Online Marketing Analyst Salary in San Jose, CA

How much does an Online Marketing Analyst make in San Jose, CA?

As of March 01, 2025, the average annual salary for an Online Marketing Analyst in San Jose, CA is $100,593. Salary.com reports that pay typically ranges from $89,817 to $113,705, with most professionals earning between $80,007 and $125,643.

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Salary range for an Online Marketing Analyst

$89,817 to $113,705

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Online Marketing Analyst

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Job Openings for Online Marketing Analyst in San Jose, CA

What does an Online Marketing Analyst do?

Common responsibilities of an Online Marketing Analyst

Collaborate with SEO partners about Google updates, market trends and analyses web marketing landscape.

October 19, 2022

Monitor email deliverability and activity for issues that may require immediate response.

October 24, 2022

Develops and implements tracking and reporting across SEO, SEM, CRO (conversion rate optimization), user experience and website behavior.

December 05, 2022

Works with strategic partners to structure SEO program and by executing client-side changes.

January 04, 2023

Evaluate demographics, prices, distribution channels, and marketing outlets.

February 14, 2023

Create and manage holistic dashboards that help provide insight and drive business decision making to various business stakeholders.

March 07, 2023

Assist with strategic analysis via the development of data-driven insights about visitor behavior from website data on traffic patterns, order volume, conversion funnel, navigation behavior, pathing, and product selection.

March 25, 2023

Complete concept-testing for new products.

March 27, 2023

Build and maintain dashboard and detailed performance analytics to provide regular, accurate and useful reporting on current and historical campaigns.

April 08, 2023

Participate in site redesigns and enhancements as a measurements expert, identifying reporting needs, monitoring implementation process and creating post-launch reporting.

April 21, 2023

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Online Marketing Analyst Salary By Experience Levels in San Jose, CA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Online Marketing Analyst Salary By Level of Education in San Jose, CA

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Online Marketing Analyst in San Jose, CA

Average Base Salary

Core compensation

89817

113705

100593

Average Total Cash Compensation

Includes base and annual incentives

91574

118588

103399

What is the average salary for Online Marketing Analyst in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Online Marketing Analyst in San Jose, CA. The base salary for Online Marketing Analyst ranges from $89,817 to $113,705 with the average base salary of $100,593. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $91,574 to $118,588 with the average total cash compensation of $103,399.

View Average Salary for Online Marketing Analyst as table

	Average Salary	Average Salary Range
Base Salary	$100,593	$89,817 - $113,705
Bonus	$2,805	$1,757 - $4,883
Total Pay	$103,399	$91,574 - $118,588

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Online Marketing Analyst Salary Near San Jose, CA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO San Jose, CA
CITY, STATE Santa Clara, CA	AVERAGE SALARY RANGE $89,817 - $113,705	COMPARE TO San Jose, CA 0%
CITY, STATE Santa Cruz, CA	AVERAGE SALARY RANGE $79,605 - $100,776	COMPARE TO San Jose, CA
CITY, STATE Fremont, CA	AVERAGE SALARY RANGE $89,646 - $113,488	COMPARE TO San Jose, CA
CITY, STATE Hayward, CA	AVERAGE SALARY RANGE $87,169 - $110,353	COMPARE TO San Jose, CA
CITY, STATE Oakland, CA	AVERAGE SALARY RANGE $87,313 - $110,534	COMPARE TO San Jose, CA
CITY, STATE Daly City, CA	AVERAGE SALARY RANGE $89,460 - $113,252	COMPARE TO San Jose, CA

See salaries for Online Marketing Analyst in locations close to San Jose, CA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About San Jose, California

San Jose is located at 37°20′07″N 121°53′31″W / 37.335278°N 121.891944°W / 37.335278; -121.891944. According to the United States Census Bureau, the city has a total area of 180.0 sq mi (466 km2), of which 3.4 sq mi (8.8 km2) (1.91%) is water, making it the fourth-largest California city by land area (after Los Angeles, San Diego and California City). San Jose lies between the San Andreas Fault, the source of the 1989 Loma Prieta earthquake, and the Calaveras Fault. San Jose is shaken by moderate earthquakes on average one or two times a year. These quakes originate just east of the city on...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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The Online Marketing Analyst job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in San Jose, CA that might be a good fit for the type of job and salary you are looking for.

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89817

113705

About San Jose, California San Jose is located at 37°20′07″N 121°53′31″W / 37.335278°N 121.891944°W / 37.335278; -121.891944. According to the United States Census Bureau, th....More

San Jose, California area prices were up 2.9% from a year ago

Online Marketing Analyst Salary in popular cities: Los Angeles, San Diego, San Francisco

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