Retail Marketing Specialist Salary in Des Moines, IA

How much does a Retail Marketing Specialist make in Des Moines, IA?

As of May 01, 2025, the average annual salary for a Retail Marketing Specialist in Des Moines, IA is $75,983. Salary.com reports that pay typically ranges from $68,811 to $84,044, with most professionals earning between $62,282 and $91,384.

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Salary range for a Retail Marketing Specialist

$68,811 to $84,044

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Retail Marketing Specialist

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Job Openings for Retail Marketing Specialist in Des Moines, IA

What does a Retail Marketing Specialist do?

Common responsibilities of a Retail Marketing Specialist

Assistance during Strategic Surcing events, inclusive of scheduling, NDA management, data analysis with oversight of the Indirect Procurement Director, other Sourcing support as assigned.

November 27, 2022

Trains store managers and team members on email marketing, eCommerce, signage, event management.

December 31, 2022

Develops promotional campaign and ad material assets as needed by preparing advertising copy, creative assets and directing internal and freelance graphic designers.

February 08, 2023

Requires a bachelor degree in discipline related to functional work or role with 8-10 years of relevant work experience OR a demonstrated ability to meet the job requirements through a comparable number of years of applicable work experience.

April 01, 2023

Support alignment with other initiatives across the FedEx enterprise to deliver on desired air freight value proposition.

April 20, 2023

Report routinely on customer loyalty performance and track signup metrics.

May 08, 2023

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Retail Marketing Specialist Salary By Experience Levels in Des Moines, IA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Retail Marketing Specialist Salary By Level of Education in Des Moines, IA

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LEVEL OF EDUCATION

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Average Salary Range for Retail Marketing Specialist in Des Moines, IA

Average Base Salary

Core compensation

68811

84044

75983

Average Total Cash Compensation

Includes base and annual incentives

70887

87893

78608

What is the average salary for Retail Marketing Specialist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Retail Marketing Specialist in Des Moines, IA. The base salary for Retail Marketing Specialist ranges from $68,811 to $84,044 with the average base salary of $75,983. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $70,887 to $87,893 with the average total cash compensation of $78,608.

View Average Salary for Retail Marketing Specialist as table

	Average Salary	Average Salary Range
Base Salary	$75,983	$68,811 - $84,044
Bonus	$2,625	$2,076 - $3,848
Total Pay	$78,608	$70,887 - $87,893

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Retail Marketing Specialist Salary Near Des Moines, IA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Des Moines, IA
CITY, STATE Ankeny, IA	AVERAGE SALARY RANGE $68,811 - $84,044	COMPARE TO Des Moines, IA 0%
CITY, STATE Urbandale, IA	AVERAGE SALARY RANGE $68,811 - $84,044	COMPARE TO Des Moines, IA 0%
CITY, STATE Ames, IA	AVERAGE SALARY RANGE $68,180 - $83,273	COMPARE TO Des Moines, IA
CITY, STATE Cedar Falls, IA	AVERAGE SALARY RANGE $65,359 - $79,828	COMPARE TO Des Moines, IA
CITY, STATE Waterloo, IA	AVERAGE SALARY RANGE $65,570 - $80,086	COMPARE TO Des Moines, IA
CITY, STATE Cedar Rapids, IA	AVERAGE SALARY RANGE $67,127 - $81,988	COMPARE TO Des Moines, IA

See salaries for Retail Marketing Specialist in locations close to Des Moines, IA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Des Moines, Iowa

Des Moines (/dɪˈmɔɪn/ (listen)) is the capital and the most populous city in the U.S. state of Iowa. It is also the county seat of Polk County. A small part of the city extends into Warren County. It was incorporated on September 22, 1851, as Fort Des Moines, which was shortened to "Des Moines" in 1857. It is on and named after the Des Moines River, which likely was adapted from the early French name, Rivière des Moines, meaning "River of the Monks". The city's population was 217,521 as of the 2017 population estimate. The five-county metropolitan area is ranked 89th in terms of population in ...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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JOB TITLE Retail Marketing Coordinator	LOCATION Des Moines, IA	MINIMUM SALARY $57,900	MAXIMUM SALARY $73,922
JOB TITLE Retail Marketing Manager	LOCATION Des Moines, IA	MINIMUM SALARY $109,370	MAXIMUM SALARY $141,658
JOB TITLE Retail Specialist	LOCATION Des Moines, IA	MINIMUM SALARY $32,877	MAXIMUM SALARY $38,541
JOB TITLE Retail Support Specialist	LOCATION Des Moines, IA	MINIMUM SALARY $44,261	MAXIMUM SALARY $53,887
JOB TITLE Retail Inventory Specialist	LOCATION Des Moines, IA	MINIMUM SALARY $45,344	MAXIMUM SALARY $54,693

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68811

84044

About Des Moines, Iowa Des Moines (/dɪˈmɔɪn/ (listen)) is the capital and the most populous city in the U.S. state of Iowa. It is also the county seat of Polk County. A smal....More

Des Moines, Iowa area prices were up 0.8% from a year ago

Retail Marketing Specialist Salary in popular cities: Cedar Rapids, Davenport, Sioux City

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