets as deemed necessary to fulfill content goals for consumer/professional education and product advertising.
February 18, 2023
Manage, in collaboration with graphic design(s), the development of soulful, well-articulated and beautiful marketing collateral (online and in print) marketing collateral that deepens our connection to our core audience, while of interest to new audiences.
March 01, 2023
Monitor internal systems for incoming media requests, including but not limited to standards conversion, file creation, content management and distribution.
March 02, 2023
Lead employees using a performance management and development process that provides an overall context and framework to encourage employee contribution and includes goal setting, feedback, and performance development planning.
March 18, 2023
Demonstrates an understanding of and adheres to privacy, confidentiality, and security policies and procedures related to Protected Health Information (PHI) or other sensitive and personal information.
March 26, 2023
Demonstrated understanding of current digital and social media best practices and trends, including knowledge of channel optimization for maximum reach and visibility.
April 01, 2023
Develops and executes the College's strategic marketing plan across all channels, including search engine marketing, social media, traditional and non-traditional print and digital advertising utilizing a data-driven approach.
May 03, 2023