Market Researcher Salary in Detroit, Michigan

How much does a Market Researcher make in Detroit, MI?

As of April 01, 2025, the average annual salary for a Market Researcher in Detroit, MI is $102,971. According to Salary.com, salaries can range from a low of $83,127 to a high of $127,133, with most professionals earning between $92,584 and $115,619.

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Salary range for a Market Researcher

$92,584 to $115,619

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Market Researcher

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Job Openings for Market Researcher in Detroit, MI

What does a Market Researcher do?

Common responsibilities of a Market Researcher

Develops compelling presentations and reports in PowerPoint, identifies opportunities to improve immediate and long-term business decisions based on the findings.

February 02, 2023

Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls.

February 27, 2023

Understand TECHNIA product portfolio and work closely with clients to understand the benefits of TECHNIA products and solutions and translating them into content for marketing messaging.

April 03, 2023

Support client team delivery of qualitative market research projects (study design, questionnaire development, fielding and analysis).

April 07, 2023

Create research plans defining project goal, stakeholders, target segments and recommended research methodology.

April 15, 2023

Manage any necessary vendors to control costs and acquire appropriate supporting material.

May 19, 2023

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Market Researcher Salary By Experience Levels in Detroit, MI

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Market Researcher Salary By Level of Education in Detroit, MI

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LEVEL OF EDUCATION

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Average Salary Range for Market Researcher in Detroit, MI

Average Base Salary

Core compensation

92584

115619

102971

Average Total Cash Compensation

Includes base and annual incentives

96754

123841

108628

What is the average salary for Market Researcher in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Market Researcher in Detroit, MI. The base salary for Market Researcher ranges from $92,584 to $115,619 with the average base salary of $102,971. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $96,754 to $123,841 with the average total cash compensation of $108,628.

View Average Salary for Market Researcher as table

	Average Salary	Average Salary Range
Base Salary	$102,971	$92,584 - $115,619
Bonus	$5,657	$4,170 - $8,222
Total Pay	$108,628	$96,754 - $123,841

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Market Researcher Salary Near Detroit, MI

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Detroit, MI
CITY, STATE Dearborn, MI	AVERAGE SALARY RANGE $92,584 - $115,619	COMPARE TO Detroit, MI 0%
CITY, STATE Dearborn Heights, MI	AVERAGE SALARY RANGE $92,538 - $115,561	COMPARE TO Detroit, MI
CITY, STATE Livonia, MI	AVERAGE SALARY RANGE $92,288 - $115,249	COMPARE TO Detroit, MI
CITY, STATE Taylor, MI	AVERAGE SALARY RANGE $92,436 - $115,434	COMPARE TO Detroit, MI
CITY, STATE Westland, MI	AVERAGE SALARY RANGE $92,454 - $115,457	COMPARE TO Detroit, MI
CITY, STATE Southfield, MI	AVERAGE SALARY RANGE $92,390 - $115,376	COMPARE TO Detroit, MI

See salaries for Market Researcher in locations close to Detroit, MI. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Detroit, Michigan

Detroit (/dɪˈtrɔɪt/, locally also /ˈdiːtrɔɪt/; French: Détroit, lit. 'strait') is the largest and most populous city in the U.S. state of Michigan, the largest United States city on the United States–Canada border, and the seat of Wayne County. The municipality of Detroit had a 2017 estimated population of 673,104, making it the 23rd-most populous city in the United States. The metropolitan area, known as Metro Detroit, is home to 4.3 million people, making it the second-largest in the Midwest after the Chicago metropolitan area. Regarded as a major cultural center, Detroit is known for its co...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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