How much does a Social Media Specialist make? The average Social Media Specialist salary is $44,503 as of April 26, 2022, but the salary range typically falls between $39,019 and $51,752. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, helps you determine your exact pay target. 

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Job Openings for Social Media Specialist
Ulrich Barn Builders, LLC - Chesterfield , VA
As a Social Media Specialist, you will be creating engaging content to engage the community and specifically homeowners. Social media channels including but not limited...Pinterest, Instagram ...
ZipRecruiter ATS Jobs for ZipSearch/ZipAlerts - 9 days ago
Prison Fellowship International - Ashburn , VA
Social Media Specialist Position Overview: We are looking for a Social Media Specialist to join our growing Marketing & Communications team at Prison Fellowship International (PFI). Our Social Media ...
LinkedIn - 29 days ago
The Doll Team - Virginia Beach , VA
In addition to marketing, brand, and social media-related work, this position will also share a role in tracking sales data; maintaining collateral and marketing materials inventory; maintaining ...
ZipRecruiter ATS Jobs for ZipSearch/ZipAlerts - 23 days ago
Venesco LLC - Arlington , VA
Social Media Specialist Venesco LLC is looking for a Social Media Specialist to support the Drug Enforcement Administration (DEA) at their office in Arlington, VA. The Social Media Specialist ...
ZipRecruiter - 46 days ago
Marketing and Social Media Specialist Citizenship: Federal Project, U.S. Citizenship is required Type: Full time Location: The position will be based in Arlington, VA. Some hybrid work arrangements ...
ZipRecruiter ATS Jobs for ZipSearch/ZipAlerts - 49 days ago
Shockoe - Richmond , VA
Experience overseeing social media from strategy, to design, to publishing, analyzing and reporting * 3+ years of experience as a Social Media Specialist or similar role managing brand social media ... - 65 days ago

Social Media Specialist Salary in Major Cities

This chart shows the salary comparison for Social Media Specialist between major cities. San Francisco City consistently ranks #1 as of April 26, 2022. Click on the chart to see the detail salary data for Social Media Specialist in each city.
Click to see the salary for Social Media Specialist in these major U.S. cities.
City Name Average Salary
San Francisco, CA $55,629
Washington, DC $49,541
Miami, FL $43,325
Chicago, IL $47,213
Boston, MA $50,142
New York, NY $53,538
Dallas, TX $44,214
If you'd like know Social Media Specialist Salary in other cities, then please select a city in

Average Base Salary

Core compensation


Average Total Cash Compensation

Includes base and annual incentives

What is the average salary for Social Media Specialist in 2022?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Social Media Specialist in the United States. The base salary for Social Media Specialist ranges from $39,019 to $51,752 with the average base salary of $44,503. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $43,239 to $55,982 with the average total cash compensation of $48,724.
Average Salary Average Salary Range
Base Salary $44,503 $39,019 - $51,752
Bonus $4,220 $4,220 - $4,231
Total Pay $48,724 $43,239 - $55,982
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. Estimate Salary Tool provides free, accurate and real-time salary for thousands of careers. Please enter the following pay factors for Social Media Specialist, to get a real-time salary target. If you want to get more detailed salary information, please view Professional Salary Report
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What's the difference between Social Media Communications Specialist I and Social Media Specialist?
According to our latest salary estimation on April 26, 2022. The average salary of Social Media Specialist is $44,503, and the average salary of Social Media Communications Specialist I is $52,719. The average salary of Social Media Communications Specialist I is higher than Social Media Specialist. ( 2022-04-26 )
I am a Social Media Specialist, which location’s salary is higher, San Bernardino, CA or Arlington, MA?
Arlington, MA typically sees higher pay than San Bernardino, CA for Social Media Specialist. a Social Media Specialist Salary in Arlington, MA is $50,142 as of April 26, 2022; a Social Media Specialist Salary in San Bernardino, CA is $47,411 as of April 26, 2022. ( 2022-04-26 )
Why does the salary of a Social Media Specialist vary from city to city?
The cost of living is tied to salaries. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you're always going to make more money in New York City for example, than in a small town. ( 2022-04-26 )
What are the Pay Factors for Social Media Specialist?
Salary ranges for a Social Media Specialist can vary widely, depending on the city and several other pay factors, including (but not limited to) education level, certifications, additional skills, and work experience. Click here to view Eight Factors That Can Affect Your Pay ( 2022-04-26 )
How the Pay Factors Influence Your Pay?
Salaries are ultimately dictated by the position being applied to, and hiring company, but there are several important pay factors that come into play based on your individual history that could impact your value to the company.'s Personal Salary Report will analyze these factors for you to help you maximize your earning potential. ( 2022-04-26 )

Last Update: April 26, 2022