NPD Manager Salary in Rochester, New York

How much does a NPD Manager make in Rochester, NY?

As of March 01, 2025, the average annual salary for a NPD Manager in Rochester, NY is $141,888. Salary.com reports that pay typically ranges from $123,719 to $163,313, with most professionals earning between $107,176 and $182,819.

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Salary range for a NPD Manager

$123,719 to $163,313

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What is a NPD Manager?

The NPD (New Product Development) Manager is responsible for leading and managing the process of developing new products from concept to launch. This includes identifying market opportunities, conducting market research, collaborating with cross-functional teams to develop product concepts, managing the product development process, and ensuring that new products meet customer needs and company objectives. The NPD Manager also plays a key role in driving innovation, managing product portfolios, and ensuring that new products are delivered on time and within budget. Additionally, they are responsible for analyzing market trends, competitive landscape, and customer feedback to inform product development strategies and decisions. Overall, the NPD Manager is instrumental in driving the growth and success of the company through the development of new and innovative products.

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What does a NPD Manager do?

Common responsibilities of a NPD Manager

Develop and manage NPD budgets, ensuring cost-effective and efficient use of resources.

September 08, 2023

Identify and mitigate risks associated with NPD projects, proactively addressing potential challenges.

September 13, 2023

Lead the development and implementation of new product development (NPD) strategies and plans.

September 18, 2023

Collaborate with cross-functional teams, including marketing, R&D, and manufacturing, to drive NPD projects forward.

September 25, 2023

Ensure compliance with regulatory requirements and industry standards for new product development.

October 01, 2023

Oversee the creation of product specifications, prototypes, and testing procedures.

October 15, 2023

Monitor and evaluate the performance of new products in the market, making recommendations for improvements or modifications.

November 03, 2023

Conduct market research and analysis to identify new product opportunities and consumer trends.

November 15, 2023

Provide leadership and mentorship to NPD team members, fostering a culture of innovation and continuous improvement.

November 15, 2023

Manage the NPD process from concept to commercialization, ensuring timely and successful product launches.

November 24, 2023

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NPD Manager Salary By Experience Levels in Rochester, NY

How much should you be earning in NPD Manager in Rochester, NY based on your current experience?

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

NPD Manager Salary By Level of Education in Rochester, NY

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for NPD Manager in Rochester, NY

Average Base Salary

Core compensation

123719

163313

141888

Average Total Cash Compensation

Includes base and annual incentives

132868

184218

155350

What is the average salary for NPD Manager in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of NPD Manager in Rochester, NY. The base salary for NPD Manager ranges from $123,719 to $163,313 with the average base salary of $141,888. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $132,868 to $184,218 with the average total cash compensation of $155,350.

View Average Salary for NPD Manager as table

	Average Salary	Average Salary Range
Base Salary	$141,888	$123,719 - $163,313
Bonus	$13,462	$9,150 - $20,905
Total Pay	$155,350	$132,868 - $184,218

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

NPD Manager Salary Near Rochester, NY

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Rochester, NY
CITY, STATE Henrietta, NY	AVERAGE SALARY RANGE $123,944 - $163,610	COMPARE TO Rochester, NY
CITY, STATE Buffalo, NY	AVERAGE SALARY RANGE $122,753 - $162,038	COMPARE TO Rochester, NY
CITY, STATE Niagara Falls, NY	AVERAGE SALARY RANGE $122,502 - $161,706	COMPARE TO Rochester, NY
CITY, STATE Clay, NY	AVERAGE SALARY RANGE $125,044 - $165,062	COMPARE TO Rochester, NY
CITY, STATE Syracuse, NY	AVERAGE SALARY RANGE $125,044 - $165,062	COMPARE TO Rochester, NY
CITY, STATE Jamestown, NY	AVERAGE SALARY RANGE $119,079 - $157,189	COMPARE TO Rochester, NY

See salaries for NPD Manager in locations close to Rochester, NY. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Rochester, New York

Rochester is at 43°9′56″N 77°36′41″W / 43.16556°N 77.61139°W / 43.16556; -77.61139 (43.165496, −77.611504). The city is about 73 miles (120 km) east-northeast of Buffalo and about 87 miles (140 km) west of Syracuse and Albany, the state capital is 226 miles (360 km) to the east ; it sits on Lake Ontario's southern shore. The Genesee River bisects the city. Toronto, Canada is northwest 168 miles (270 km) and New York City is about 350 miles (560 km) to the southeast. According to the United States Census Bureau, the city has a total area of 37.1 square miles (96 km2), of which 35.8 square m...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

View Salary for Similar Jobs to NPD Manager in Rochester, NY

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