What are the main factors that influence a Marketing Data Analyst II's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

What industry pays the highest salary for Marketing Data Analyst II?

The Biotechnology industry offers the highest average compensation for Marketing Data Analyst II roles, with salaries approximately 25% above the market median.

How does experience change A Marketing Data Analyst 's salary?

A Marketing Data Analyst 's salary grows with experience: a Marketing Data Analyst I (0-2 years)earns $68,709, a Marketing Data Analyst II (2-4 years)earns $80,180, a Marketing Data Analyst III (4-7 years)earns $95,459, a Marketing Data Analyst IV (7+ years)earns $128,316, a Marketing Data Analyst V (7-10 years)earns $156,740,

What are the highest paying states for a Marketing Data Analyst II?

Marketing Data Analyst II salary varies significantly by state. The top 3 highest paying states for Marketing Data Analyst II roles are District of Columbia $87,661, California $87,329, Massachusetts $86,165. These tech hubs typically pay 10-15% above the national average.

How much do different types of Marketing Data Analyst roles make?

Salaries for Marketing Data Analyst level roles vary by specialization: Marketing Data Analyst V: $154,774; Marketing Data Analyst IV: $126,707; Marketing Data Analyst III: $94,262; Data Analyst II: $84,331; CRM Marketing Analyst II: $78,200.

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Marketing Data Analyst II Salary in Delaware

How much does a Marketing Data Analyst II make in Delaware?

As of July 01, 2026, the average salary for a Marketing Data Analyst II in Delaware is $80,180 per year, which breaks down to an hourly rate of $39.

However, a Marketing Data Analyst II's salary can vary significantly. Here’s a look at the typical salary range:

Top Earners (90th percentile): $95,955
Majority Range (25th-75th percentile): $69,093 to $88,437
Entry-Level (10th percentile): $59,000

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Marketing Data Analyst II Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$88,437	$7,370	$1,701	$43
Average	$80,180	$6,682	$1,542	$39
25th Percentile	$69,093	$5,758	$1,329	$33

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Key Factors That Influence Marketing Data Analyst II Salaries

A Marketing Data Analyst II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Marketing Data Analyst Salaries?

Experience is a primary driver of a Marketing Data Analyst II's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

Marketing Data Analyst I (0-2 years): $68,709
Marketing Data Analyst II (2-4 years): $80,180
Marketing Data Analyst III (4-7 years): $95,459
Marketing Data Analyst IV (7+ years): $128,316
Marketing Data Analyst V (7-10 years): $156,740

Job Role	Years of Experience	Average Salary
Marketing Data Analyst I	0-2 years	$68,709
Marketing Data Analyst II	2-4 years	$80,180
Marketing Data Analyst III	4-7 years	$95,459
Marketing Data Analyst IV	7+ years	$128,316
Marketing Data Analyst V	7-10 years	$156,740

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What Am I Worth?

How Do Marketing Data Analyst II Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Marketing Data Analyst IIs. For example, consider the average annual salaries in these key locations:

District of Columbia: $87,661.
California: $87,329.
Massachusetts: $86,165.

District of Columbia $87,661 California $87,329 Massachusetts $86,165 Washington $85,848 New Jersey $85,817 Alaska $85,706 Connecticut $84,613 New York $84,170

Hawaii $82,753 Rhode Island $82,088 Maryland $81,636 Minnesota $81,019 Colorado $80,781 Illinois $80,702 Oregon $80,401 Delaware $80,180

New Hampshire $80,040 Virginia $79,728 Pennsylvania $78,818 Nevada $78,359 North Dakota $78,208 Michigan $77,971 Wisconsin $77,883 Vermont $77,709

Texas $77,226 Maine $77,195 Arizona $77,147 Ohio $77,092 Georgia $76,363 Indiana $75,999 Wyoming $75,928 Utah $75,817

Iowa $75,770 Kansas $75,389 Louisiana $75,279 North Carolina $75,239 Missouri $75,223 Florida $74,914 Montana $74,748 Nebraska $74,590

Kentucky $74,503 South Carolina $74,186 Tennessee $73,988 Idaho $73,909 New Mexico $73,331 Oklahoma $73,204 Alabama $72,737 South Dakota $71,953

Arkansas $71,526 West Virginia $71,296 Mississippi $70,607

Top Paying Cities for Marketing Data Analyst IIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

Lincoln: $79,818
Little Creek: $80,403
Magnolia: $80,287

Lincoln, DE $79,818 Little Creek, DE $80,403 Magnolia, DE $80,287 Milford, DE $80,021 Marydel, DE $80,153 Millsboro, DE $79,484 Millville, DE $79,606 Milton, DE $79,744

Nassau, DE $79,802 Ocean View, DE $79,593 Rehoboth Beach, DE $79,746 Seaford, DE $79,791 Selbyville, DE $79,461 Smyrna, DE $80,458 Viola, DE $80,088 Woodside, DE $80,303

Bear, DE $80,118 Newark, DE $80,088 Claymont, DE $80,252 Delaware City, DE $80,168 Hockessin, DE $80,081 Kirkwood, DE $80,153 Middletown, DE $80,183 Montchanin, DE $80,099

New Castle, DE $80,111 Odessa, DE $80,223 Port Penn, DE $80,277 Rockland, DE $80,107 Saint Georges, DE $80,158 Townsend, DE $80,282 Winterthur, DE $80,116 Lewes, DE $79,775

Wilmington, DE $80,085 Dover, DE $80,403 Dover Afb, DE $79,979 Bethany Beach, DE $79,509 Bethel, DE $79,591 Bridgeville, DE $79,779 Camden Wyoming, DE $80,176 Cheswold, DE $80,377

Clayton, DE $80,379 Dagsboro, DE $79,453 Delmar, DE $79,326 Ellendale, DE $79,567 Felton, DE $80,015 Fenwick Island, DE $79,471 Frankford, DE $79,332 Frederica, DE $80,094

Georgetown, DE $79,423 Greenwood, DE $79,792 Harbeson, DE $79,508 Harrington, DE $79,913 Hartly, DE $80,162 Houston, DE $79,799 Kenton, DE $80,383 Laurel, DE $79,376

Yorklyn, DE $80,104

Marketing Data Analyst II Salary by Company Size: Startups vs. Enterprise

Marketing Data Analyst II salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $89,680. While startup companies pay approximate $75,843.

Marketing Data Analyst II Salary by Company Size

Company Size	Employees	Average Salary
Startup	1~50	$75,843
Growth Stage	51~500	$80,215
Established	501~5000	$86,603
Enterprise	5000+	$89,680

Marketing Data Analyst II Salary by Industry: Top Paying Sectors

For Marketing Data Analyst II roles, the industry you choose can affect earning potential by as much as 45% (the gap between the highest and lowest paying industries). Data shows that the Biotechnology and Insurance sectors offer the strongest compensation, at 25% above the average. In contrast, Marketing Data Analyst positions in Hospitality & Leisure or MFG Nondurable typically offer lower base pay, as these industries often view Marketing Data Analyst II as a support function rather than a direct revenue driver.

The top paying industries for a Marketing Data Analyst II

Industry Sector	Average Annual Salary	Average Hourly Rate	Pay vs.Avg
Biotechnology	$100,224	$48.0	25%
Insurance	$96,215	$46.0	20%
Energy & Utilities	$88,197	$42.0	10%
Financial Services	$88,197	$42.0	10%
Internet	$88,197	$42.0	10%

Marketing Data Analyst II Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Marketing Data Analyst II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on July 01, 2026

$69,093

Average $80,180/year

$88,437

$5,758

Average $6,682/month

$7,370

$1,329

Average $1,542/week

$1,701

$33

Average $39/hour

$43

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$88,437	$7,370	$1,701	$43
Average	$80,180	$6,682	$1,542	$39
25th Percentile	$69,093	$5,758	$1,329	$33

Marketing Data Analyst II Salary Growth & Career Path

Marketing Data Analyst II

Marketing Data Analyst III

Market Research Analyst III

VP of Marketing Data Analytics

VP of Market Research

Promotions are the fastest way to increase your earnings. As a Marketing Data Analyst II, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Marketing Data Analyst II Salary Growth and Career Path
Next Step Role	Estimate Salary	Projected Raise
Marketing Data Analyst III	$95,459	19%
Market Research Analyst III	$102,919	28%

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