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As of August 01, 2026, the average salary for a Lead Marketing Manager in California is $136,487 per year, which breaks down to an hourly rate of $66.
However, a Lead Marketing Manager's salary can vary significantly. Here’s a look at the typical salary range:
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Lead Marketing Manager Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $148,970 | $12,414 | $2,865 | $72 |
| Average | $136,487 | $11,374 | $2,625 | $66 |
| 25th Percentile | $123,650 | $10,304 | $2,378 | $59 |
Get Marketing Manager Jobs - Mountain View, CA
Get Marketing Manager Jobs - Mountain View, CA
Get Marketing Manager Jobs - Mountain View, CA
David Joseph & Company - San Francisco, CA
A Lead Marketing Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Lead Marketing Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Marketing... Level Lead Marketing Manager | $77,399 |
| Marketing... Level Lead Marketing Manager | $117,585 |
| Lead Mark... Level Lead Marketing Manager | $135,570 |
| Marketing... Level Lead Marketing Manager | $176,517 |
| Marketing... Level Lead Marketing Manager | $217,101 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Lead Marketing Managers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Lead Marketing Manager roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Energy & Utilities sectors offer the strongest compensation, at 20% above the average. In contrast, Lead Marketing Manager positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view Lead Marketing Manager as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Pharmaceuticals | $163,785 | $79.0 | 20% |
| Energy & Utilities | $156,961 | $75.0 | 15% |
| Financial Services | $156,961 | $75.0 | 15% |
| Internet | $156,961 | $75.0 | 15% |
| Software & Networking | $156,961 | $75.0 | 15% |
Understanding how a Lead Marketing Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $148,970 | $12,414 | $2,865 | $72 |
| Average | $136,487 | $11,374 | $2,625 | $66 |
| 25th Percentile | $123,650 | $10,304 | $2,378 | $59 |
Ready to take the next step in your career? Browse thousands of current Lead Marketing Manager job openings on our job board. Use the search bar below to find your perfect match.
Tenth Mountain
Los Angeles, CA
Tenth Mountain | Los Angeles, CA
Job DescriptionJob DescriptionOverview :& We are seeking a strategic and execution-oriented Marketing Lead to oversee our content and social media strategy... more
9 Days Ago
Trunk.io
San Francisco, CA
Trunk.io | San Francisco, CA
A technology startup based in San Francisco is seeking a Marketing Lead to shape and execute its marketing strategy.This role involves building demand gene... more
9 Days Ago
Amplitude
San Francisco, CA
Amplitude | San Francisco, CA
A leading digital analytics platform is looking for an experienced Product Marketing Manager to drive go-to-market strategy for its marketing solutions.Thi... more
9 Days Ago
AngelList
San Francisco, CA
AngelList | San Francisco, CA
Job Description. Job Description. Why Join AngelList. We’re solving some of the hardest problems in venture capital and private markets. You’ll work with a... more
5 Days Ago
Honey Homes
San Francisco, CA
Honey Homes | San Francisco, CA
Job Description. Job Description. About Honey Homes. Honey Homes eliminates the hassle of home upkeep, replacing it with comfort and joy. Our 3,500+ member... more
5 Days Ago
David Joseph & Company
San Francisco, CA
David Joseph & Company | San Francisco, CA
Job Description. Job Description. San Francisco, CA · On-site · Full-time. Compensation. $100,000–$200,000 + 0.1%–1.0% equity. About the Company. Our clien... more
5 Days Ago
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