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E-commerce Marketing Director Salary in San Francisco, CA

How much does an E-commerce Marketing Director make in San Francisco, CA?

As of October 01, 2026, the average salary for an E-commerce Marketing Director in San Francisco, CA is $238,615 per year, which breaks down to an hourly rate of $115.

However, an E-commerce Marketing Director's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $276,106
  • Majority Range (25th-75th percentile): $220,681 to $258,239
  • Entry-Level (10th percentile): $204,353
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Key Factors That Influence E-commerce Marketing Director Salaries

An E-commerce Marketing Director's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects E-commerce Marketing Director Salaries?

Experience is a primary driver of an E-commerce Marketing Director's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • E-commerce Marketing Specialist III (4-7 years): $112,712
  • E-commerce Marketing Supervisor (7+ years): $123,968
  • E-commerce Marketing Manager (7+ years): $142,821
  • E-commerce Marketing Senior Manager (7+ years): $196,291
  • E-commerce Marketing Director (7+ years): $238,615
Job Role Years of Experience Average Salary
E-commerce Marketing Specialist III4-7 years$112,712
E-commerce Marketing Supervisor7+ years$123,968
E-commerce Marketing Manager7+ years$142,821
E-commerce Marketing Senior Manager7+ years$196,291
E-commerce Marketing Director7+ years$238,615
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Top Paying Cities for E-commerce Marketing Directors

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $241,256
  • San Francisco: $238,615
  • Oakland: $233,586

E-commerce Marketing Director Salary by Company Size: Startups vs. Enterprise

E-commerce Marketing Director salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $266,389. While startup companies pay approximate $225,564.

E-commerce Marketing Director Salary by Company Size

Company Size Employees Average Salary
Startup 1~50 $225,564
Growth Stage 51~500 $238,505
Established 501~5000 $257,219
Enterprise 5000+ $266,389

E-commerce Marketing Director Salary by Industry: Top Paying Sectors

For E-commerce Marketing Director roles, the industry you choose can affect earning potential by as much as 60% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Insurance sectors offer the strongest compensation, at 40% above the average. In contrast, E-commerce Marketing Director positions in Hospitality & Leisure or Retail & Wholesale typically offer lower base pay, as these industries often view E-commerce Marketing Director as a support function rather than a direct revenue driver.

The top paying industries for an E-commerce Marketing Director

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Pharmaceuticals$267,786$129.040%
Insurance$229,531$110.020%
Energy & Utilities$219,967$106.015%
Internet$210,404$101.010%
Aerospace & Defense$200,840$97.05%

E-commerce Marketing Director Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an E-commerce Marketing Director's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on October 01, 2026
$220,681
Average $238,615/year
$258,239
$18,390
Average $19,885/month
$21,520
$4,244
Average $4,589/week
$4,966
$106
Average $115/hour
$124
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $258,239 $21,520 $4,966 $124
Average $238,615 $19,885 $4,589 $115
25th Percentile $220,681 $18,390 $4,244 $106

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Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

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