How much does a Social Media Specialist make? The average Social Media Specialist salary is $43,145 as of November 25, 2020, but the salary range typically falls between $37,832 and $50,162. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, helps you determine your exact pay target. 

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Job Openings for Social Media Specialist
Our Marketing and Social Media Assistant will be responsible for building and executing campaigns on Facebook and Instagram to help expand our brand. You will strategize, execute and manage a variety ...
ZipRecruiter - 64 days ago
Bernstein Management Group, Inc. - Vienna , VA
Boutique property management company is seeks highly energetic Marketing And Social Media Specialists that possesses a creative spirit to join our team! We are looking for an exceptionally well ...
ZipRecruiter - 44 days ago
InMotion Hosting - Virginia Beach , VA
InMotion Hosting is searching for a Digital Marketing Specialist to join our fast paced and ... campaigns, social media, landing pages, on-line and off-line advertising, and strategic ... - 4 days ago
Reeds Real Estate - Chesapeake , VA
We are searching for a highly-creative Marketing Specialist to lead our marketing team. In this ... Maintain our social media platforms including messages to our audience * Monitor and maintain ...
ZipRecruiter - 39 days ago
Insperity - Ashburn , VA
Digital Marketing Specialist Our client is seeking a driven, artistic, and creative Digital ... Manage social media campaigning * Assist internal Account Managers with testing and marketing ...
ZipRecruiter - 38 days ago
The Monument Companies - Richmond , VA
Are you a creative and analytical person with IT, social media, and advertising skills? Are you ... This Marketing & Technology Specialist position earns $45,000 - $55,000/year , depending on ...
ZipRecruiter - 44 days ago

Social Media Specialist Salary in Major Cities

This chart shows the salary comparison for Social Media Specialist between major cities. San Francisco City consistently ranks #1 as of November 25, 2020. Click on the chart to see the detail salary data for Social Media Specialist in each city.
Click to see the salary for Social Media Specialist in these major U.S. cities.
City Name Average Salary
San Francisco, CA $53,932
Washington, DC $48,029
Miami, FL $42,002
Chicago, IL $45,773
Boston, MA $48,612
New York, NY $51,904
Dallas, TX $42,865
If you'd like know Social Media Specialist Salary in other cities, then please select a city in

Average Base Salary

Core compensation


Average Total Cash Compensation

Includes base and annual incentives

What is the average salary for Social Media Specialist in 2020?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Social Media Specialist in the United States. The base salary for Social Media Specialist ranges from $37,832 to $50,162 with the average base salary of $43,145. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $41,923 to $54,253 with the average total cash compensation of $47,236.
Average Salary Average Salary Range
Base Salary $43,145 $37,832 - $50,162
Bonus $4,091 $4,091 - $4,091
Total Pay $47,236 $41,923 - $54,253
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. Estimate Salary Tool provides free, accurate and real-time salary for thousands of careers. Please enter the following pay factors for Social Media Specialist, to get a real-time salary target. If you want to get more detailed salary information, please view Professional Salary Report
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What's the difference between Social Media Relationships Specialist and Social Media Specialist?
According to our latest salary estimation on November 25, 2020. The average salary of Social Media Specialist is $43,145, and the average salary of Social Media Relationships Specialist is $82,890. The average salary of Social Media Relationships Specialist is higher than Social Media Specialist. ( 2020-11-25 )
I am a Social Media Specialist, which location’s salary is higher, Springfield, MO or Fremont, NE?
Springfield, MO typically sees higher pay than Fremont, NE for Social Media Specialist. a Social Media Specialist Salary in Springfield, MO is $40,764 as of November 25, 2020; a Social Media Specialist Salary in Fremont, NE is $40,183 as of November 25, 2020. ( 2020-11-25 )
Why does the salary of a Social Media Specialist vary from city to city?
The cost of living is tied to salaries. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you're always going to make more money in New York City for example, than in a small town. ( 2020-11-25 )
What are the Pay Factors for Social Media Specialist?
Salary ranges for a Social Media Specialist can vary widely, depending on the city and several other pay factors, including (but not limited to) education level, certifications, additional skills, and work experience. Click here to view Eight Factors That Can Affect Your Pay ( 2020-11-25 )
How the Pay Factors Influence Your Pay?
Salaries are ultimately dictated by the position being applied to, and hiring company, but there are several important pay factors that come into play based on your individual history that could impact your value to the company.'s Personal Salary Report will analyze these factors for you to help you maximize your earning potential. ( 2020-11-25 )

Last Update: November 25, 2020