How Much Does a Brand Strategist Make in the United Kingdom? Salary Range, Hourly Rate and More
As of April 22, 2025, the average annual salary for a Brand Strategist in the United Kingdom is £48,292, with an hourly rate of £23, according to Salary.com Global Salary IQ data. The average salary ranges from £39,548 to £57,180, influenced by factors like location, education, experience, and more.
Convert Currency to USD| Percentile | Salary | Location | Last Updated |
| 25th Percentile Brand Strategist Salary | £39,548 | United Kingdom | April 22, 2025 |
| 50th Percentile Brand Strategist Salary | £48,292 | United Kingdom | April 22, 2025 |
| 75th Percentile Brand Strategist Salary | £57,180 | United Kingdom | April 22, 2025 |
Unlock Intelligence on Your Competitors' Salaries Across 35 Countries
Real-time global intelligence that empowers you to make competitive pay decisions and align offers with global trends.
SalaryIQTM
Find More Jobs in the United Kingdom
How Much Does a Brand Strategist Make by Hour, Week, Month, and Year?
Last Updated on April 22, 2025Salary.com provides you with accurate and diversified Brand Strategist salary data based on specialized databases to help you get a fairer salary. The average annual pay for a Brand Strategist is about £48,292 a year, this translates to an approximate hourly rate of £23, a monthly salary of about £4,024, and a weekly pay of around £929. Click the switch button below to see more details about Brand Strategist hourly pay, weekly pay, monthly pay, and so on.
How Much Do Brand Strategists Earn at Different Levels in 2025?
A Brand Strategist's salary varies significantly based on experience level. Entry typically earn £40,723 - £46,074, while Intermediate make £41,506 - £46,726, Senior earn £42,942 - £48,031, Specialist earn £46,726 - £51,609, Expert can reach £49,619 - £54,792 or more, depending on the company and location.
| Levels | Salary |
|---|---|
| Entry Level Brand Strategist | £44,377 |
| Intermediate Level Brand Strategist | £45,030 |
| Senior Level Brand Strategist | £46,335 |
| Specialist Level Brand Strategist | £49,884 |
| Expert Level Brand Strategist | £52,935 |
| Entry Level | 8% |
| Intermediate Level | 7% |
| Senior Level | 4% |
| Specialist Level | 3% |
| Expert Level | 10% |
Which Job Pays More: Content Strategist or Brand Strategist?
As of April 22, 2025 , a Content Strategist makes less than a Brand Strategist. A Content Strategist earns an average annual salary of £37,619. And a Brand Strategist earns an average annual salary of £48,292.
| Job Title | Salary Range in GBP |
|---|---|
| Content Strategist |
|
| Marketing Strategist |
|
| Brand Manager |
|
| Product/Brand Management Manager |
|
Are you an HR manager or compensation specialist?
Salary.com's CompAnalyst platform offers:
- Detailed skills and competency reports for specific positions
- Job and employee pricing reports
- Compensation data tools, salary structures, surveys and benchmarks.
Frequently Asked Questions about Brand Strategist Salaries
1. How much do brand strategists make in the UK?
The average brand strategist salary in the United Kingdom is £50,000 per year or £25.64 per hour.
2. How much does a strategist get paid?
Strategist salaries in London. The estimated salary for a Strategist is £49,517 per year in the London area. This number represents the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users.
3. How much do sales strategists make in the UK?
Sales Strategy Manager salaries in United Kingdom The estimated total pay for a Sales Strategy Manager is £76,575 per year, with an average salary of £64,855 per year.
4. How much do brand strategists make at TikTok?
The estimated total pay range for a Strategist at TikTok is $131K–$209K per year, which includes base salary and additional pay. The average Strategist base salary at TikTok is $130K per year. The average additional pay is $34K per year, which could include cash bonus, stock, commission, profit sharing or tips.