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Marketing Data Analytics Director Salary in North Carolina

How much does a Marketing Data Analytics Director make in North Carolina?

As of July 01, 2026, the average salary for a Marketing Data Analytics Director in North Carolina is $172,644 per year, which breaks down to an hourly rate of $83.

However, a Marketing Data Analytics Director's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $194,212
  • Majority Range (25th-75th percentile): $161,205 to $183,933
  • Entry-Level (10th percentile): $150,791
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View as table View as graph 25% $161,205 10% $150,791 90% $194,212 75% $183,933 $172,644 50%(Median) Didn’t find job title? Click

Marketing Data Analytics Director Salaries by Percentile

Annual
Salary		 Monthly
Pay		 Weekly
Pay		 Hourly
Wage
75th Percentile $183,933 $15,328 $3,537 $88
Average $172,644 $14,387 $3,320 $83
25th Percentile $161,205 $13,434 $3,100 $78
Check out Marketing Data Analytics Director Job Openings in North Carolina
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Key Factors That Influence Marketing Data Analytics Director Salaries

A Marketing Data Analytics Director's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Marketing Data Analytics Director Salaries?

Experience is a primary driver of a Marketing Data Analytics Director's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Marketing Data Analytics Supervisor (10+ years): $107,299
  • Marketing Data Analytics Manager (10+ years): $118,463
  • Marketing Data Analytics Senior Manager (10+ years): $144,865
  • Marketing Data Analytics Director (10+ years): $172,644
  • VP of Marketing Data Analytics (10+ years): $201,018
Job Role Years of Experience Average Salary
Marketing Data Analytics Supervisor10+ years$107,299
Marketing Data Analytics Manager10+ years$118,463
Marketing Data Analytics Senior Manager10+ years$144,865
Marketing Data Analytics Director10+ years$172,644
VP of Marketing Data Analytics10+ years$201,018
$107,299 Marketing...
$118,463 Marketing...
$144,865 Marketing...
$172,644 Marketing...
$201,018 VP of Mar...
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What Am I Worth?

Top Paying Cities for Marketing Data Analytics Directors

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • Morven: $164,716
  • Mount Holly: $174,731
  • Mount Mourne: $172,255

Marketing Data Analytics Director Salary by Company Size: Startups vs. Enterprise

Marketing Data Analytics Director salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $193,101. While startup companies pay approximate $163,306.

Marketing Data Analytics Director Salary by Company Size

Company Size Employees Average Salary
Startup1~50$163,306
Growth Stage51~500$172,721
Established501~5000$186,476
Enterprise5000+$193,101

Marketing Data Analytics Director Salary by Industry: Top Paying Sectors

For Marketing Data Analytics Director roles, the industry you choose can affect earning potential by as much as 85% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Pharmaceuticals sectors offer the strongest compensation, at 35% above the average. In contrast, Marketing Data Analytics Director positions in Transportation or Telecom typically offer lower base pay, as these industries often view Marketing Data Analytics Director as a support function rather than a direct revenue driver.

The top paying industries for a Marketing Data Analytics Director

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Software & Networking$233,069$112.035%
Pharmaceuticals$224,437$108.030%
Financial Services$215,805$104.025%
Energy & Utilities$207,173$100.020%
Aerospace & Defense$198,540$95.015%

Marketing Data Analytics Director Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Marketing Data Analytics Director's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Yearly
  • Monthly
  • Weekly
  • Hourly
  • Table View
Last Updated on July 01, 2026
$161,205
Average $172,644/year
$183,933
$13,434
Average $14,387/month
$15,328
$3,100
Average $3,320/week
$3,537
$78
Average $83/hour
$88
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $183,933 $15,328 $3,537 $88
Average $172,644 $14,387 $3,320 $83
25th Percentile $161,205 $13,434 $3,100 $78

Marketing Data Analytics Director Salary Growth & Career Path

Marketing Data Analytics Director
VP of Marketing Data Analytics
VP of Market Research

Promotions are the fastest way to increase your earnings. As a Marketing Data Analytics Director, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Marketing Data Analytics Director Salary Growth and Career Path
Next Step Role Estimate Salary Projected Raise
VP of Marketing Data Analytics $201,018 16%
VP of Market Research $211,406 22%

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