Marketing Scientist Salary in San Francisco, CA

How much does a Marketing Scientist make in San Francisco, CA?

As of April 01, 2025, the average annual salary for a Marketing Scientist in San Francisco, CA is $96,500. Salary.com reports that pay typically ranges from $87,389 to $106,738, with most professionals earning between $79,094 and $116,059.

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Salary range for a Marketing Scientist

$87,389 to $106,738

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What is a Marketing Scientist?

A Marketing Scientist is responsible for using data and analytics to understand consumer behavior, market trends, and the effectiveness of marketing strategies. They conduct research, analyze data, and develop models to identify patterns and insights that can inform marketing decisions. They work closely with marketing teams to design and implement experiments, measure the impact of campaigns, and optimize marketing efforts. Additionally, they may also be involved in forecasting, segmentation, and customer profiling to support the development of targeted marketing strategies. A Marketing Scientist should have strong analytical skills, a deep understanding of statistical methods, and the ability to communicate complex findings to non-technical stakeholders.

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Job Openings for Marketing Scientist in San Francisco, CA

What does a Marketing Scientist do?

Common responsibilities of a Marketing Scientist

Identifies key performance indicators (KPIs) and develops dashboards and reports to track and communicate marketing performance.

September 09, 2023

Conducts market research and analysis to identify consumer trends, preferences, and behaviors.

October 01, 2023

Collaborates with cross-functional teams to design and implement experiments and A/B tests to optimize marketing efforts.

October 02, 2023

Stays updated on industry best practices and emerging technologies to continuously improve marketing measurement and optimization.

October 11, 2023

Utilizes customer segmentation and targeting strategies to personalize marketing messages and improve campaign effectiveness.

October 14, 2023

Conducts competitive analysis to understand market positioning and identify opportunities for differentiation.

November 02, 2023

Uses predictive modeling and machine learning techniques to forecast market trends and customer lifetime value.

November 03, 2023

Collaborates with data scientists and IT professionals to leverage big data and advanced analytics tools for marketing insights.

November 07, 2023

Utilizes data analytics and statistical methods to measure the effectiveness of marketing campaigns and strategies.

November 27, 2023

Develops and tests hypotheses to understand consumer behavior and decision-making processes.

November 27, 2023

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Marketing Scientist Salary By Experience Levels in San Francisco, CA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Marketing Scientist Salary By Level of Education in San Francisco, CA

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Marketing Scientist in San Francisco, CA

Average Base Salary

Core compensation

87389

106738

96500

Average Total Cash Compensation

Includes base and annual incentives

90026

111622

99832

What is the average salary for Marketing Scientist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Scientist in San Francisco, CA. The base salary for Marketing Scientist ranges from $87,389 to $106,738 with the average base salary of $96,500. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $90,026 to $111,622 with the average total cash compensation of $99,832.

View Average Salary for Marketing Scientist as table

	Average Salary	Average Salary Range
Base Salary	$96,500	$87,389 - $106,738
Bonus	$3,332	$2,637 - $4,884
Total Pay	$99,832	$90,026 - $111,622

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Marketing Scientist Salary Near San Francisco, CA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO San Francisco, CA
CITY, STATE Daly City, CA	AVERAGE SALARY RANGE $87,389 - $106,738	COMPARE TO San Francisco, CA 0%
CITY, STATE Berkeley, CA	AVERAGE SALARY RANGE $85,451 - $104,371	COMPARE TO San Francisco, CA
CITY, STATE Oakland, CA	AVERAGE SALARY RANGE $85,451 - $104,371	COMPARE TO San Francisco, CA
CITY, STATE Vallejo, CA	AVERAGE SALARY RANGE $78,720 - $96,149	COMPARE TO San Francisco, CA
CITY, STATE Hayward, CA	AVERAGE SALARY RANGE $85,311 - $104,200	COMPARE TO San Francisco, CA
CITY, STATE Concord, CA	AVERAGE SALARY RANGE $78,552 - $95,944	COMPARE TO San Francisco, CA

See salaries for Marketing Scientist in locations close to San Francisco, CA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About San Francisco, California

San Francisco is located on the West Coast of the United States at the north end of the San Francisco Peninsula and includes significant stretches of the Pacific Ocean and San Francisco Bay within its boundaries. Several picturesque islands—Alcatraz, Treasure Island and the adjacent Yerba Buena Island, and small portions of Alameda Island, Red Rock Island, and Angel Island—are part of the city. Also included are the uninhabited Farallon Islands, 27 miles (43 km) offshore in the Pacific Ocean. The mainland within the city limits roughly forms a "seven-by-seven-mile square", a common local collo...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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The Marketing Scientist job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in San Francisco, CA that might be a good fit for the type of job and salary you are looking for.

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87389

106738

About San Francisco, California San Francisco is located on the West Coast of the United States at the north end of the San Francisco Peninsula and includes significant stretches of ....More

San Francisco, California area prices were up 4.5% from a year ago

Marketing Scientist Salary in popular cities: Los Angeles, San Diego, San Jose

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