Social Media Lead Salary at Wabe BETA

How much does a Wabe Social Media Lead make?

As of April 2025, the average annual salary for a Social Media Lead at Wabe is $80,680, which translates to approximately $39 per hour. Salaries for Social Media Lead at Wabe typically range from $74,552 to $89,182, reflecting the diverse roles within the company.

It's essential to understand that salaries can vary significantly based on factors such as geographic location, departmental budget, and individual qualifications. Key determinants include years of experience, specific skill sets, educational background, and relevant certifications. For a more tailored salary estimate, consider these variables when evaluating compensation for this role.

DISCLAIMER: The salary range presented here is an estimation that has been derived from our proprietary algorithm. It should be noted that this range does not originate from the company's factual payroll records or survey data.

Website:
wabe.org
Size:
50 - 100 Employees
Revenue:
<$5M
Industry:
Telecom

WABE operates public media stations 90.1 FM WABE and WABE TV, Atlantas original, independent, non-profit sources for news and local stories. Our stations deliver fact-based journalism and inclusive, engaging, cultural content that inform and connect the millions who call the Greater Atlanta area home. WABEs programs, podcasts, and events make Atlantas stories and storytellers accessible and relevant across a variety of platforms for our diverse audience of listeners, viewers, visitors and members.

See similar companies related to Wabe

What Skills Does a person Need at Wabe?

At Wabe, specify the abilities and skills that a person needs in order to carry out the specified job duties. Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

  1. Social Media Marketing: Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm's desired social media "culture" and "tone." When using social media marketing, firms can allow customers and Internet users to post user-generated content (e.g., online comments, product reviews, etc.), also known as "earned media," rather than use marketer-prepared advertising copy.
  2. Digital Marketing: Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient. Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
  3. Graphic Design: Graphic design is the process of visual communication and problem-solving through the use of typography, photography, and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.
  4. Marketing Communications: Marketing communications (MC, marcom(s), marcomm(s)) uses different marketing channels and tools in combination: Marketing communication channels focus on any way a business communicates a message to its desired market, or the market in general. A marketing communication tool can be anything from: advertising, personal selling, direct marketing, sponsorship, communication, and promotion to public relations. MC are made up of the marketing mix which is made up of 4P's: Price, Promotion, Place and Product, for a business selling goods, and made up of 7P's: Price, Promotion, Place, Product, People, Physical evidence and Process, for a service based business.
  5. Social marketing: Social marketing is an approach used to develop activities aimed at changing or maintaining people's behaviour for the benefit of individuals and society

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Check more jobs information at Wabe

Job Title Average Wabe Salary Hourly Rate
2 Cco $221,138 $106
3 Host $21,931 $11
4 Operations Coordinator $103,989 $50
5 Premiums Manager $110,448 $53
6 Senior VP, Marketing& Communications $253,530 $122
7 Account Manager $72,262 $35
8 Chief People Officer $307,776 $148
9 Digital Editor $45,536 $22
10 Editor $69,683 $34
11 HR Assistant $47,449 $23
12 Membership Services Representative $39,168 $19

Hourly Pay at Wabe

The average hourly pay at Wabe for a Social Media Lead is $39 per hour. The location, department, and job description all have an impact on the typical compensation for Wabe positions. The pay range and total remuneration for the job title are shown in the table below. Wabe may pay a varying wage for a given position based on experience, talents, and education.
How accurate does $80,680 look to you?

FAQ about Salary and Jobs at Wabe

1. How much does Wabe pay per hour?
The average hourly pay is $39. The salary for each employee depends on several factors, including the level of experience, work performance, certifications and skills.
2. What is the highest salary at Wabe?
According to the data, the highest approximate salary is about $89,182 per year. Salaries are usually determined by comparing other employees’ salaries in similar positions in the same region and industry.
3. What is the lowest pay at Wabe?
According to the data, the lowest estimated salary is about $74,552 per year. Pay levels are mainly influenced by market forces, supply and demand, and social structures.
4. What steps can an employee take to increase their salary?
There are various ways to increase the wage. Level of education: An employee may receive a higher salary and get a promotion if they obtain advanced degrees. Experience in management: an employee with supervisory experience can increase the likelihood to earn more.