Marketing Communications Lead Salary in Yakima, WA

How much does a Marketing Communications Lead make in Yakima, WA?

As of March 01, 2025, the average annual salary for a Marketing Communications Lead in Yakima, WA is $129,281. Salary.com reports that pay typically ranges from $112,412 to $149,071, with most professionals earning between $97,053 and $167,089.

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Salary range for a Marketing Communications Lead

$112,412 to $149,071

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What is a Marketing Communications Lead?

The Marketing Communications Lead is responsible for developing and implementing marketing communication strategies to promote the organization's products or services. This role involves creating and managing marketing campaigns, overseeing the production of marketing materials such as brochures, advertisements, and digital content, and coordinating with internal teams and external partners to ensure consistent messaging and branding. The Marketing Communications Lead also analyzes market trends and consumer behavior to identify opportunities for new marketing initiatives and works closely with the sales and product teams to align communication efforts with business objectives. Additionally, this role may involve managing a team of marketing professionals and collaborating with external agencies to execute marketing communication plans effectively.

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What does a Marketing Communications Lead do?

Common responsibilities of a Marketing Communications Lead

Manage the production of marketing materials, including coordinating with external vendors and agencies.

September 17, 2023

Collaborate with internal teams to create compelling content for marketing materials, such as brochures, websites, and presentations.

September 21, 2023

Lead and mentor a team of marketing communication professionals, providing guidance and support to achieve departmental goals.

October 09, 2023

Develop and implement marketing communication strategies to promote products or services.

October 20, 2023

Monitor and report on the performance of marketing communication efforts, including tracking key metrics and KPIs.

October 21, 2023

Create and manage marketing campaigns across various channels, including digital, social media, and traditional advertising.

November 07, 2023

Analyze market trends and customer insights to identify opportunities for new marketing initiatives.

November 07, 2023

Coordinate with sales and product teams to ensure alignment of marketing communication efforts with overall business objectives.

November 08, 2023

Cultivate relationships with media outlets and industry influencers to secure coverage and partnerships.

November 14, 2023

Stay up-to-date with industry trends and best practices in marketing communication to continuously improve strategies and tactics.

November 23, 2023

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Marketing Communications Lead Salary By Experience Levels in Yakima, WA

How much should you be earning in Marketing Communications Lead in Yakima, WA based on your current experience?

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Marketing Communications Lead Salary By Level of Education in Yakima, WA

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LEVEL OF EDUCATION

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Average Salary Range for Marketing Communications Lead in Yakima, WA

Average Base Salary

Core compensation

112412

149071

129281

Average Total Cash Compensation

Includes base and annual incentives

119862

166502

140708

What is the average salary for Marketing Communications Lead in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Communications Lead in Yakima, WA. The base salary for Marketing Communications Lead ranges from $112,412 to $149,071 with the average base salary of $129,281. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $119,862 to $166,502 with the average total cash compensation of $140,708.

View Average Salary for Marketing Communications Lead as table

	Average Salary	Average Salary Range
Base Salary	$129,281	$112,412 - $149,071
Bonus	$11,427	$7,450 - $17,431
Total Pay	$140,708	$119,862 - $166,502

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Marketing Communications Lead Salary Near Yakima, WA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Yakima, WA
CITY, STATE Richland, WA	AVERAGE SALARY RANGE $117,206 - $155,429	COMPARE TO Yakima, WA
CITY, STATE Kennewick, WA	AVERAGE SALARY RANGE $117,895 - $156,343	COMPARE TO Yakima, WA
CITY, STATE Pasco, WA	AVERAGE SALARY RANGE $116,928 - $155,061	COMPARE TO Yakima, WA
CITY, STATE Auburn, WA	AVERAGE SALARY RANGE $119,574 - $158,570	COMPARE TO Yakima, WA
CITY, STATE Federal Way, WA	AVERAGE SALARY RANGE $119,574 - $158,570	COMPARE TO Yakima, WA
CITY, STATE Tacoma, WA	AVERAGE SALARY RANGE $119,574 - $158,570	COMPARE TO Yakima, WA

See salaries for Marketing Communications Lead in locations close to Yakima, WA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Yakima, Washington

Yakima (/ˈjækɪmɑː/ or /ˈjækɪmə/) is a city in and the county seat of Yakima County, Washington, and the state's eleventh-largest city by population. As of the 2010 census, the city had a total population of 91,067 and a metropolitan population of 243,231. The unincorporated suburban areas of West Valley and Terrace Heights are considered a part of greater Yakima. Yakima is about 60 miles (100 kilometers) southeast of Mount Rainier in Washington. It is situated in the Yakima Valley, a productive agricultural region noted for apple, wine and hop production. As of 2011, the Yakima Valley produc...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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112412

149071

About Yakima, Washington Yakima (/ˈjækɪmɑː/ or /ˈjækɪmə/) is a city in and the county seat of Yakima County, Washington, and the state's eleventh-largest city by population.....More

Yakima, Washington area prices were up 2.9% from a year ago

Marketing Communications Lead Salary in popular cities: Seattle, Spokane, Tacoma

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