Marketing Research Assistant Salary in Lansing, MI

How much does a Marketing Research Assistant make in Lansing, MI?

As of March 01, 2025, the average annual salary for a Marketing Research Assistant in Lansing, MI is $65,593. Salary.com reports that pay typically ranges from $59,196 to $73,356, with most professionals earning between $53,372 and $80,424.

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Salary range for a Marketing Research Assistant

$59,196 to $73,356

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Marketing Research Assistant

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Job Openings for Marketing Research Assistant in Lansing, MI

What does a Marketing Research Assistant do?

Common responsibilities of a Marketing Research Assistant

MarketVision was founded in 1983, is one ofthe 50 largest marketing research firms in the United States and has offices in Cincinnati, Philadelphia, Indianapolis, Cleveland, Dallas/Fort Worth, LosAngeles, and New York.

March 02, 2023

Update customer database with sales orders, delivery, and payment details.

April 04, 2023

Initiate best practices and standards in providing administrative assistance to sales staff.

April 18, 2023

MarketVision Research is a global, full-service marketing research firm based in Cincinnati.

May 05, 2023

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Marketing Research Assistant Salary By Experience Levels in Lansing, MI

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Marketing Research Assistant Salary By Level of Education in Lansing, MI

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Marketing Research Assistant in Lansing, MI

Average Base Salary

Core compensation

59196

73356

65593

Average Total Cash Compensation

Includes base and annual incentives

60485

76300

67197

What is the average salary for Marketing Research Assistant in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Research Assistant in Lansing, MI. The base salary for Marketing Research Assistant ranges from $59,196 to $73,356 with the average base salary of $65,593. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $60,485 to $76,300 with the average total cash compensation of $67,197.

View Average Salary for Marketing Research Assistant as table

	Average Salary	Average Salary Range
Base Salary	$65,593	$59,196 - $73,356
Bonus	$1,604	$1,289 - $2,944
Total Pay	$67,197	$60,485 - $76,300

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Marketing Research Assistant Salary Near Lansing, MI

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Lansing, MI
CITY, STATE Battle Creek, MI	AVERAGE SALARY RANGE $60,603 - $75,099	COMPARE TO Lansing, MI
CITY, STATE Flint, MI	AVERAGE SALARY RANGE $57,003 - $70,638	COMPARE TO Lansing, MI
CITY, STATE Ann Arbor, MI	AVERAGE SALARY RANGE $63,104 - $78,198	COMPARE TO Lansing, MI
CITY, STATE Novi, MI	AVERAGE SALARY RANGE $62,810 - $77,835	COMPARE TO Lansing, MI
CITY, STATE Saginaw, MI	AVERAGE SALARY RANGE $57,313 - $71,022	COMPARE TO Lansing, MI
CITY, STATE Farmington, MI	AVERAGE SALARY RANGE $61,571 - $76,298	COMPARE TO Lansing, MI

See salaries for Marketing Research Assistant in locations close to Lansing, MI. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Lansing, Michigan

Lansing /ˈlænsɪŋ/ is the capital of the U.S. state of Michigan. It is mostly in Ingham County, although portions of the city extend west into Eaton County and north into Clinton County. The 2010 Census placed the city's population at 114,297, making it the fifth largest city in Michigan. The population of its Metropolitan Statistical Area (MSA) was 464,036, while the even larger Combined Statistical Area (CSA) population, which includes Shiawassee County, was 534,684. It was named the new state capital of Michigan in 1847, ten years after Michigan became a state. The Lansing metropolitan area,...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

View Salary for Similar Jobs to Marketing Research Assistant in Lansing, MI

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JOB TITLE	LOCATION	MINIMUM SALARY	MAXIMUM SALARY
JOB TITLE Marketing and Research Associate	LOCATION Lansing, MI	MINIMUM SALARY $59,196	MAXIMUM SALARY $73,356
JOB TITLE Marketing Research Analyst	LOCATION Lansing, MI	MINIMUM SALARY $59,196	MAXIMUM SALARY $73,356
JOB TITLE Marketing Research Manager	LOCATION Lansing, MI	MINIMUM SALARY $114,301	MAXIMUM SALARY $141,198
JOB TITLE Marketing Research Specialist	LOCATION Lansing, MI	MINIMUM SALARY $121,800	MAXIMUM SALARY $149,948
JOB TITLE Marketing Research Director	LOCATION Lansing, MI	MINIMUM SALARY $168,363	MAXIMUM SALARY $207,318
JOB TITLE Marketing Segment Research Manager	LOCATION Lansing, MI	MINIMUM SALARY $98,690	MAXIMUM SALARY $145,090

The Marketing Research Assistant job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Lansing, MI that might be a good fit for the type of job and salary you are looking for.

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59196

73356

About Lansing, Michigan Lansing /ˈlænsɪŋ/ is the capital of the U.S. state of Michigan. It is mostly in Ingham County, although portions of the city extend west into Eaton Co....More

Lansing, Michigan area prices were up 1.3% from a year ago

Marketing Research Assistant Salary in popular cities: Detroit, Grand Rapids, Warren

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