As of July 01, 2026, the average salary for a Database Marketing Manager in Massachusetts is $129,950 per year, which breaks down to an hourly rate of $62.
However, a Database Marketing Manager's salary can vary significantly. Here’s a look at the typical salary range:
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Database Marketing Manager Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $144,464 | $12,039 | $2,778 | $69 |
| Average | $129,950 | $10,829 | $2,499 | $62 |
| 25th Percentile | $119,635 | $9,970 | $2,301 | $58 |
Aquent - Boston, MA
MassMutual - Boston, MA
Confidential - Boston, MA
Confidential - Boston, MA
A Database Marketing Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.
Experience is a primary driver of a Database Marketing Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Entry Level Database Marketing Manager | $126,101 |
| Intermediate Level Database Marketing Manager | $126,563 |
| Senior Level Database Marketing Manager | $127,640 |
| Specialist Level Database Marketing Manager | $128,872 |
| Expert Level Database Marketing Manager | $131,466 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Database Marketing Managers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
Database Marketing Manager salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $145,347. While startup companies pay approximate $122,921.
| Company Size | Employees | Average Salary |
|---|---|---|
| Startup | 1~50 | $122,921 |
| Growth Stage | 51~500 | $130,008 |
| Established | 501~5000 | $140,361 |
| Enterprise | 5000+ | $145,347 |
For Database Marketing Manager roles, the industry you choose can affect earning potential by as much as 65% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Biotechnology sectors offer the strongest compensation, at 30% above the average. In contrast, Database Marketing Manager positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view Database Marketing Manager as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Aerospace & Defense | $168,934 | $81.0 | 30% |
| Biotechnology | $162,437 | $78.0 | 25% |
| Financial Services | $155,939 | $75.0 | 20% |
| Software & Networking | $149,442 | $72.0 | 15% |
| Pharmaceuticals | $142,945 | $69.0 | 10% |
Understanding how a Database Marketing Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $144,464 | $12,039 | $2,778 | $69 |
| Average | $129,950 | $10,829 | $2,499 | $62 |
| 25th Percentile | $119,635 | $9,970 | $2,301 | $58 |
Ready to take the next step in your career? Browse thousands of current Database Marketing Manager job openings on our job board. Use the search bar below to find your perfect match.
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